Amina Cupina
Marketing Coordinator
Atlanta, Ga,GA
Summary
Experienced and driven Marketing Coordinator with over five years of experience creating compelling content across multiple media platforms. A passion for detail oriented and creative writing, and the ability to adapt content messages for multiple audiences across multiple platforms. Accustomed to high level of responsibilities including creating content for a company's websites, infographics, videos, and articles. Passionate about delivering entertaining and captivating content with an unobstructed path toward achievement.
Overview
4
4
Languages
5
5
years of post-secondary education
7
7
years of professional experience
Work History
Marketing Coordinator
Salon 124 INC
Grayson, GA
06.2014 - Current
- Manage corporate marketing and communications functions, overseeing a 6-member team. Direct brand management, PR, media relations, product launches, and advertising
- Performed ongoing customer/market research and demographic profiling to identify and capitalize on unmet market needs ahead of the curve.
- Expanded client base by 28% in two years by consistently delivering goal-surpassing marketing results and ensuring client satisfaction in current and lost clients.
- Supervised marketing for product launches, including public relations tasks, direct mail pieces, sales training and e-mail blasts..
- Planned and carried out successful marketing events and trade show appearances as head of 6-person marketing team.
- Set clearly defined goals to drive major business initiatives, including increased customer retention, sales, online presence, brand awareness and website or social media traffic.
- Compiled product, market and customer data to forecast accurate sales and profit projections.
- Increased email blast open rates by 35%
- Orchestrated, executed and monitored performance of campaigns to boost brand awareness and profitability.
Intern
CNN
, New York
07.2018 - 09.2018
- Assisted Editors and PR with web content, proofreading, and documentation.
- Tracked key metrics and developed spreadsheets and data models.
- Developed campaigns and specific marketing strategies.
- Coordinated with social media, public relations and other teams
- Wrote engaging and successful marketing, advertising and website copy.
- Identified appropriate marketing channels and target customers for campaigns.
- Worked closely with all product development departments to create and maintain marketing materials.
Education
Bachelor of Science - undefined
Georgia Gwinnett College Lawrenceville
08.2014 - 12.2019
Skills
Multitasking
undefinedWork Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote
The way to get started is to quit talking and begin doing.
Walt Disney
Timeline
Intern
CNN
07.2018 - 09.2018
Bachelor of Science - undefined
Georgia Gwinnett College Lawrenceville
08.2014 - 12.2019
Marketing Coordinator
Salon 124 INC
06.2014 - Current
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