Andrew Greenberg

• Responsible for development of strategic business plan for the US Publisher Sales focused on News, Entertainment, Lifestyle and Sports verticals
• Responsible for overall supply chain management and profitability ($5M in revenue and $2.5M in GP for 2023)
• Managing pipeline; accurately forecast new business timelines and revenue
• Developing, grow and maintain Tier 1-2, C-Level publisher relationships throughout the industry
• Liaise with Head of Ad Ops/Head of Partner Management to understand client needs, manage expectations and ensure successful implementation of technology.

Drove Enterprise sales business, developed new partnerships, increased revenue, identified and developed new business opportunities and expanded brand presence

• Developed Go-To-Market Sales B2B Strategy consisting of: Employers, Hotels, Universities, Associations and HR Brokers
• Led entire B2B sales process from prospecting, negotiation to close; Independently built a large pipeline of B2B strategic partnerships
• Closed company’s first Enterprise partnership with $100,000+ ARR (Yeshiva University)
• Contributed to key decisions and strategy development across the company as a part of the leadership team.

• Publisher Development Team lead in US
• Tops in global SDK Publisher Sales in 2019, 2020, 2021; increasing total available mobile in-app supply by 250% over that time
• Closed highest number of publisher deals, most significant publishers and most new business brought in
• Achieved departmental goals by developing and implementing strategic plans and initiatives
• Closed deals with premium in-app publisher contacts: CNN, Fox News, USA Today, Pandora, NYPost, CBSi, EA, Sony Pictures Television, Meredith, Soundhound, Reddit, Associated Press.

• Tops in global SDK Publisher Sales in 2018 helping company reach goal of $46M in revenue
• Built and managed robust pipeline from scratch with Android only applications
• Exceeded goals by 125%+ quarter-over-quarter, maintaining consistent growth in new publishers added, DAUs, and overall margin each quarter
• Achieved 300% of goal in Q4 2018
• Closed deals with Android and iOS apps such as: TextNow, TextPLUS, Rise Up, Publishers Clearing House, Perfect365.

• Tops in global Publisher Sales ($15M in revenue and $5M in GP)
• Biggest wins included: Ranker.com, RealGM.com, United Online, Power Inbox, 123greetings.com
• First employee hired at NYC office
• Hired to expand supply footprint, publisher operations and overall business strategy to East Coast
• Independently built large pipeline of publisher leads, pursue and close
• Managed robust pipeline for display and mobile; accurately forecast new business closure rate and revenue booked.

• Infused Audience expertise into Yahoo
• Managed high performance supply teams in both tag based and programmatic worlds
• Successfully managed three platforms (Genome, NetPlus, YAM+) for Yahoo’s North American display and Audience businesses and helped scale from $250 million to $305 million to $350 million
• Key member of original team which help build/test Yahoo’s first DSP helping to prioritize the first SSP integrations
• Drove overall Viewability supply strategy
• Drove thought leadership internally and externally on complex issues related to Viewability
• Built out framework of original Private Marketplaces scaling from 0 to over 250 in less then 6 months
• Established original supply chain quality processes while driving brand safety messaging for DSP
• Partner manager focusing on building, growing and maintaining outstanding relationships with key SSP partners.

• 3 Employee out of a team that grew to 150 at time of acquisition
• Key employee of team that listed the company on NASDAQ in 2009 and ultimately sold to Yahoo! for $270 million in 2011
• Scaled business on an annual basis to $140 million prior to acquisition while beating revenue and profit margin goals every quarter
• Responsible for overall network supply chain management and media procurement profitability
• Led a team who managed over 1000 direct and exchange publisher relationships, including comScore Top 250 publishers
• Developed strategic partnerships with online publishers for both standard, video, high impact and emerging ad formats
• Secured contracts with biggest display partners such as: Yahoo, MSN, AOL, Facebook, Myspace, USA Today, Fox News and Ebay.

• Created all content for Game Notes to be distributed to all media for regular and post season games including NBA Finals in 2002 and 2003
• Served as a media liaison
• Assisted the department with day-to-day operations
• Helped design and edit team’s preseason and postseason media guides.

• Assisted the department with day-to-day operations.