Proven skills in increasing customer engagement and business visibility in online searches through successful SEO approaches. Experienced in developing marketing initiatives, increasing business success and boost sales. Excellent analytical, organizational and decision-making abilities.
Hi, I’m
AMITH NIRGUNARTHY
Miami,FL
Summary
Overview
23
years of professional experience
1
Certification
Work History
Blockstreet
Digital Strategist & Co-Founder
07.2013 - Current
Job overview
- Developed and launched innovative social media campaigns across multiple platforms, driving user engagement and brand awareness
- Strengthened brand communication with in-depth analyses of competitors, market and economic changes.
- Managed a cross-functional team of marketers, designers, and content creators to deliver high-impact marketing campaigns
- Utilized advanced analytics tools to monitor and optimize campaign performance, leading to a significant improvement in ROI
- Identified and capitalized on growth opportunities across various digital platforms, resulting in a substantial increase in user base
- Collaborated with product and engineering teams to ensure seamless integration of marketing strategies
- Leveraged my deep understanding of crypto, DeFi, and Web3 to create content and campaigns that resonate with the target audience.
Bitcoin IRA
Director
01.2016 - 01.2017
Job overview
- Provided strategic leadership and drove profitable revenue growth for the leading platform enabling IRA investing in Bitcoin
- Implemented SEO/SEM, email marketing, social media, content creation,
- A/B testing, and optimization efforts, resulting in over $200 million in business
- Supervised a 5-member team that developed an innovative content strategy, which attracted 1700+ clients by leveraging online social media and video content.
- Formed strategic partnerships and connected with potential clients to drive business development.
- Worked closely with organizational leadership and board of directors to guide operational strategy.
- Oversaw operations and provided corrective feedback to achieve daily and long-term goals.
People Operating Technology
Chief Product Officer
01.2008 - 01.2013
Job overview
- Managed five full-time employees and 27 contractors
- Created three applications featured by Apple in iTunes Store
- Developed a partnership with US AD Council
- Increased revenue 30% by developing software for third-party clients
- Spearheaded PR efforts resulting in 17 major press articles.
- Established, initiated and optimized business development strategies based on company targets, product specifications, market data, and budget factors.
- Conducted market research to identify new opportunities and target markets.
- Launched successful digital marketing campaigns that achieved goals for increased website traffic.
American Express
Manager Investment
01.2003 - 01.2008
Job overview
- Managed team to implement software for $4.9B discretionary spend
- Developed and presented detailed analysis of investment performance, portfolio attributes and benchmark composition to evaluate investment strategies.
- Led successful US Patent filing for investment optimization system
- Created a model for optimization and profit maximization
- Conducted quarterly analysis on $350M Bank Division.
Earthlink, Inc
Analyst
01.2001 - 01.2003
Job overview
- Oversaw the implementation of critical financial planning software
- Reduced financial planning cycle time by more than 50%
- Reduced overhead by 40% by identifying areas with excess expenditures.
- Identified and resolved problems through root cause analysis and research.
- Queried databases for information needed for report processing.
Education
Tulane University
2001
University Overview
Skills
- Digital Marketing Strategy
- Social Media Management
- Content Creation
- Brand Building
- Copywriting
- Social Analytics
- Graphic Design
- Community Engagement
- Crypto, DeFi and Web3
Accomplishments
Accomplishments
Inventor of US Patent US20080021844A1, System and method for optimizing investments within an organization.
Certification
- Certified Hubspot
- Certified Google Cloud
- Certified Google ADS
Availability
See my work availability
Not Available
Available
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
swipe to browse
Quote
There’s no shortage of remarkable ideas, what’s missing is the will to execute them.
Timeline
Director
Bitcoin IRA
01.2016 - 01.2017
Digital Strategist & Co-Founder
Blockstreet
07.2013 - Current
Chief Product Officer
People Operating Technology
01.2008 - 01.2013
Manager Investment
American Express
01.2003 - 01.2008
Analyst
Earthlink, Inc
01.2001 - 01.2003
Tulane University