Summary
Overview
Work History
Education
Skills
Awards
Timeline
Hi, I’m

Amy Madsen

Leadership, Sales, Operations Professional
Kamas,UT
Amy Madsen

Summary

Magnifier of people, processes and revenue. Dynamic ability to lead and scale growth whilst bringing enjoyment and fun! Excellent communicator and high performer.



Overview

22
years of professional experience
4
years of post-secondary education

Work History

97th Floor
Lehi, UT

VP of Sales & Customer Experience
01.2016 - Current

Job overview

  • Created a training process, materials, & value props, resulting in 40% closing ratio for entire sales team
  • Built, hired & trained sales team from scratch
  • Created tracking systems for metrics & analyzed company & sales data for team performance for goal development
  • Retention of first SOW to second SOW averaged 90%
  • Built partnership program, generating 30% of MoM revenue
  • Achieved sales goals & service targets by cultivating & securing new customer relationships.
  • Directed cross department initiatives to create efficient processes & aid in revenue gains & enhanced workplace culture
  • Ideated & lead special project teams for creative campaigns and for creation of internal procedures and policies
  • Enterprise focused closer to Top Fortune 100 companies or C-suite focused for SMB
  • Created & lead women’s ERG within to enhance culture, facilitate mentorship, create company policies. Aided in >50% female employee workforce & equitable pay
  • Negotiated contracts & protected value
  • Increased company ARR by 500%
  • Increased company MRR by 82% first year, more than doubled new revenue
  • Personally maintained >50% closing ratio by qualifying and skill up-leveling
  • Achieved sales goals and service targets by cultivating and securing new customer relationships
  • Increased revenue by implementing effective sales strategies in sales cycle process from new leads through close
  • Achieved sales goals & service targets by cultivating & existing customer relationships to cross-sell & harvest referrals

Griffin Hill & Associates
Provo, UT

Sales & Executive Leadership Coach
03.2013 - 05.2016

Job overview

  • Trained executive & management teams on culture, growth strategies, leadership development & performance
  • Coached & trained sales teams on increasing proficiency and productivity in sales, resulting in average of 80% increases across all clients
  • Established rapport & trust efficiently to effectively work with clients
  • Built largest book of client business & drove highest client retention rate, ~60%
  • Achieved 130%+ performance sales goals with each coaching client
  • Prepared, planned, and executed & customized sales training with each client
  • Exceeded revenue goal by 60%
  • Maintained highest new revenue from new client business-
  • Generated new sales leads to achieve and exceed monthly sales goals
  • Met existing customers to review current services and expand sales opportunities
  • Worked with sales team to collaboratively reach targets, consistently meeting or exceeding personal quotas

Department Of Defense
Salt Lake City, UT

Operations Director & Human Intelligence Collector
01.2001 - 01.2008

Job overview

  • Elicited & collected classified information from sources to aid in US defense measures
  • Mastered excellent communication and interpersonal skills to gain trust
  • Elicited & collected classified information from sources to aid in US defense measures
  • Collected, analyzed & reported on information that lead to capture of millions of dollars worth of sanctioned assets & arrests of high value target/threat individuals
  • Evaluated trends in data to determine goals & mission planning
  • Prepared classified missions for analysts & translators, conducted necessary communication & liaison with government clientele
  • Increased workflow & turnaround time of mission completion by 20%
  • Planned, coordinated, conducted & recorded training for150 personnel to increase individual proficiency & effectiveness
  • Created & supervised operational processes & procedures for all personnel effectiveness, including logistics & equipment

Education

University of Utah
Salt Lake City

B.A. & Masters Degree (M Ed.) from Political Science & Education
08.2000

Skills

Negotiation/ Critical Thinking/ Leadership/ Communication

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Awards

  • 2022 Top US 100 Tech Sales Leaders
  • 2017 Utah Business Growth Team Award
  • Top Graduate Human Intelligence Collection Course, Department of Defense

Timeline

VP of Sales & Customer Experience

97th Floor
01.2016 - Current

Sales & Executive Leadership Coach

Griffin Hill & Associates
03.2013 - 05.2016

Operations Director & Human Intelligence Collector

Department Of Defense
01.2001 - 01.2008

University of Utah

B.A. & Masters Degree (M Ed.) from Political Science & Education
08.2000

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Amy MadsenLeadership, Sales, Operations Professional