ANGELINA TOMARCHIO

• Partnered with leading wellness and lifestyle brands including Celsius, GNC, and Bloom Nutrition to create engaging TikTok and social media campaigns that increased brand visibility and drove sales conversions.
• Served as a Princess Polly Campus Ambassador, representing the brand through digital content and on-campus events to promote brand identity, distribute discount codes, and expand customer reach.
• Collaborated with marketing teams and fellow ambassadors to execute promotional campaigns, while analyzing engagement metrics to optimize content strategy and maximize ROI.
• Analyzed social media performance metrics and market trends to identify audience preferences, optimize campaign strategies, and increase engagement and conversion rates.

• Directed daily business operations, including staffing, scheduling, inventory management, and customer experience initiatives, ensuring a smooth and efficient workflow.
• Monitored sales performance, expense reports, and key business metrics to uncover opportunities for revenue growth and cost optimization.
• Managed vendor relationships by placing and tracking orders, negotiating pricing, and maintaining consistent product availability.
• Applied data-driven insights to improve operational efficiency, streamline processes, and support long-term business growth.

• Delivered tailored customer service, upselling menu items and promotions to maximize sales and enhance guest satisfaction.
• Thrived in a high-volume, fast-paced environment, honing multitasking, communication, and client relationship skills.
• Trained and coached new staff on customer engagement and promotional strategies.

Relevant Coursework: MKT 300 Principles of Marketing, MKT 371 Professional Selling and Sales Management, ITM 220 Management Information Systems, QMB 210 Business Statistics and Analytics

• Ranked in Top 10% of class for Professional Selling