ANDREW VAN DEN HOEK
Allyn
Summary
Recruiter with 12+ years experience and extensive knowledge working in entry-level and experienced hire recruiting. An innovative leader who leverages digital tools and entrepreneurial methods to build effective recruitment plans nested in organization talent management strategies. Persuasive communicator with strong professional presence who cultivates collaborative working relationships to surpass organizational recruitment goals. Recognized for innovative problem solving, long-range planning and ability to evaluate the recruiting market using data-driven approaches that bolster recruitment and interest in programs. Has leveraged a variety of social media platforms teams including Instagram, LinkedIn, Facebook, and X to bolster recruitment efforts using paid advertising, organic content and posting.
Overview
19
19
years of professional experience
Work History
RECRUITING SPECIALIST
NATIONAL RECRUITMENT CENTER, OFFICE OF HUMAN RESOURCE MANAGEMENT, GENERAL SERVICES ADMINISTRATION
04.2023 - Current
- Served on team to oversee advertisement, marketing, and sourcing of prospective candidates for hard-to-fill vacancies at GSA
- Worked with business lines to help build strong applicant pole for experienced hire positions and leverage appropriate hiring authorities for specific applicants including Persons with Disabilities, Veterans, Internships, and Military Spouses
- Worked to utilize recruitment tools, applications, and platforms to meet agencies’ hiring goals and compliment their talent management strategies through targeted recruitment and digital candidate engagement
- Provided advisory services to hiring leaders on talent management strategies to address significant recruitment challenges for specific job series and difficult to fill geographic locations
- Help build communications strategy to better leverage GSA social media including greater use of video content posted on Instagram, Facebook, X and LinkedIn
- Developed top-tier information sessions to help applicants understand federal career opportunities
- Worked with data analytics team to identify the best Minority Serving Institutions and Historically Black Colleges and Universities to meet GSA hiring needs
- Led team in use of LinkedIn Recruiter, USAJOBs ATP, Handshake, Workforce Recruitment Program and Military Spouse Employment Portal to build an effective direct sourcing program
- In absence of Customer Relations Management (CRM) software, worked with data analysis team to refine available data to updated outreach and communications strategies
- Coordinated and trained GSA volunteer Brand Ambassadors, using their personal social media presence to promote careers at GSA and improve brand awareness
- Oversaw outreach to hundreds of higher education institutions using Handshake to publicize events and strategically target specific universities for job posting
- Served on team to overhaul GSA Careers website (gsa.gov/careers) working with GSA Office of Strategic Communications to overhaul content to create a more effective, accessible, and user-friendly experience
- Built business case for $300,000 annual investment in Handshake Premium to improve digital entry-level recruiting
RECRUITING OPERATIONS OFFICER
CENTRAL WASHINGTON UNIVERSITY ARMY ROTC, U.S. ARMY CADET COMMAND
07.2012 - 04.2023
- Advertised and marketed, sourced, recruited and onboarded all prospective candidates through a complicated application, interview, and vetting process allowing eligible applicants to obtain a career of high responsibility as an Army officer
- Revitalized declining recruitment program by creating effective strategies, program, digital marketing, advertising strategies, generating a significant number of candidates, ultimately carrying other programs’ recruitment shortfalls
- Navigated eligible university student applicants through competitive scholarship system governed by strict Army regulations, federal law, and congressional oversight in a time sensitive application system
- Responded to candidate inquiries to provide effective guidance through the competitive application process, coordinating resources and reducing the burden on the applicant, creating a positive recruiting experience
- Responsible for coordinating human resource management long-range planning, defining project scope, recommending solutions and creating new systems and processes to meet those desired outcomes
- Overhauled organizational recruitment marketing, communications, and social media strategy by increasing cost-effective digital ad purchases and social media channels posts to better reach target audience
- Oversaw outreach efforts to foster relationships with leaders, education professionals and volunteer recruitment personnel to coordinate efforts to attract a diverse, and eligible applicant pool
- Responsible for verification of new marketing and advertising system effectiveness by leveraging analytical skills to review data and make adjustments as needed to best utilize marketing funding
- Built systems and procedures that enabled the organization to significantly increase the quality of applications
- Reviewed of new talent acquisition policies, strategies and human resource management systems ensuring technical feasibility as well as law and regulatory compliance to commission (hire)
- Researched federal law, military regulations and policies when extending ROTC contracts allowing programs to commission high quality candidates into the Army while remaining in compliance
- Coordinated candidate onboarding and orientation to ensure seamless transition into program
RECRUITING OPERATIONS INSTRUCTOR (GS-0301-11)
SCHOOL OF CADET COMMAND, U.S. ARMY CADET COMMAND
08.2020 - 10.2021
- Selected to be one of four instructors for Fiscal Year 22 to teach advanced recruiting strategies to recruiters with five years of experience or more (Advanced Recruiting Operations Officer Course - 10/2021)
- Hand-picked to teach new Army ROTC Recruiting Operations Officers the fundamental strategies, regulations, and skills needed to succeed as a Recruiter (Recruiting Operations Officer Course - 08/2020)
TEAM LEAD, HUMAN INTELLIGENCE OPERATIONS (S2X HUMINT OIC) – ARMY CAPTAIN
3RD BRIGADE COMBAT TEAM, 10TH MOUNTAIN DIVISION, U.S. ARMY
03.2010 - 06.2012
- Led all Human and Counter-intelligence operations for US Army forces in two districts in Southern Afghanistan
- Oversaw 12 X Human Intelligence teams, coordinating with Central Intelligence Agency, Army Special Operations Group, Air Force Office Special Investigation, law enforcement agencies, Canadian and British Intelligence collection
RECONNAISSANCE TEAM LEADER (PLATOON LEADER) – ARMY FIRST LIEUTENANT
N TROOP, 2ND CAVALRY REGIMENT, U.S. ARMY
08.2009 - 06.2011
- Led a 21-man reconnaissance platoon in 300 combat security patrols during 15-month surge deployment to Iraq
TRAINING AND OPERATIONS MANAGER (S3 PLANS OFFICER) – ARMY CAPTAIN
HEADQUARTERS, 4TH SQUADRON, 2ND CAVALRY REGIMENT, U.S. ARMY
01.2010 - 03.2010
- Planned four-day Digital Exercise involving 112 people, 8 vehicles, and a networked computer system
DEPUTY MANAGER, LOGISTICS AND UNIT SUPPORT (EXECUTIVE OFFICER) – ARMY CAPTAIN
M TROOP, 2ND CAVALRY REGIMENT, U.S. ARMY
01.2009 - 01.2010
- Supervised maintenance of all equipment, overseeing supply and resourcing training before deployment
DEPUTY MANAGER, (EXECUTIVE OFFICER) – ARMY SECOND LIEUTENANT
A TROOP, 2-81 ARMOR BATTALION, 1ST ARMOR TRAINING BRIGADE, U.S. ARMY
07.2006 - 06.2007
- Provided basic training, team building, and advanced individual training to team of 240 new applicants per cycle
Education
MASTER OF PUBLIC ADMINISTRATION (MPA) -
UNIVERSITY OF WASHINGTON, EVANS SCHOOL OF PUBLIC POLICY
SEATTLE, WABACHELOR OF ARTS (BA) - PUBLIC RELATIONS
CENTRAL WASHINGTON UNIVERSITY
ELLENSBURG, WASkills
Process Improvement
Remote
True
Technology
Handshake, LinkedIn Recruiter, Symplicity, 12Twenty, MSEP Portal, Microsoft Office (Word, Excel, Outlook, PowerPoint, Teams), Google Workspace (Gmail, Docs, Slides, Sheets), Zoom, Skype, Discord, Adobe Acrobat DC, Photoshop, Various Proprietary ATS, CRM, Other automated systems, Strong computer skills, Capacity to quickly learn new technology, SuccessFactors ATS system
Timeline
RECRUITING SPECIALIST
NATIONAL RECRUITMENT CENTER, OFFICE OF HUMAN RESOURCE MANAGEMENT, GENERAL SERVICES ADMINISTRATION
04.2023 - Current
RECRUITING OPERATIONS INSTRUCTOR (GS-0301-11)
SCHOOL OF CADET COMMAND, U.S. ARMY CADET COMMAND
08.2020 - 10.2021
RECRUITING OPERATIONS OFFICER
CENTRAL WASHINGTON UNIVERSITY ARMY ROTC, U.S. ARMY CADET COMMAND
07.2012 - 04.2023
TEAM LEAD, HUMAN INTELLIGENCE OPERATIONS (S2X HUMINT OIC) – ARMY CAPTAIN
3RD BRIGADE COMBAT TEAM, 10TH MOUNTAIN DIVISION, U.S. ARMY
03.2010 - 06.2012
TRAINING AND OPERATIONS MANAGER (S3 PLANS OFFICER) – ARMY CAPTAIN
HEADQUARTERS, 4TH SQUADRON, 2ND CAVALRY REGIMENT, U.S. ARMY
01.2010 - 03.2010
RECONNAISSANCE TEAM LEADER (PLATOON LEADER) – ARMY FIRST LIEUTENANT
N TROOP, 2ND CAVALRY REGIMENT, U.S. ARMY
08.2009 - 06.2011
DEPUTY MANAGER, LOGISTICS AND UNIT SUPPORT (EXECUTIVE OFFICER) – ARMY CAPTAIN
M TROOP, 2ND CAVALRY REGIMENT, U.S. ARMY
01.2009 - 01.2010
DEPUTY MANAGER, (EXECUTIVE OFFICER) – ARMY SECOND LIEUTENANT
A TROOP, 2-81 ARMOR BATTALION, 1ST ARMOR TRAINING BRIGADE, U.S. ARMY
07.2006 - 06.2007
BACHELOR OF ARTS (BA) - PUBLIC RELATIONS
CENTRAL WASHINGTON UNIVERSITY
MASTER OF PUBLIC ADMINISTRATION (MPA) -
UNIVERSITY OF WASHINGTON, EVANS SCHOOL OF PUBLIC POLICY
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