Results-driven Salesforce expert with a proven track record in Customer Success and Client Director roles over the past 3 years. Specialized in leveraging deep platform knowledge to drive client satisfaction and success. Seeking a new opportunity to transition away from sales-centric responsibilities and focus on delivering exceptional customer experiences. Recognized for building and nurturing strategic partnerships, retaining key accounts, and implementing successful strategies to enhance overall client satisfaction. A collaborative and strategic leader committed to the long-term success of clients through effective relationship management and innovative solutions.
Overview
20
20
years of professional experience
8
8
Certificate
Skills
Account Management
Strategic Planning
Contract Negotiation
Revenue Generation
Technical Consulting
Sales Expertise
Cross-Functional Collaboration
Relationship Building and Management
CRM Systems
Sales Reporting
Sales Targeting
Work History
Sr. Client Director
RafterOne (formerly GearsCRM)
02.2022 - Current
Developed and executed B2B strategic account Sales plans across assigned account portfolio, driving alignment with business objectives and delivering impactful innovations that transformed customers' businesses
Cultivated deep customer relationships, leveraging a thorough understanding of key business issues and opportunities to deliver consistently exceptional experiences and outcomes, while increasing the RafterOne footprint within each account
Built and nurtured C-level relationships across accounts, establishing strong partnerships and commitments to customer success while penetrating accounts deeper for increased growth and revenue
Worked collaboratively with Delivery to develop and execute growth plans and strategies that drove recurring revenue and exceeded booking revenue goals
Successfully established joint roadmaps of opportunity with Salesforce AEs, SEs, and CSMs to maximize revenue growth and deepen customer relationships within assigned accounts
Nurtured and managed long-term executive stakeholder relationships in account portfolio, providing executive project oversight and effective communication to ensure exceptional outcomes
Contributed thought leadership and best practices both internally and externally, sharing best practices around Salesforce, AI and business transformation.
Owner
SaaSy Solutions LLC
10.2017 - 12.2022
Established and grew a successful consulting business, offering strategic consulting, business process analysis, and Salesforce implementation for small businesses
Guided clients in adopting technology appropriate to their objectives, providing them with technical service and affordable tools necessary for everyday functions
Worked closely with clients to understand their needs, and tailored our services accordingly to promote future growth across accounts
Used Salesforce extensively to manage client relationships and track business metrics, contributing to efficient operations and data-driven decision making
Regularly interacted with a variety of stakeholders, from business owners to technical teams, fostering strong, collaborative relationships and referral pipeline.
Customer Success Manager
DemandBlue
03.2021 - 02.2022
Manage a portfolio of accounts, and as the Customer Success Manager, accountable for the adoption and health of each account
A critical player in driving long-term customer success and demonstrating the value of DemandBlue's OnDemand Services
Responsible for directing the execution of the Outcome Delivery and Customer Management processes
In this role I split my time between Practice Management (20%), Project Delivery (20%), Customer Success Management (40%) and Account Management (20%).
Sr. Salesforce Consultant
The Crevalle Group
02.2018 - 11.2020
Served as a key player on various consulting projects, offering expert Salesforce guidance to clients in diverse sectors, and managing projects from conception to completion
Led design workshops with stakeholders from business and sales teams to gather requirements, translating these into tailored Salesforce solutions that drove efficiency and growth
Facilitated biweekly sprints in an agile environment, ensuring the timely delivery of projects and the alignment of team efforts with customer goals
Collaborated closely with cross-functional teams to ensure consistency in requirements, setting expectations, and resolving conflicts, which contributed to the successful implementation of solutions and high customer satisfaction
Spearheaded the development of proof of concepts and design prototypes for requirement and design validation with stakeholders, resulting in effective and efficient Salesforce implementations
Identified potential risk areas early in the project lifecycle, and proactively addressed them to prevent project delays and ensure customer satisfaction
Leveraged out-of-the-box Salesforce capabilities to propose business process changes, driving improved user experience and enabling clients to fully capitalize on Salesforce's features
Led cross-functional teams and participated in staff recruitment and retention activities, demonstrating strong leadership skills and contributing to a collaborative, high-performing work environment.
Salesforce Consultant
Coastal Cloud
09.2016 - 09.2017
Interfaced with various customers across many verticals to understand their needs to design, administer, and enhance their Salesforce or other Enterprise software instance accordingly, including: Project management
Recommend best practices to customers
Prepare training plans, materials and documentation for customers, facilitate training and adoption.
Consultant
NC Squared
05.2016 - 07.2016
Consulted with a UK-based Salesforce ISV partner on a short-term project to evaluate and improve customer success methodologies and sales engineer procedures
Conducted a thorough analysis of their app, identifying key pain points and surveying the existing customer base to determine the need for the addition of a customer success position
Contributed to the development of strategies for customer retention and satisfaction, identifying at-risk accounts and creating proactive solutions to mitigate potential losses
Worked cross-functionally with teams to develop and implement best practices, driving overall efficiency and effectiveness in client interactions
Maintained accurate records of all project activities in Salesforce, ensuring transparent and data-driven decision-making processes.
Salesforce Consultant
Silo Connectors
12.2015 - 04.2016
Managed projects in collaboration with clients and developers to meet key deliverables and project milestones, aligning with business strategy and ensuring customer satisfaction
Trained junior staff on consulting and Salesforce best practices, contributing to team development and skill enhancement
Prepared business documentation and high-level technical design documentation, providing clear guidelines for project execution
Created training plans, materials, and documentation for customers, ensuring a smooth adoption process and consistent use of Salesforce tools
Maintained up-to-date training materials and coordinated ongoing training sessions, promoting continuous learning and effective use of Salesforce
Worked cross-functionally with teams to develop and implement best practices, improving overall efficiency and effectiveness in customer interactions
Managed accurate records of all project activities in Salesforce, ensuring transparency and data-driven decision-making processes.
Salesforce Consultant
GE Lighting via Experis
06.2015 - 12.2015
Provide day-to-day end user support of SFDC to over 200 North American users
Optimize individual and team performance related to the usage of Salesforce.com and integrated Enterprise applications by working across multiple business functions to identify, document, and implement streamlined business processes
Create and maintain training documentation, user guides and other training materials
Conduct training for new Salesforce users and conduct refresher trainings as needed
Work with Digital Tools Leader as a key subject matter expert on complex and/or critical business issues and processes with particular emphasis on CRM systems and sales processes
Maintain, develop, and deploy ad hoc Salesforce.com reports and dashboards
Positively impacts User Acceptance Testing by participating monthly and calling out issues to the delivery teams
Work on cross-functional teams to determine best practices and system improvements.
Lead Generation Specialist/ Salesforce Administrator
TestOil
09.2014 - 06.2015
Provides day to day end user support and on-going data cleanup for the Sales Group as the Salesforce.com Administrator
Interacted with decision-makers & users to gather requirements, analyze, design, and build a best-in-class Salesforce.com CRM solution
Developed Salesforce.com reports, analytics and dashboards to support and monitor daily activity and key performance measures
Worked with end users to provide Salesforce.com training documents for new sales personnel
Acts as the 'Subject Matter Expert' regarding all issues with Salesforce.com
Identified new business via telephone and mass communication such as email and social media to introduce client's TrustPlus program
Identified appropriate buyers within industrial target markets
Followed up on marketing leads and conducted research to identify potential prospects.
Lead Generation Specialist
Colfax Fluid Handling
05.2013 - 12.2013
Reported to the Inside Sales Manager, playing a key role in generating qualified leads for the field sales force through proactive inside phone activities targeting Power, Hydrocarbon Processing, and Chemical Processing industries
Determined target companies and identified decision makers, helping to drive company revenue and growth
Managed CRM data for new and prospective clients, improving tracking and follow-up processes
Regularly used Salesforce for this purpose, maintaining accurate records of all activities
Contributed as a key member of the implementation team for Salesforce.com by designing the layout and performing data cleanup for migration, streamlining the sales process
Fostered long-term relationships with clients, identifying potential at-risk accounts early in the sales cycle and developing strategies to retain their business
Worked cross-functionally with teams to ensure alignment of sales goals, improve internal processes, and ensure a unified approach to customer interactions.
Business Development Specialist
SD Myers, Inc.
12.2011 - 05.2013
Reported to the Business Development Manager, taking on key responsibilities for identifying and developing potential relationships within identified target markets using a consultative approach
Orchestrated all aspects of the sales process including identifying new opportunities, developing sales solutions, negotiating pricing, and closing sales opportunities, contributing to revenue retention and growth
As a key contributor on the Salesforce.com implementation team, reviewed, analyzed, evaluated, and documented business systems and user requirements to enhance efficiency and accuracy in the sales process
Assumed role as the Salesforce.com 'Super User' and provided ongoing training and support to end users, promoting maximum utilization of the CRM tool within the organization
Responsible for the renewal of Diagnostic and Analytical Services to the existing customer base, as well as growing the territory to meet/exceed established goals
Identified at-risk renewal clients early in the cycle, developed and implemented strategies to address issues inhibiting a successful, timely renewal
Collaborated cross-functionally with teams to ensure high-level collaboration, contributing to overall customer satisfaction and retention
Maintained accurate records of all activities in Salesforce, enabling data-driven decision making and strategy development.
Certification
Salesforce Certified Administrator
Salesforce Certified Sales Cloud Consultant
Salesforce Certified Service Cloud Consultant
Salesforce Certified Platform App Builder
Salesforce Certified Advanced Administrator
Salesforce Certified Community Cloud Consultant
Salesforce Certified Field Service Lightning Consultant
Salesforce Certified Business Analyst
Timeline
Sr. Client Director
RafterOne (formerly GearsCRM)
02.2022 - Current
Customer Success Manager
DemandBlue
03.2021 - 02.2022
Sr. Salesforce Consultant
The Crevalle Group
02.2018 - 11.2020
Owner
SaaSy Solutions LLC
10.2017 - 12.2022
Salesforce Consultant
Coastal Cloud
09.2016 - 09.2017
Consultant
NC Squared
05.2016 - 07.2016
Salesforce Consultant
Silo Connectors
12.2015 - 04.2016
Salesforce Consultant
GE Lighting via Experis
06.2015 - 12.2015
Lead Generation Specialist/ Salesforce Administrator
TestOil
09.2014 - 06.2015
Lead Generation Specialist
Colfax Fluid Handling
05.2013 - 12.2013
Business Development Specialist
SD Myers, Inc.
12.2011 - 05.2013
Volunteer Experience
Salesforce MVP: 2017,2018,2019
Women In Tech Community Group, Active leader for Cleveland and Akron WIT group for social hours, career advice and mentorship 2015-2023
WITness Success Salesforce Community Event, Served on the core team for WITness Success, the ONLY WIT focused Salesforce community event, responsible for the Social media and sponsorship.
India Dreamin Salesforce Community Event, I was part of the inaugural core team for India Dreamin, a Salesforce community event in Noida, India. In my role, I handled social media, Foreign speaker coordination, and sponsorships.