Graphic designer and content creator specializing in multi-channel marketing campaigns. Expertise in visual storytelling and cohesive brand experiences drives engagement across print, digital, and social platforms. Proven ability to translate business goals into effective creative solutions.
Overview
6
6
years of professional experience
Work History
Sr. Graphic Designer
U-Haul International, Inc.
03.2023 - Current
Create multi-channel marketing campaigns and customer-facing assets across digital, print, social, and promotional channels for multiple U-Haul business units
Partner with marketing teams and stakeholders to translate business goals into organized, effective creative solutions
Direct photoshoots for marketing campaigns, product features, and brand content, overseeing composition, styling, visual storytelling, and overall creative direction
Design campaign assets, promotional materials, and seasonal marketing content supporting product launches and customer-facing initiatives
Maintain consistent brand standards across high-volume creative deliverables while managing multiple concurrent projects and deadlines
Sr. Graphic Designer & Content Creator
LHM Financial
11.2021 - 03.2023
Led visual design across four brands, strengthening digital presence and maintaining cohesive branding across marketing channels
Refreshed social media creative and messaging to better connect with a younger audience, driving 80% increases in engagement and profile traffic
Designed marketing collateral, presentations, social content, and sales materials supporting multiple internal teams
Developed social, email, promotional, and long-form educational content, including in-depth financial articles and supporting assets aligned with brand standards and engagement goals
Balanced multiple brand identities while maintaining polished, cohesive visual communication
Content Creator & Graphic Designer
de la Riva Brands
10.2020 - 11.2021
Designed blog, website, and marketing content for digital publishing platforms, using design thinking to create engaging, accessible communications from complex topics
Designed and maintained WordPress websites, optimizing usability, accessibility, and consistency
Applied SEO best practices, enhancing content visibility and reach