Amy Spinelli

Led B2B sales efforts across a competitive territory by securing new wholesale accounts with fabricators, builders, and kitchen & bath showrooms. Developed and executed strategic outreach plans based on market data and buying patterns, resulting in increased pipeline activity and long-term client partnerships. Delivered tailored product presentations to A&D professionals, driving early-stage quartz specifications and contributing to consistent territory growth.

• Identified and anticipated design trends across residential and commercial projects, equipping A&D professionals and builders with up-to-date material insights to influence early-stage specifications.
• Secured new wholesale accounts by building strong relationships with fabricators, millwork shops, and kitchen & bath showrooms, expanding market share in competitive territories.
• Drove repeat business and long-term partnerships through consistent, value-added engagement with contractors, designers, and purchasing teams.
• Delivered targeted product presentations to architecture firms and showroom staff, emphasizing material advantages such as durability, consistency, and aesthetics to drive specification.
• Monitored sales performance and buying patterns to identify high-opportunity accounts and adjust outreach strategies, resulting in a 22% increase in territory sales.
• Organized and managed trade show appearances and showroom events, generating qualified leads and boosting brand visibility within the A&D and fabricator communities.
• Resolved material availability and delivery issues promptly, preserving account relationships and maintaining consistent supply flow for high-volume fabricators and builders.
• Increased pipeline activity by 30% by targeting untapped verticals, including boutique developers and independent kitchen showrooms.
• Collaborated with logistics and warehouse teams to ensure accurate, timely fulfillment of slab orders, supporting operational efficiency and client satisfaction.

Drove sales success by building strong relationships with homeowners, builders, and architects, translating their visions into custom Kitchen & Bath designs using 2020 Design and ProKitchen software. Successfully converted showroom and staging leads into contracted projects, leveraging persuasive communication and technical expertise to close deals with a near 90% close rate. Managed client expectations and project timelines using Salesforce CRM, ensuring continuous engagement and follow-ups that boosted client retention. Collaborated closely with builders, designers, and installation teams to ensure seamless execution, while maintaining strong partnerships and driving repeat business.

• Transformed client visions into executable plans using 2020 Design and ProKitchen software, creating detailed CAD layouts and photorealistic renderings that enhanced client understanding and accelerated project approvals.
• Specified and ordered materials based on functional needs, design trends, and budget constraints, ensuring seamless procurement and alignment with project scopes.
• Managed project timelines and revisions using Salesforce CRM to track client interactions, project milestones, and follow-ups, improving sales efficiency and client retention.
• Maintained organized, accessible project files and documentation, streamlining team collaboration and allowing for fast updates in fast-paced design/build environments.
• Adapted to client-driven changes mid-project while maintaining design integrity, ensuring consistent customer satisfaction and project momentum.
• Collaborated with architects, builders, and installation teams to translate approved designs into reality, ensuring design intent and technical specifications were met.

Drove business growth by selling custom countertop services to builders, kitchen & bath showrooms, and A&D professionals, tailoring solutions to meet their specific project needs and design trends. Strengthened client relationships through strategic presentations, trade show participation, and builder group engagements, resulting in long-term partnerships and repeat business.

• Secured major fabrication partnerships with national and regional accounts including Home Depot, Lowe’s, ProSource, and Contractors Source, expanding revenue streams by 40% and boosting market visibility throughout territory.
• Streamlined quoting and project scheduling through effective use of countertop software tools, increasing operational efficiency cutting production leads time by 50%, therefore improving customer satisfaction across all sales channels
• Collaborated cross-functionally with fabrication and installation teams to ensure countertop designs were executed accurately and delivered on time, resulting in 98% positive feedback from trade partners.
• Managed multiple sales channels simultaneously, adapting communication and design presentation styles for builders, designers, and homeowners to maximize engagement and project approvals.

Successfully managed and expanded a sales territory, exceeding sales quotas by 18% through strategic lead tracking and relationship-building. Built strong, lasting relationships with builders, kitchen & bath showrooms, and A&D clients, driving market share growth through tailored countertop solutions and impactful sales presentations. Led cross-functional teams to ensure seamless project execution, contributing to a 75% success rate in contract acquisition and a 60% increase in lead generation from trade shows.

• Managed and expanded sales territory by leveraging Moraware, Slabsmith, and Salesforce to track leads, streamline quoting, and enhance customer relationship management, exceeding sales quotas by 18%.
• Increased market share in the builder and kitchen & bath showroom segments by delivering tailored countertop solutions and presenting design trends to meet evolving client needs.
• Executed sales presentations and product demonstrations for kitchen & bath designers and builders, aligning countertop materials with project specifications and securing contracts with 75% success rate.