Andrea Roberson, M.Ed
Cedar Hill,TX
Summary
Literacy leader well-versed in designing innovative and engaging professional learning sessions tailored to the needs of various audiences, including classroom, school, and district leaders.
Overview
19
19
years of professional experience
1
1
Certification
Work History
Product Marketing Manager
Lexia Learning
Dallas, TX
09.2024 - 11.2024
- Developed and implemented product launch plans to increase brand awareness.
- Analyzed customer feedback to identify opportunities for improvement in products and services.
- Conducted market research to assess competitive landscape and industry trends.
- Coordinated cross-functional teams to develop product roadmaps and strategies.
Sr. Customer Success Manager
Lexia Learning
Dallas, TX
04.2022 - 09.2024
- Customized and delivered webinars and workshops to support new and existing customers
- Professional Learning Success: NPS score of 40; 6 points above the company average
- Designed strategic plans and provided guidance on how to use Lexia products in order to reach district goals
- Collaborated with sales teams to develop strategies for upselling and cross-selling products or services.
- Analyzed customer data to identify trends in usage patterns and behaviors of key accounts
District Elementary Intervention Coach
DeSoto ISD
DeSoto, TX
05.2021 - 04.2022
- Professional Learning Designer Created and delivered district-wide trainings regarding literacy instruction and intervention to various levels of stakeholders; Created custom training experiences based on district data and campus needs
- Assessment Support and Data Analysis Leader Designed and monitored local data management documents for all elementary campuses; collaborated with leaders to create and track individual campus goals
- Coached and trained all elementary interventionists; led meetings virtually and in person to support the implementation of district initiatives.
Assistant Principal
Life School
Cedar Hill, TX
06.2020 - 05.2021
- Social Media Manager - Managed and created all digital communication for the campus, including the Facebook page, and weekly newsletters.
- Parent Communications Manager - Managed, monitored, and improved relationships between the school and parents by creating and collecting data from a school-wide survey, analyzing survey data, and implementing changes and improvements based on the data.
- Paraprofessional Team Manager & Coordinator - Managed the paraprofessional team to align goals, clarified purposes, monitored progress, and celebrated successes regularly.
Instructional Coach
Life School
Dallas, TX
08.2017 - 07.2020
- Designed and delivered campus and district-wide trainings based on research-based practices regarding literacy instruction, district initiatives, and best practices
- Collaborated with school administrators and district personnel to create effective systems to support and retain new teachers
- Created instructional plans for individual teachers, departments, or grade levels based on school-wide learning objectives.
Reading Instructional Coach
Dallas ISD
Dallas, TX
10.2016 - 08.2017
- Modeled research-based data practices such as data-driven instructional planning and backwards planning
- Coached teachers on how to make instructional plans based on data
- Collaborated with other instructional leaders to develop, coordinate, and deliver professional learning sessions
Reading Specialist
Duncanville ISD
Duncanville, TX
08.2014 - 10.2016
- Administered dyslexia interventions and Reading RTI for K-4 students needing Tier II and Tier III intervention.
- Developed, monitored, and employed a campus-wide data tracking system for all students in order to identify trends in performance
- Designed and implemented on-campus training sessions to improve teacher efficacy
Bilingual Teacher
Cedar Hill ISD
Cedar Hill, TX
08.2013 - 08.2014
- Communicated frequently with school administrators to create and maintain goals, as well as manage the progress of the 4th-grade team.
- Implemented data-driven instruction practices to improve student performance.
Bilingual Teacher
Dallas Isd
Dallas, Texas
05.2006 - 08.2013
- Developed and presented several presentations to improve teacher efficacy regarding instructional strategies for emergent bilingual students.
- Implemented the Gomez & Gomez One-Way Dual Language model with fidelity; taught kindergarten through third grade.
Education
Master of Education - Teacher Leadership
Lamar University
Beaumont, TX12-2012
BBA - Marketing
Baylor University
Waco, TX08-2005
Skills
- Adult Learning Theory
- Strategic Planning
- Team building
- Written and oral communication
- Instructional coaching
- Presentation design & delivery
- Certified Bilingual Teacher
- School & District Administrator
Accomplishments
- Rookie of the Year - Lexia Customer Success 2023
Certification
- EC-12 Public School Administrator
- Bilingual EC-4 Education (Spanish)
- EC-4 General Education
- EC-6 General Education
Languages
Spanish
Professional
Timeline
Product Marketing Manager
Lexia Learning
09.2024 - 11.2024
Sr. Customer Success Manager
Lexia Learning
04.2022 - 09.2024
District Elementary Intervention Coach
DeSoto ISD
05.2021 - 04.2022
Assistant Principal
Life School
06.2020 - 05.2021
Instructional Coach
Life School
08.2017 - 07.2020
Reading Instructional Coach
Dallas ISD
10.2016 - 08.2017
Reading Specialist
Duncanville ISD
08.2014 - 10.2016
Bilingual Teacher
Cedar Hill ISD
08.2013 - 08.2014
Bilingual Teacher
Dallas Isd
05.2006 - 08.2013
Master of Education - Teacher Leadership
Lamar University
BBA - Marketing
Baylor University
Similar Profiles
Kwasida Jones-WilliamsKwasida Jones-Williams
Customer Support Engineer at Lexia LearningCustomer Support Engineer at Lexia Learning
Caroline WoodCaroline Wood
Instructional Designer, Learning Research/Development at Lexia LearningInstructional Designer, Learning Research/Development at Lexia Learning
Evelyn SharmaEvelyn Sharma
Sales Operation Specialist at LEXIA LEARNINGSales Operation Specialist at LEXIA LEARNING