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Productive employee with proven track record of successful project management and producing quality outcomes through leadership and team motivation.
Works with clients to determine requirements and provide excellent service.
Dedicated with experience in achieving tangible results and cross-team collaboration.

Learning Digital Advertising since 2008. Talented advertising professional skilled in building campaign engagement. Demonstrates strengths in networking and relationship-building to grow productive partnerships. Collaborative team player committed to achieving business targets. Delivers results using data-driven approaches and multi-channel marketing expertise. Organises strategies for maximum impact with optimum timing, collateral and placements. Tech-savvy with more than 15 years in Digital advertising.

Experienced product management professional well-versed in Agile and Scrum methodologies and the principles of product development. Capable of making key decisions for the team in order to move products efficiently through pre-production and production timelines. Expertise in development tools such as Jira and Trello.
Projects/highlights:
Affiliate landing page:
Managed and created landing pages for existingand new affiliates who drive traffic to casino sites, where sign up offers are created and tested to ensure UX is as expected for users.
Near Me:
Created a data collection tool implemented on Publishers which provide their users location based information about locations near them. eg Coffee shops near me. It also provided weather and traffic based on the users location. Allowed first party intent based data collection on users in the publisher network that can be used in different ad targeting. To date has served 9 billion impressions across publishers Live Timeslive, ENCA, Maroela Media.

Managed and launched campaigns on platforms like Google Ads, Facebook, Instagram, TikTok, and Google DV360.
Initially managed advertising channels directly, later overseeing multiple agencies across different countries.
Improved Return on Ad Spend (ROAS) from 10 to 50, achieving a 30% increase in monthly sales.
Experienced in diverse markets: Uzbekistan, Iraq, Lebanon, Afghanistan, Pakistan, and Jordan.
Managed push notifications and user journeys in applications.
Developed and implemented internet marketing strategies tailored to client needs.
Managed PPC campaigns on Google and Facebook, enhancing campaign performance through data analysis.

Amita Gadkari

Summary

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Digital Advertising Analyst

Junior Copywriter

Education

Master of Science - Marketing

Diploma - Fashion Design

Bachelors in Management Studies - Marketing

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Digital Advertising Analyst

Junior Copywriter

Master of Science - Marketing

Diploma - Fashion Design

Bachelors in Management Studies - Marketing

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