Accomplished Social Media Manager with proven success in strategy development and market research. Expert in digital marketing, managing relationships with high-profile clients, and translating marketing needs into results-driven strategies.
Overview
5
5
years of professional experience
Work History
Social Media Manager
Anh Co Tran
03.2022 - Current
Monitoring online presence of @anhcotran, @curatedcutting, and @livedinhair to engage with users and strengthen client relationships.
Developing relationships with influencers to grow the reach of the company and create wider visibility.
Analyzing marketing plans and strategies to identify weaknesses to strengthen future strategic social media campaigns.
Developing marketing content such as blogs, promotional materials, newsletters and advertisements.
Collaborating with partner company Milbon on a monthly basis to increase their brand awareness and engagement.
Sales Representative: Cross Platform
Loro Piana
12.2020 - 12.2020
Managed customer accounts to secure customer satisfaction and repeat business.
Met and exceeded floor sales goals by managing Loro Piana’s online customer portal to access and interpret a customer’s past purchase report. These reports were crucial for making calculated suggestions and to clientele effectively.
Key Holder
A.P.C
07.2019 - 03.2022
Managed the digital production of marketing tools while also using Shopify analytics to interpret and compile marketing, retail sales, and inventory reports.
Consistently reached 5-10% above personal monthly sales goal by writing personalized email newsletters through Endear to inform clients of recent releases.
Created customized digital look-books for clients to visualize well-constructed pairings which increased personal UPT average.
Men's Marketing Intern
Fashion Snoops
01.2019 - 05.2019
Became an expert in the menswear zeitgeist by researching internet trends to forecast colors, materials, prints, details, and key items.
Assisted in creating written, video and image content for marketing channels through the analysis of men’s retail websites and fashion shows for upcoming innovation for clientele.
Researched interesting and relevant content to capture interest and boost site traffic.
Education
Bachelor of Science - Marketing
Fashion Institute of Technology
New York, NY
05.2021
Skills
Planning & Strategy
Search Engine Optimization Expertise
Audience Engagement
Social Media Management
Project Budgeting
ROI Strategies
Google Analytics
Trend Analysis
Campaign Development
Timeline
Social Media Manager
Anh Co Tran
03.2022 - Current
Sales Representative: Cross Platform
Loro Piana
12.2020 - 12.2020
Key Holder
A.P.C
07.2019 - 03.2022
Men's Marketing Intern
Fashion Snoops
01.2019 - 05.2019
Bachelor of Science - Marketing
Fashion Institute of Technology
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