ANDREW HOLLINGER
Miami,FL
Summary
Insightful professional with many years of experience creating, publishing, and managing original and compelling content. Veteran at engaging target audiences on wide range of platforms. Cohesive team player when collaborating with marketing and organizational leaders to drive consistent messaging.
Overview
3
3
years of professional experience
Work History
Creator Parnternships
Fixated
Los Angeles, USA
11.2024 - Current
- Utilize various prospecting methods to identify emerging content creators and engage them to partner with Fixated
- Develop a thorough understanding of Fixated's services and value proposition to creators
- Educate prospective partners on how Fixated’s content expertise can help them grow consistently and meet or exceed sales targets
- Participate in weekly individual and team review meetings to track accomplishments and progress
- Provide feedback to the company on both individual and team performance metrics
- Collaborate with management and the wider team to analyze and identify new opportunities for revenue generation
- Assist Fixated in strategically growing its presence on platforms like YouTube, Snap, and Microsoft
Client Services Coordinator, Ad Revenue & Marketing Solutions Team
Roku Inc
Santa Monica, USA
05.2022 - 10.2024
- Worked in partnership with Client Services and Sales counterparts to help provide top-tier service to advertisers
- Supported day-to-day client deliverables across pre-sale and post-sale lifespan of campaigns
- Owned efforts and managed resources for clients such as screenshots, pacing charts, templates, invoices & mocks
- Collaborated with CS/Sales and Measurement, Inventory and Ad Operations teams to troubleshoot discrepant campaign planning, trafficking, and invoicing
- Monitored pacing and performance of campaigns and created insightful wrap decks
- Owned all Roku billing efforts at month close from validation to invoice tracking to payouts
- Worked with the AR Collections Team to adjust invoices and issue credit memos to expedite client payment
- Recognized advertising revenue for all active campaigns on a monthly basis with AMs and Accounting/AR Audit process
Coordinator, Talent & Brand Partnerships
Studio 71, LP
Los Angeles, USA
08.2021 - 05.2022
- Researched growth & trends within YouTube, TikTok, Facebook, Snapchat, and the overarching digital landscape
- Assisted Senior Director for talent & branded partnerships with their initiatives
- Supported in the development of pitch materials/presentations and business development interests
- Drafted & updated contracts including custom materials, creator, distribution, and service agreements
- Ensured Salesforce and project management systems were up to date with the latest information
- Worked with the finance department to ensure invoices are submitted accurately and on time
- Ran point on smaller negotiations, proactive pitches, and branded content sales promotions
- Audited over 1000 prospect clients' records with Excel and Salesforce to promote outreach
- Proposed marketing concepts that leveraged insights from platform engagement
- Built relationships with brands and agencies in an effort to secure new business
- Actively participated in department and team brainstorms
Education
Bachelor of Arts - Public Relations, Media Studies
Quinnipiac University
12.2019
Skills
- Salesforce
- Mondaycom
- Cooper
- Shopify
- Google Ads Manager
- Microsoft Word
- Microsoft Excel
- Microsoft PowerPoint
- Microsoft Outlook
- Content strategies
- Campaign management
- Digital advertising
- Visual storytelling
- TikTok
- YouTube
- Snapchat
Timeline
Creator Parnternships
Fixated
11.2024 - Current
Client Services Coordinator, Ad Revenue & Marketing Solutions Team
Roku Inc
05.2022 - 10.2024
Coordinator, Talent & Brand Partnerships
Studio 71, LP
08.2021 - 05.2022
Bachelor of Arts - Public Relations, Media Studies
Quinnipiac University
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