Overview
Work History
Education
Skills
Certification
Timeline

Andrew Au

Oxford,CT

Overview

3
3
years of professional experience
1
1
Certification

Work History

Outreach Marketing Manager

We Improve For You LLC
02.2021 - 08.2023
  • Generated new business by reaching out to prospective clients by email, telemarketing, and presenting at trade shows around Connecticut
  • Maintained social media accounts and posting ads on Facebook page
  • Responsible for contacting and organizing all incoming leads from lead generators and setting up appointments for bathroom consultation
  • Increased appointment rate by 20% from 2021-22
  • Search and contacted new pay-per-lead/advertising sources to help generate leads
  • Answered all incoming phone calls from prospective clients looking to schedule bathroom remodel appointments or needing general inquiries answered
  • Input and keep track of all appointments in CRM system
  • Helped increase total annual sales from $600k in 2020 to $1.1 Million in 2021 and $1.2 Million in 2022

Outreach Marketing/Leasing Consultant

Peak Campus-Meadowbrook Gardens
08.2020 - 02.2021
  • Responded to internet leads and answered prospective & current residents’ phone calls regarding their questions on apartments, leasing information, and pricing
  • Encouraged prospective tenants to fill out applications after property tours
  • Provided tours of property and amenities to prospective tenants and offered valuable information regarding major features
  • Promoted property to businesses in local area through marketing collateral, phone calls, and email messages
  • Inputted resident information into Google docs, sheets, Entrata, and Excel spreadsheets
  • Assisted in completion of market surveys and leasing reports
  • Audited and filed resident’s new and renewal leases

Volunteer Marketing and Communications Team Member

STRIVE4YOU
05.2020 - 09.2020
  • Created blogs/articles, e-newsletters, and brochures to reach out to donors and people with disabilities to sign up and learn more about non-profit organization
  • Kept members informed and updated on what’s going on within organization with articles
  • Contributed and managed social media accounts and posts to connect with organization members and kept them updated

Education

Bachelor of Arts - English

University of Connecticut
05.2020

Skills

  • Cold Calling
  • Digital Marketing
  • E-commerce
  • Managing online stores
  • Lead Generation Campaigns
  • Canva
  • Microsoft Office
  • Website Content/Blog Posts
  • Email Marketing
  • Social Media Marketing
  • Search Engine Optimization
  • Customer Support
  • Promotions and Marketing Strategies
  • Social Media Platforms
  • Brand Development and Marketing

Certification

  • Google Digital Marketing & E-Commerce Certificate, Coursera, 2023

Timeline

Outreach Marketing Manager - We Improve For You LLC
02.2021 - 08.2023
Outreach Marketing/Leasing Consultant - Peak Campus-Meadowbrook Gardens
08.2020 - 02.2021
Volunteer Marketing and Communications Team Member - STRIVE4YOU
05.2020 - 09.2020
University of Connecticut - Bachelor of Arts, English

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