Summary
Overview
Work History
Education
Skills
Accomplishments
Websites
Timeline
Intern
Amira Melnichenko

Amira Melnichenko

Wekiva Springs,FL

Summary

Experienced Marketing Professional and Entrepreneur with a history of meeting company and customer needs with a focus on well-designed, creative and curated marketing practices.

Overview

13
13
years of professional experience

Work History

Owner and Founder

The Foxtail Estate
Daytona Beach, FL
05.2018 - 06.2023
  • Awards: Best of The Knot and Wedding Wire, Best Boutique Bed and Breakfast- LuxLife Magazine, Best B&B - Volusia County Reader’s Choice. Five star-ranking on all platforms including Google, Facebook, Booking.com, Expedia. Published in Edible Orlando, The Wedding Map, Wedding Rule and Orange Blossom Bride.
  • Curated Marketing Campaigns including building website and branding, styled shoots for marketing materials, developing and maintaining social, web, and print ads appealing to specific demographics.
  • Managed events including developing packages, responding to large volume of inquiries, meeting with couples for tours, creating contracts.
  • Launched and curated business including décor, branding, wedding packages, attaining appropriate licensure, tax documents, accounting.
  • Utilized dynamic problem-solving, conflict resolution, and trouble-shooting.

Marketing Consultant

Kenpat-USA
Orlando, FL
04.2020 - 06.2020
  • Recruited for Contracted Consultant position to create and implement promotional strategies to increase market share.
  • Implemented intercompany policies to streamline processes
  • Created ad campaigns based on market research including cross-company branding/marketing plan of services.
  • Launched direct-to-consumer approaches targeting new and existing clients for additional services

Marketing Director

Orlando Epilepsy Center and Epilepsy Monitoring Centers of America
Orlando, FL
05.2011 - 05.2018
  • Executed integrated marketing plans to increase branding exposure, customer traffic and sales.
  • Boosted sales by developing new marketing strategies including designing educational marketing materials and community outreach events like Orlando Magic Night for Epilepsy.
  • Established and maintained professional relationships with medical professionals in Neurology and Family Practice offices throughout Central Florida
  • Increased repeat business using excellent customer service, problem-solving and conflict resolution skills.
  • Recommended policy changes to improve patient and provider experience

Business Development Representative

Quality Home Health Inc.
Knoxville, TN
04.2010 - 05.2011
  • Managed smooth and effective communication among physicians, patients, families and staff. Generated leads and capitalized on valuable business opportunities to bring in new company revenue and improve bottom line profit.
  • Determined business development opportunities and implemented effective strategy for client acquisition.
  • Developed and designed marketing materials to be utilized in field
  • Increased total patient referrals by 56%

Education

Bachelor of Arts - Communication

University of Tennessee
Chattanooga
05.2009

Skills

  • Marketing Strategy Development
  • Relationship Building
  • Originality and Creativity
  • Friendly, Positive Attitude
  • Public Speaking
  • Complex Problem Solving & Decision Making
  • Planning & Organizing
  • People Skills
  • Conflict Mediation
  • Sales Promotion
  • Customer Service
  • Proficient in Powerpoint/Excel
  • Wordpress

Accomplishments

  • Volunteer, Education, Marine Science Center, 2021-2022
  • Board Member, Creative, Daytona Beach Arts Festival, 2021-2022
  • “Exploring Life and Business with Amira Melnichenko”- Published in Voyage Miami
  • Founder, “DDMix”- Downtown Daytona Merchant Information Exchange, 2019-2022
  • Finalist, MasterChef, Top 100 Contestants in US for TV Cooking Competition

·

Timeline

Marketing Consultant

Kenpat-USA
04.2020 - 06.2020

Owner and Founder

The Foxtail Estate
05.2018 - 06.2023

Marketing Director

Orlando Epilepsy Center and Epilepsy Monitoring Centers of America
05.2011 - 05.2018

Business Development Representative

Quality Home Health Inc.
04.2010 - 05.2011

Bachelor of Arts - Communication

University of Tennessee

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Amira Melnichenko