Andrew Albrecht
Brand & Ecommerce Director
Charleston,SC
Summary
Goal-oriented director with distinguished experience in several industries and proven leadership abilities. Skilled in leading and managing projects (e.g. website development). Experienced in customer acquisition and retention through the use of marketing campaigns and brand building. Committed to streamlining processes while optimizing employee talent.
Overview
4
4
years of professional experience
4
4
years of post-secondary education
2
2
Certifications
Work History
Director of E-Commerce
The Lift Box & Mission Ready Nutrition
11.2023 - Current
- Grew QoQ revenue by 10-25% through execution of several growth strategies that drove customer acquisition, engagement, and retention, while maximizing ROI and CLV.
- Continuously improved e-commerce websites, including our product catalog, inventory management using Lightspeed/Shopify, mobile experience, and checkout process.
- Worked directly with co-founders to create and manage promotional and marketing campaigns.
- Conducted market research to identify emerging trends and opportunities for growth.
Brand Manager & Business Development
Headlines Over Sidelines
02.2023 - 11.2023
- Created, wrote, and continually developed a weekly email newsletter, The Weekly Rep, we quickly grew to 15,000+ subscribers in 7 months while maintaining a 50-60% open rate.
- Initiated partnerships with dozens of industry leaders in the fitness, health, and wellness space.
- Built and improved the sales process & pipeline, UGC curation process, and influencer program.
Account Manager
NOMOS Marketing
01.2022 - 01.2023
- Contributed to QoQ revenue growth of 10-15% in consecutive quarters as company's sole AM.
- Built and strengthened over 60 B2B relationships with clients generating $50+ million in annual revenue collectively while maintaining a client retention rate over 95%.
- Collaborated on 100s of client projects (e.g. website development) and marketing campaign launches, along with the rollout of a SaaS product, to deliver revenue-driving results for our clients.
Project Management
Smart Move
01.2020 - 10.2021
- Operated in a client-facing role collaborating with project and program managers to develop and complete scope of highly detailed multi-million dollar federal contracts in Washington DC.
- Balanced competing objectives of projects by measuring and analyzing KPIs to track quality, timeliness, budget, risk, and effectiveness throughout the project life cycle.
Education
Bachelor of Science - Marketing
University of South Carolina - Columbia
Columbia, SC 08.2015 - 05.2019
Skills
Content Strategy
undefinedCertification
CPSP - Certified Professional Sales Person
Timeline
Director of E-Commerce
The Lift Box & Mission Ready Nutrition
11.2023 - Current
Brand Manager & Business Development
Headlines Over Sidelines
02.2023 - 11.2023
Account Manager
NOMOS Marketing
01.2022 - 01.2023
CAPM - Certified Associate in Project Management
12-2021
Project Management
Smart Move
01.2020 - 10.2021
CPSP - Certified Professional Sales Person
04-2019
Bachelor of Science - Marketing
University of South Carolina - Columbia
08.2015 - 05.2019
Similar Profiles
Michele BottorffMichele Bottorff
Warehouse Worker and Putting Stuff Into Boxs at The Lift BoxWarehouse Worker and Putting Stuff Into Boxs at The Lift Box
Lianna MeguerditchianLianna Meguerditchian
Brand Ambassador at Ready NutritionBrand Ambassador at Ready Nutrition
Nazia TarannumNazia Tarannum
Saleforce Analyst/BA at Mission ReadySaleforce Analyst/BA at Mission Ready
Nisar WafaNisar Wafa
Breakfast Server at Hilton Hotels CorporationBreakfast Server at Hilton Hotels Corporation
Shea HackettShea Hackett
Mechanic Assembler at BoeingMechanic Assembler at Boeing