Summary
Overview
Work History
Education
Skills
Timeline
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Andrew McRae

St. Louis,MO

Summary

Dynamic Account Manager at Data Axle with a proven track record in managing multi-million dollar client budgets and executing over 500 successful email campaigns. Expert in relationship building and data analysis, driving client satisfaction and project success through strategic leadership and creative problem-solving. Committed to delivering results and enhancing client engagement.

Overview

7
7
years of professional experience

Work History

Account Manager

Data Axle
Dallas, United States
09.2022 - Current
  • Responsible for managing over $1.5 million annually in client budget.
  • Leads key client marketing initiatives, managing the end-to-end process from inception to completion.
  • Orchestrates cross-functional teams to facilitate the successful completion of projects. Adheres to a strict timeline, varying time zones, and changing deliverables, while keeping client satisfaction as a top priority.
  • Serves as a key advertising strategist for clients. Leads discovery calls, contract negotiation through invoicing, and reporting on executed deliverables.
  • Manages 500+ successful email campaigns across multiple business segments and clients, ensuring a smooth transition of assets and the successful completion of projects, with reporting and financial details.
  • Creates compelling presentations to drive client engagement and revenue opportunities.
  • Manages weekly and monthly status calls across multiple teams to ensure deliverables, timelines, and client success.
  • Manages, reports, and analyzes client success through various data-driven metrics.
  • Strong emphasis on building and retaining client relationships.
  • Designs and executes various efficiencies for both internal and external resources.

Senior Account Coordinator

Data Axle
Dallas, United States
03.2021 - 09.2022
  • Assisted Account Managers with various client-related tasks, such as project management, internal organization, and reporting.
  • Organized and managed projects, tasks, and timelines to ensure efficient workflow and on-time completion.
  • Maintained and nurtured client relationships through communication, follow-up, and proactive support.
  • Prepared and distributed reports, summaries, and other documentation for client accounts.
  • Arranged internal and client meetings with comprehensive agendas, materials, and supporting documentation.

Senior Account Coordinator

Epsilon
Earth City, United States
08.2018 - 03.2021
  • Acted as a liaison between Epsilon and key clients, utilizing direct communication and strong relationship-building, ensuring client satisfaction at every level.
  • Successfully migrated from small-scale clients to million-dollar engagements over my tenure.
  • Functioned as a project manager, harmonizing clients' schedules and mail dates with Epsilon's print production and mail capacity.
  • Constructed and authorizes purchase orders for large quantities of paper and envelopes, solely managing budgets ranging from small scale to hundreds of thousands of dollars.
  • Followed client-led standards according to signed DMAs after the completion of a successful campaign.
  • Combined Epsilon business practices and industry knowledge to ensure clients are updated and satisfied with our work.

Content Specialist

WhyteSpyder
Bentonville, United States
12.2017 - 04.2018
  • Utilized internal resources and the corporate network to develop and publish client case studies.
  • Sole manager for all company press releases, including creation, development, and distribution.
  • Responsible for creating and managing all written content on the corporate website.
  • Authored over 20 articles and press releases that were picked up by regional and national publications.
  • Acted as the creative lead and spearheaded the production of all content-related initiatives, such as interviews, photography, and videography.
  • Created event flyers, digital invitations, event recaps, and write-ups.
  • Team leader for the development and creation of video campaigns for clients.
  • Prepared and formatted work for publication and submitted to printers or publishers.

Intern

WhyteSpyder
Bentonville, United States
11.2017 - 12.2017
  • Developed and optimized item detail pages for mass online retailers and eCommerce agencies
  • Created compelling item story details to drive traffic and conversions to pages
  • Contributed to analyzing high-value keyword phrases and incorporating them into item detail pages

Education

Bachelor's degree - Advertising and Public Relations

University of Arkansas
Fayetteville, Arkansas
01.2018

Skills

  • Account management and supervision
  • Leadership and collaboration
  • External and interpersonal communication
  • Creative problem-solving
  • Client relations and retention
  • Strategy development and implementation
  • Relationship building and management
  • Project management
  • Time management and adaptability
  • Negotiation skills
  • Microsoft applications expertise
  • Adherence to schedules
  • SEO optimization strategies
  • Social media strategy development
  • Data analysis and insights
  • Email marketing campaigns
  • Contract negotiation

Timeline

Account Manager

Data Axle
09.2022 - Current

Senior Account Coordinator

Data Axle
03.2021 - 09.2022

Senior Account Coordinator

Epsilon
08.2018 - 03.2021

Content Specialist

WhyteSpyder
12.2017 - 04.2018

Intern

WhyteSpyder
11.2017 - 12.2017

Bachelor's degree - Advertising and Public Relations

University of Arkansas

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Andrew McRae