Summary
Overview
Work History
Education
Skills
Certification
Timeline
OperationsManager

Andrew Forrest

Bellingham,WA

Summary

Proven skills in increasing customer engagement and business visibility in online searches through successful SEO and digital marketing approaches. Experienced in developing marketing initiatives, increasing business success and boost sales. Excellent analytical, organizational and decision-making abilities. Creative and self-directed event coordinator with over 4 years of experience creating strategic alliances with organizational leaders to align with and support key business initiatives for on-time, under-budget event completion.

Overview

6
6
years of professional experience
2
2
years of post-secondary education
6
6
Certifications

Work History

Marketing Trade Show Specialist

Legend Brands
04.2023 - 04.2024
  • Organized large-scale trade shows, ensuring seamless execution of logistics, registration, marketing and promotional materials, exhibitor services, and organizing domestic shipping with freight companies.
  • Analyzed data using Google Analytics (UA and GA4), and Hubspot in order to identify trends and make data-driven decisions for marketing initiatives.
  • E-Commerce experience including design of product and category pages, inventory management, digital coupons, image optimization, content creation, SEO implementation (keywords research, competitive analysis, technical seo, and backlinks).
  • Collaborated with cross-functional teams to develop cohesive digital marketing strategy incorporating SEO principles.

Business Development Specialist

K&L Media
10.2022 - 04.2023
  • Planned marketing initiatives and leveraged referral networks to promote business development.
  • Coordinated innovative strategies to accomplish marketing objectives and boost long-term profitability.
  • Brought in new accounts through successful networking strategies and promotional approaches.
  • Set and achieved company defined sales goals. Managed over 50 customer calls per day.

Sales Consultant

Bellingham Ford
Bellingham, WA
08.2021 - 10.2022
  • Qualified buyers by matching requirements and interests to various car or truck models and discussing finance options.
  • Closed sales by overcoming objections, asking for sales, negotiating price and completing purchase contracts,
  • Used consultative sales techniques to understand customer needs and recommend relevant products and services.
  • Demonstrated automobiles by explaining characteristics, capabilities and features, taking test drives and explaining warranties and services.
  • Managed over 50 customer calls per day

Customer Outreach / Event Coordinator

Priority One Nutritional Supplements
11.2018 - 05.2021
  • Fulfilled contractual obligations for conferences and trade shows, including communications, vendor coordination, domestic and international shipping, schedule creation, budget administration and rehearsal and day of event coordination.
  • Social Media Specialist (Facebook, Twitter, Instagram)
  • Created engaging content for web pages, social media posts, blogs, newsletters, product descriptions, and email marketing.
  • Amazon account analyst, inventory management, compliance issues, analytic reports, coordinated with shipping to fix any logistical issues.

Marketing Coordinator

Natural Way Chiropractic
10.2017 - 10.2018
  • Planned events including health care fairs for prospective clients
  • Coordinated creation and deployment of video, social media posts and other marketing collateral
  • Answered general marketing inquiries by email, phone, and mail.
  • Social Media Specialist on all major platforms.
  • Created engaging content for web pages, social media, blogs, newsletters and email.

IT Tech Support

University Of Kansas
09.2012 - 12.2015
  • Analyzed IT issues to identify troubleshooting methods needed for quick remediation.
  • Configured hardware, devices and software to set up workstations for employees.
  • Followed up with clients to verify optimal customer satisfaction following support engagement and problem resolution.
  • Supervised over 5 different computer facilities on campus

Education

Bachelor of Arts - Anthropology And Minor in Business

University of Kansas
Lawrence, KS
08.2006 - 12.2012

Skills

Event Planning

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Certification

Digital Marketing Certificate from Western Washington University

Timeline

Marketing Trade Show Specialist

Legend Brands
04.2023 - 04.2024

Business Development Specialist

K&L Media
10.2022 - 04.2023

Sales Consultant

Bellingham Ford
08.2021 - 10.2022

Customer Outreach / Event Coordinator

Priority One Nutritional Supplements
11.2018 - 05.2021

Marketing Coordinator

Natural Way Chiropractic
10.2017 - 10.2018

IT Tech Support

University Of Kansas
09.2012 - 12.2015

Bachelor of Arts - Anthropology And Minor in Business

University of Kansas
08.2006 - 12.2012

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Andrew Forrest