ANDREW MAJESTY
Palm City,FL
Summary
Dynamic Chief Strategy Officer with a proven track record at Seacoast Bank, leading transformative initiatives that drove over $1B in enterprise value. Expert in strategic planning and digital transformation, achieving a 61% increase in digital account openings while fostering high-performing teams to enhance customer experience and operational excellence.
Overview
14
14
years of professional experience
Work History
CHIEF STRATEGY OFFICER
SEACOAST BANK
06.2023 - Current
- Led 5 successful bank integrations, representing over $1B in enterprise value, including full platform and customer migrations
- Developed and launched Reenvision27, a multiyear strategic plan targeting a 23% improvement in net income over 3 years
- Directed marketing efforts that generated 310M brand impressions and delivered an 83% YoY increase in marketing-led customer acquisition (2024)
- Increased digital-led account openings by 61%, now representing 19% of total account originations
SENIOR VICE PRESIDENT, STRATEGY
SEACOAST BANK
10.2018 - 05.2023
- Led the Strategy, Analytics, Digital, and Project Management teams to drive enterprise-wide transformation
- Spearheaded the digital banking platform migration from FIS to Q2, achieving a 65% lift in customer engagement
- Architected and executed Compete23, a strategic initiative driving company-wide competitiveness and operational excellence
- Directed the annual planning process, aligning investment decisions with growth priorities across business units
SMALL BUSINESS LENDING
BANK OF AMERICA
03.2014 - 10.2018
- Developed and launched the Business Advantage Auto Loan, generating $50M in its first year
- Led a client targeting strategy producing $200M+ in annual loan balances
- Oversaw promotional rate strategies that consistently increased application volume against control groups
- Created a preapproved lending offer projected to generate $50M+ in annual balances while streamlining the customer experience
MBA LEADERSHIP DEVELOPMENT PROGRAM
BANK OF AMERICA
06.2011 - 03.2014
- Built an award-winning Tableau reporting system, automating direct mail reporting and enhancing usability
- Managed 13 Financial Centers with 120 associates and 65,000+ households; improved customer experience by 7% and exceeded product sales targets
- Created a predictive retention model enabling proactive outreach to at-risk customers with targeted solutions
Education
M.B.A. - Business Administration
W.P. Carey School of Business
01.2012
B.A. - Business Studies – Management & International Business
Trinity International University
01.2007
Skills
- Strategic Planning
- M&A Execution
- Digital Transformation
- Leadership
- P&L Accountability
- Team Building/Leadership
- Operations Management
- Marketing Strategy
- Customer Experience
- Project management
- Financial analysis
- Data analytics
- Customer acquisition
Timeline
CHIEF STRATEGY OFFICER
SEACOAST BANK
06.2023 - Current
SENIOR VICE PRESIDENT, STRATEGY
SEACOAST BANK
10.2018 - 05.2023
SMALL BUSINESS LENDING
BANK OF AMERICA
03.2014 - 10.2018
MBA LEADERSHIP DEVELOPMENT PROGRAM
BANK OF AMERICA
06.2011 - 03.2014
M.B.A. - Business Administration
W.P. Carey School of Business
B.A. - Business Studies – Management & International Business
Trinity International University
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