Amy Mei
Lake Oswego,OR
Summary
Key Relevant Experience for Principal National Account Manager, Ophthalmology
- 22 years of US Commercial experience spanning a variety of key customer segments
- Deep Ophthalmology experience with 19 years account management and leadership roles
- Market Access expertise (including provider contracting strategy and pull-through) to ensure patient access to GNE therapies
- People leadership and coaching to enable performance, support development, and foster a strong culture
- Collaboration across various squads, training and development, PCD, CE and customers to execute in competitive launch markets
- Strong strategic, innovative, and customer-centric mindset to drive for results.
Overview
16
16
years of professional experience
Work History
Director, Healthcare Market Ophthalmology
Genentech
Lake Oswego , OR
05.2020 - Current
- Identified unique needs of each customer in Pacific Northwest region in pursuit of improved patient outcomes, lower costs and improved quality of care by executing strategic vision for region and individual ecosystem.
- Maintained and leveraged networks and relationships in healthcare ecosystem by co-creating solutions with customers and leveraging internal partners where necessary.
- Build, lead and motivated diverse team of nine (TAM's, BEM's and FRM's) with deep functional and therapeutic area expertise for two launches including 6 new hires for expansion.
- Contributed to and executed strategic near and long-term vision and direction for healthcare ecosystem set by four Executive Director, Healthcare Ecosystem's and Ophthalmology Squad in identifying partnerships and, under direction by Squad executing partnerships which enhance customer experience, improve patient outcomes and deliver on business opportunities for Genentech.
- Lead development and execution of customer account planning for target accounts (including private equity firms focused on retina practice purchase), leading account strategy as well as engaging with key stakeholders, including C-Suite to deliver maximum impact opportunities
- Create and fostered culture that enabled and requires employees at all levels to live our Operating Principles in all aspects of their work
Area Manager-Ophthalmology Program Management Team
Genentech
National, USA
07.2019 - 05.2020
- Hired, led and developed high performing new team of 9 direct reports throughout time of change and adjustment to have maximum customer impact
- Leveraged and extracted individual strengths of each team member to enable overall team to excel
- Aligned Ophthalmology Program Management strategy with One Ophthalmology objectives by growing small to medium account base for future pipeline products
- Effectively partnered and communicated with internal teams including Pricing Contracting Development, Marketing and Contract Operations to develop new efficiencies with customer facing programs such as GPO baseline decisions, streamlined information on file, account playbooks and new tier adjustments
- Acted as training lead for new OAM and OPM team's, ensuring understanding of acquisition programs and customer facing skills through monthly team calls, new hire training and frequent collaboration on Core Training Team
Ophthalmology Account Manager
Genentech Inc.
, Oregon/Idaho/California/Nevada
05.2019 - 07.2019
- Developed, mobilized subject matter experts and executed acquisition portion of OAM national training including roadmap content and virtual learnings
- Engaged in key work product teams with brand partners including STRI, Training and Mid Year meeting workshop preparation
- Primary contact between top accounts and Genentech, sharing relevant account information with RCM and other key stakeholders with primary responsibility for top accounts in OR, NV and Northern California
- Consistently developing and implementing strategic and robust account management plans that enhance customer satisfaction, improve patient care, and strengthen position of Genentech’s ophthalmology products
- Currently identifying and participating in various training & development programs, groups, and activities that will enable continued development of technical skills, account management skills, and business-related knowledge in Ophthalmology Account Manager role
Genentech Ophthalmology and Immunology Account Manager
Genentech Inc.
, Washington/Oregon/Alaska
07.2016 - 05.2019
- Developed long-term sustainable relationships with Top 45 accounts in West for all GIO brands through face-to-face quarterly business reviews, physician/staff education and strategic partnership with RSD's, DM's, TLL's, FRM's and CS's
- Engages in strategic B2B community physician support for National Strategic Accounts across GIO business unit including Lucentis, Xolair, Actemra and Rituxan
- Lead, created and executed commercial training and development curriculum for GFPM team including facilitating new hire field learning and classroom training with two FPM trainers
- Led and collaborated with internal marketing brand teams on business- to- business projects for accounts to best utilize Genentech products and services
- Mentored and coached new hires to maximize their business effectiveness and collaboration potential with field partners
- Collaborated with Ophthalmology marketing team and Lucentis TLL team to maximize FPM presence at 2017 Congresses
- Exemplified standards for teamwork and collaboration partnerships with field based brand partners
Lucentis Senior Franchise Program Manager
Genentech Inc.
, Washington/Oregon/California/Utah/Idaho/NV/ND/MT/HI
10.2012 - 07.2016
- Developed long-term sustainable relationships with Top 30 Ophthalmology accounts in the West through face-to-face quarterly business reviews, physician/staff education and strategic partnership assisting in Lucentis Division achievement of Division of the Year Award in 2015 and 2016
- Part of initial 5 members of FPM team that worked to define, establish and create value in role to brand and internal partners
- Assisted in expansion and building of FPM skill set that eventually lead to expansion in RA and Xolair leading to a GIO based role
Retina Clinical Specialist
Genentech Inc.
, Oregon/ID/Hawaii
03.2006 - 10.2012
- Launched Lucentis for Wet Age-Related Macular Degeneration, Retinal Vein Occlusion and Diabetic Macular Edema in a unique Retina marketplace consisting of lower priced off-label options, practice flow concerns and initial reimbursement challenges
- Developed long-term sustainable relationships with accounts that continue to maintain sales volume, including one account that grew from 30 vials to 242 vials per month over a two-year period
- Worked closely withLocal Market Unit partners to proactively resolve reimbursement/payer issues including managed care step-edits instituted by Oregon Health Plan and Regence Blue/Cross Blue Shield unique to the Northwest market place
- Consistently placed and recruited for between 6-12 speaker programs per year including: traditional programs, roundtables and technician focused programs
- Currently 12 programs are planned for the 2012 calendar year
- Strategically provided solutions and utilized resources for each unique managed care challenge in Hawaii, Oregon and Idaho, including prior authorizations, Hawaiian cultural differences and co-pay processes
- Consistently exceeded sales plan in 2006,2007, 2009, 2010 and 2011
- Winner Northern Sights Division Peer Recognition Award 2012
- Winner National Commercial Field Based Trainer SBR Award 2012
- Winner LMU of the West National Award 2012
Education
MBA - Business Administration
Marylhurst University
Marylhurst, OR2004
Bachelor of Arts - Journalism
University of Oregon
Eugene1994
Accomplishments
- Feedback and Coaching: 2017 Coach of the Year Award
- Technical and Business Expertise: 2017 National GIO Account Manager of the Year
- Teamwork and Collaboration: 2018 West MVP Award
- Strategic Agility: 2018 Genentech and Immunology Account Manager Excellence
Timeline
Director, Healthcare Market Ophthalmology
Genentech
05.2020 - Current
Area Manager-Ophthalmology Program Management Team
Genentech
07.2019 - 05.2020
Ophthalmology Account Manager
Genentech Inc.
05.2019 - 07.2019
Genentech Ophthalmology and Immunology Account Manager
Genentech Inc.
07.2016 - 05.2019
Lucentis Senior Franchise Program Manager
Genentech Inc.
10.2012 - 07.2016
Retina Clinical Specialist
Genentech Inc.
03.2006 - 10.2012
MBA - Business Administration
Marylhurst University
Bachelor of Arts - Journalism
University of Oregon
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