Summary
Overview
Work History
Education
Skills
Professional Affiliations & Memberships
Timeline
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ANDREA GIULAN

Summary

Results-driven marketing professional with extensive experience in B2C and B2B environments. Proven expertise in developing and executing impactful marketing strategies and events that drive client acquisition and retention. Skilled in leading cross-functional teams and fostering strong client partnerships to maximize business potential through innovative initiatives, and effective communication.

Overview

3
3
years of professional experience

Work History

Managing Partner

Collision & Color Inc
Excelsior, MN
09.2024 - Current
  • Craft and implement detailed marketing plan, collaborating with digital agencies to initiate new website launch, secure local magazine placements, and elevate social media presence, leading to 30% rise in brand visibility and engagement.
  • Enhanced revenue by 25% through proficient management of daily financial recordkeeping, payroll administration, and implementation of regular P&L reviews.
  • Orchestrated comprehensive marketing strategies, enhancing brand visibility and engagement. Streamlined operational processes through effective training and technology integration.
  • Cultivated strategic vendor partnerships to boost cost efficiency and vendor-driven growth

Account Executive

SixSpeed
Minneapolis, MN
03.2023 - 09.2024
  • Executed exceptional services for leading brands such as Polaris and Tennant Company, driving innovative activations and strategic campaigns that enhanced client KPIs by 25% and elevated profits by 30%.
  • Oversaw million-dollar budgets, established clear statements of work, and optimized project timelines, leading to 60% enhancement in project efficiency.
  • Developed and maintained essential client relationships, driving impactful marketing initiatives (strategic, experiential, and portfolio management), optimizing efficiency and client satisfaction.

Account and Digital Manager

Intemark
Minneapolis, MN
01.2022 - 03.2023
  • Directed partner development for 9 key accounts (including BBC Studio, Home Chef, Great Clips, TEDx, Dogtopia), crafting integrated marketing programs that generated an average 35% enhancement in client engagement and brand awareness.
  • Supervised agency social media presence (Instagram, Facebook, LinkedIn), working alongside design team to produce digital content, contributing to 150% rise in engagement and 80% growth in follower base.
  • Developed and enforced partnership agreements, setting concrete expectations and directing deal execution, fostering a rise in successful partnerships and innovative growth prospects.

Education

Bachelor of Arts (BA) - Strategic Communication

University of Minnesota– Twin Cities
Minneapolis, MN
05.2021

Skills

  • Salesforce and Google Analytics
  • Budget management
  • Team leadership
  • Team collaboration
  • Problem solving
  • Adaptability
  • Critical thinking
  • KPI tracking
  • Client relationship management
  • Communication skills
  • Data analysis
  • Project management
  • Innovative and visionary
  • Account management

Professional Affiliations & Memberships

  • Lions Club International
  • Business Network International, Southlake Network Chapter
  • Excelsior Lake Minnetonka Chamber of Commerce

Timeline

Managing Partner

Collision & Color Inc
09.2024 - Current

Account Executive

SixSpeed
03.2023 - 09.2024

Account and Digital Manager

Intemark
01.2022 - 03.2023

Bachelor of Arts (BA) - Strategic Communication

University of Minnesota– Twin Cities

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ANDREA GIULAN