Amy Bradford
Decatur,GA
Summary
Resourceful Campaign Manager driven to maximize campaign funds and drive key initiatives. Exceptional salesperson and networker. Demonstrated record of success across multiple campaigns.
Overview
16
16
years of professional experience
Work History
Campaign Manager
SD&A Teleservices
03.2015 - 12.2022
- Enhanced campaign performance by developing and implementing targeted marketing strategies.
- Managed multi-channel campaigns for increased brand visibility and customer engagement.
- Optimized campaign budgets with careful monitoring of ROI and KPIs to maximize results.
- Collaborated with cross-functional teams to align campaign objectives, messaging, and target audiences.
- Utilized social media advantageously for free and persuasive media.
- Networked among donors and fundraised to generate money for campaign.
- Oversaw teams of volunteers and monitored effectiveness of each area.
- Negotiated vendor contracts and managed relationships.
- Defined all campaign roles and filled positions.
- Managed vendor relationships, negotiating contracts and ensuring adherence to established timelines and budgets.
Owner/Manager of Business Development and Sales
The Seen Gallery
04.2007 - 03.2015
- Increased customer satisfaction by implementing efficient business processes and providing exceptional service.
- Developed and maintained strong relationships with clients, resulting in repeat business and referrals.
- Managed financial aspects of the business, including budgeting, financial reporting, and tax preparation.
- Implemented marketing strategies to increase brand awareness and attract new customers.
- Negotiated contracts with suppliers for better pricing and terms, reducing overall costs for the business.
- Expanded product offerings by researching market trends and identifying potential growth opportunities.
- Mentored staff members on best practices in customer service and sales techniques, leading to increased performance levels.
- Oversaw daily operations, ensuring all tasks were completed accurately and efficiently by team members.
- Hired trained, and managed a high-performing team of employees dedicated to achieving company goals.
- Successfully navigated challenging economic conditions by making informed decisions that protected the business''s financial stability.
- Established a positive workplace culture that fostered employee engagement, collaboration, and loyalty.
- Evaluated industry competition regularly to maintain a competitive advantage in the marketplace.
- Diversified revenue streams by exploring new markets and developing innovative products or services tailored to those markets'' needs.
- Achieved financial growth with strategic planning, cost control measures, and targeted marketing efforts.
- Managed day-to-day business operations.
- Consulted with customers to assess needs and propose optimal solutions.
- Trained and motivated employees to perform daily business functions.
- Enhanced operational efficiency and productivity by managing budgets, accounts, and costs.
- Monitored market conditions to set accurate product pricing and take advantage of emerging trends.
- Organized and attended trade shows and special events to showcase products, network with other businesses and attract new customers.
- Trained and developed team members to build human capital.
- Conducted target market research to discover customer needs and analyze competitor trends.
- Founded and managed [Type] business, growing revenue to $[Amount] in first year.
- Developed and implemented marketing strategies to generate new customers and increase sales and profit margins.
- Oversaw business budget planning and administration, accounting functions, purchasing, and bi-weekly payroll to handle financial needs.
- Worked with marketing teams to create print and online advertisements to bring in new customers.
- Trained new employees on proper protocols and customer service standards.
- Interacted well with customers to build connections and nurture relationships.
- Assisted in recruiting, hiring and training of team members.
- Scheduled employees for shifts, taking into account customer traffic and employee strengths.
- Managed purchasing, sales, marketing and customer account operations efficiently.
- Implemented business strategies, increasing revenue and effectively targeting new markets.
- Increased sales revenue by implementing strategic business development plans and fostering strong client relationships.
- Reduced budgetary expenditures by effectively negotiating contracts for more advantageous terms.
- Built a robust pipeline of prospective clients by attending industry events, networking, and leveraging social media platforms.
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Collaborated with sales, marketing and other internal teams to meet shared goals.
- Built diverse sales pipeline to exceed quota targets.
- Conducted market research to discover new leads, opportunities and messaging.
- Created customer loyalty programs to increase repeat business.
- Assessed customer needs and developed customized solutions to drive sales.
- Trained and mentored sales personnel to apply best practices and techniques.
- Built relationships with customers and community to establish long-term business growth.
- Resolved problems with high-profile customers to maintain relationships and increase return customer base.
- Implemented systems and procedures to increase sales.
- Held one-on-one meetings with sales team members to identify selling hurdles and offered insight into best remedy.
- Demonstrated products to show potential customers benefits and advantages and encourage purchases.
- Organized promotional events and interacted with community to increase sales volume.
- Facilitated business by implementing practical networking techniques.
- Collaborated with advertising group to create uniformity between advertising messages and retail incentives.
Education
Bachelor of Arts - Philosophy
Georgia State University
Atlanta, GASkills
- Interpersonal Relations
- Campaign Support
- Invoice Management
- Media Relations
- Schedule Management
- Customer Research
- Administrative Oversight
- Resourcefulness
- Persuasive Communication Style
- Fundraising
- Advertising
- CRM Management
- Data Analysis
- Team Leadership
- Email Marketing
- Fundraising Strategies
- Sales Trend Analysis
- Market Trends Knowledge
- Increasing Public Awareness
- Sales Leadership
- Budget Understanding
- Sales Tracking
- Developing Promotional Concepts
Languages
French
Professional Working
Timeline
Campaign Manager
SD&A Teleservices
03.2015 - 12.2022
Owner/Manager of Business Development and Sales
The Seen Gallery
04.2007 - 03.2015
Bachelor of Arts - Philosophy
Georgia State University