ANDREW ZLAKET
Scottsdale
Summary
Dynamic professional with expertise in sports media, digital marketing management, and content creation, leveraging strategic planning and modern media mastery to drive engagement and growth. Proven track record in increasing brand visibility and revenue. Seeking to apply skills in a new opportunity to elevate team performance and innovation.
Experienced with market analysis, identifying profitable sports betting opportunities. Utilizes data-driven strategies to make informed trading decisions. Track record of managing risk and optimizing trading performance.
Overview
2026
2026
years of professional experience
Work History
Sports Trader
Kero Sports
2025 - Current
- Analyzed market trends to inform betting strategies and improve decision-making processes.
- Developed risk management protocols to minimize losses and optimize profit margins.
- Collaborated with cross-functional teams to enhance trading systems and streamline operations.
- Led initiatives to refine trading algorithms, resulting in increased efficiency and accuracy of trades.
- Monitored real-time sports events, adjusting odds dynamically based on live data inputs.
- Adapted strategies based on real-time data analysis, minimizing losses during volatile periods.
SPORTS EDITOR AND WRITER
PRO FOOTBALL AND SPORTS NETWORK
02.2024 - Current
- Ensured compliance with copyright laws by verifying permissions before publishing any material online.
- Researched and wrote articles on current sports topics, ensuring timely coverage of events.
- Maintained an up-to-date knowledge of relevant developments in the industry, including new technologies and trends.
- Created, edited and proofread stories for accuracy and clarity.
- Conducted extensive research into sports history to create engaging content for readership growth.
- Wrote text, such as stories, articles, editorials, and newsletters.
- Verified facts, dates, and statistics, used standard reference sources.
DIGITAL MARKETING LEAD
DIVVY BET
09.2023 - 12.2024
- Facilitated digital agency relationships, day-to-day-production and campaign scheduling.
- Managed social media channels, including content creation and scheduling posts.
- Coordinated with external vendors for content creation, web design, and other services as needed.
- Increased X impressions by over 300%, follower count by 7.3k, and saw an increase of over 400% in profile visits over 6 months.
- Successfully helped develop and execute marketing plan for token generation event garnering over $2M in revenue for the company.
- Stayed current on industry trends and best practices in digital marketing to enhance campaign effectiveness.
- Moderated and managed Discord community to build brand identity throughout sports seasons.
PARTNER
THE BASEMENT
10.2022 - 03.2023
- Leads sales for Web2 and Web3 companies, garnering over $1M in revenue across all projects.
- Creates marketing plans and strategies to secure promotion via influencers or other online means.
- Managed overall operations, ensuring efficient processes and workflow.
BUSINESS DEVELOPMENT AND SOCIAL MEDIA MARKETING CONSULTANT
CLIQ PAY
05.2021 - 01.2022
- Strategized and composed marketing plans for the company's various social media platforms.
- Developed and suggested content to increase consumer engagement through social media platforms.
- Advises on possible partnerships with businesses in need of online wallet and payment services.
PERSONAL TRAINER
LA PALOMA COUNTRY CLUB
03.2019 - 03.2020
- Designed programs to help clients enhance health and fitness while setting attainable goals.
- Created additional diet and meal plans for individualized client packages.
PERSONAL TRAINER
DESERT SPORTS AND FITNESS
03.2019 - 01.2020
- Taught group exercise classes in various formats, such as high-intensity interval training HIIT or yoga.
- Monitored client progress and adjusted their fitness programs as needed to ensure continued improvement.
FRONT DESK ASSOCIATE
CHUZE FITNESS
06.2016 - 03.2018
- Managed daily tasks including cleaning, phone registration, and organizing member information.
- Communicated with current and potential members to form lasting personal bonds.
Education
Bachelor of Science -
University of Arizona
12.2019
Skills
- Non-fungible tokens (NFTs)
- Sports media
- Digital marketing management
- Content creation
- Sports history
- Strategic planning
- Social media marketing
- Writing
- Analytical mindset
- Trading strategies
Timeline
SPORTS EDITOR AND WRITER
PRO FOOTBALL AND SPORTS NETWORK
02.2024 - Current
DIGITAL MARKETING LEAD
DIVVY BET
09.2023 - 12.2024
PARTNER
THE BASEMENT
10.2022 - 03.2023
BUSINESS DEVELOPMENT AND SOCIAL MEDIA MARKETING CONSULTANT
CLIQ PAY
05.2021 - 01.2022
PERSONAL TRAINER
LA PALOMA COUNTRY CLUB
03.2019 - 03.2020
PERSONAL TRAINER
DESERT SPORTS AND FITNESS
03.2019 - 01.2020
FRONT DESK ASSOCIATE
CHUZE FITNESS
06.2016 - 03.2018
Sports Trader
Kero Sports
2025 - Current
Bachelor of Science -
University of Arizona
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