Amy Grace Torres
Austin,TX
Summary
Extremely organized, detail-oriented and hardworking professional. Knowledgeable in steering innovative and seamless event strategies that simultaneously assure customer satisfaction and elevate your company’s brand. Characterized as determined worker with a collaborative approach and an articulate communication style. Thrives in high pressure, dynamic environments. Trusted as a “go-to” events professional for non-profits, small businesses and large corporations alike, with a proven ability to deliver the highest quality results on tight deadlines and any budget.
Overview
18
18
years of professional experience
Work History
Small Business Owner
Fairy Dog Mother Pet Services
12.2018 - Current
- Promoted business via social media to generate leads and maximize brand identity.
- Advertised services online, built a client portfolio with over 50 high value customers.
- Participated in business events, conferences and trade shows to promote products and network with business owners and prospective clients.
Marketing Communications Manager
Associated Builders and Contractors
06.2015 - 12.2018
- Formed and maintained relationships with affiliates in architecture, engineering and construction (AEC) industry
- Developed, implemented, monitored and evaluated associations’ marketing communications strategy for events, promotions, public relations, graphics and collateral
- Created and delivered email marketing campaigns, social media campaigns, brochures, newsletters, and other publications
- Planned, coordinated and supervised multiple Sold Out events that include education seminars, networking sessions, award ceremonies, golf and clay shoot tournaments ranging from 30 – 400 attendees
- Oversaw event budget, event sponsorships and speaking prospects
- Negotiated venue contracts and managed personnel.
Global Promotions Executive
Frost & Sullivan
06.2011 - 06.2015
- Established relationships with clientele in various industries to execute Promotional and Marketing projects
- Directed brand management, PR, Media relations, Product launches, Advertising and Trade Shows for clientele
- Acted as Social Media Project leader for Global Team
- Designed and created marketing collateral
- Managed internal marketing, communication functions and train 6-member team
- Negotiated numerous contracts with vendors
- Researched and booked Entertainment, Florists, Linens and Photographers
- Maintained corporate website
- Oversaw budget and spending. Implemented cost-effective strategies resulting in lower event costs, decreasing from 8% to less than 3%.
Partnership Coordinator
The Smile Center
04.2010 - 04.2011
- Coordinated Health Fairs, Dental Screenings and Community Events for all 6 offices
- Developed relationships with Schools, Hospitals, Retail and Government Agencies
- Provided Dental Health Education Presentations to various organizations
- Updated website events calendar
- Managed and trained 18-member team of Community Outreach Representatives, provided technical support and created educational reference documents.
Marketing Coordinator
Howl at the Moon
06.2009 - 04.2010
- Formed and maintained relationships with Hotels, Professional Associations and Organizations
- Responsible for marketing reports, Prospect lists and Requisition request
- Worked with management on all communications to ensure Advertising deadlines were met
- Planned and coordinated Special Events ranging from 8 - 500 attendees.
Communications and Community Development Assistant
Texas Organ Sharing Alliance
03.2008 - 06.2009
- Planned and coordinated community events to include Run/Walk, Volunteer Appreciation Luncheons and Ceremonies in South and Central Texas
- Managed Health Education Programs, while maintaining a high level of confidentiality
- Sustained Donor Family, Volunteer and Corporate Partner databases
- Facilitated mailings such as surveys, Annual Reports and Invitations
- Created and edited collateral material directed to internal and external publics
- Assisted with media outreach.
Marketing Assistant
iHeartRadio
10.2005 - 08.2008
- Promoted and marketed 7 radio stations
- Created marketing content for a variety of media
- Prepared, managed and engineered radio broadcast and assisted on-air talent
- Served as liaison between the station and thousands of listeners/audiences in and surrounding San Antonio.
Education
Social Media Certificate -
Silicon Valley Digital Marketing Institute
Remote Learning09.2019
Bachelor of Arts - Communication
The University of Texas At San Antonio
San Antonio, TX05.2008
Skills
- Event Management
- Marketing
- Public Relations
- Branding
- Business Development
- Social Media Strategies
- Community and Media Outreach
- Product Promotion
- Project and Budget Management
- Sales and Collateral Support
Affiliations
Society for Marketing Professional Services, Austin Parks Foundation Volunteer, Ronald McDonald House Charities Volunteer, ACLU SxSW Volunteer, Austin Pets Alive, and Los Verdes Volunteer.
Timeline
Small Business Owner
Fairy Dog Mother Pet Services
12.2018 - Current
Marketing Communications Manager
Associated Builders and Contractors
06.2015 - 12.2018
Global Promotions Executive
Frost & Sullivan
06.2011 - 06.2015
Partnership Coordinator
The Smile Center
04.2010 - 04.2011
Marketing Coordinator
Howl at the Moon
06.2009 - 04.2010
Communications and Community Development Assistant
Texas Organ Sharing Alliance
03.2008 - 06.2009
Marketing Assistant
iHeartRadio
10.2005 - 08.2008
Social Media Certificate -
Silicon Valley Digital Marketing Institute
Bachelor of Arts - Communication
The University of Texas At San Antonio
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