IMis, Impexium, NetForum, NetSuite, Personify
Anisa Yusuf
Silver Spring,MD
Summary
Dynamic and results-oriented non-profit professional with a proven track record in data management, strategic planning, and membership engagement seeking opportunities to utilize expertise in driving organizational growth and efficiency with customer experience in the forefront.
Overview
12
12
years of professional experience
Work History
Data Strategist
National Association of Secondary School Principals
01.2023 - 01.2024
- Developed a cross-departmental task force to streamline data collection processes, initiated data hygiene protocols, and integrated third-party vendor tools such as Agile & PowerBI to improve data sharing
- Established alternative data collection methods through partnerships with external firms such as CROmetrics to maximize retention, recruitment, and communication strategies
- Led a project to review and update CRM reporting, providing meaningful datasets to support strategic goals
- Audited data housing platforms and recommended cost-effective solutions, such as integrating CRM with PowerBI for centralized data management
- Supported membership retention through data analysis and collaborated with communication teams on recruitment and engagement campaigns
- Implemented new remit processes for state affiliate dues, improving financial operations
- Attended industry conferences to network and explore opportunities for membership recruitment
- Provided ongoing customer service excellence.
Membership & Data Manager
American College of Nurse-Midwives
10.2016 - 12.2022
- Significantly increased membership retention by 12% through targeted membership campaigns (in collaboration with the Communications team) and analyzed data to track progress
- Managed AMS migration and collaborated with department leaders on data management
- Automated processes involving list uploads for specific membership and industry partner e-blasts or surveys through platforms such as Informz, MailChimp & Survey Monkey
- Supervised junior staff, provided training, goal setting and reviewed SOPs for membership inquiries
- Led membership renewal processes and presented attrition data to senior leadership
- Facilitated virtual tutorials for new users and managed the membership online community using platforms such as Higher Logic
- Developed content for state affiliate leadership on-boarding, webinars & workshops
- Compiled ACH dues remittances and prepared membership reports for senior leadership
- Supported education and meetings team with data validation and membership resource center management
- Led internal task force for employee morale improvement through team building activities
- Provided optimal customer service.
Senior Coordinator, Membership
Association for Professionals in Infection Control & Epidemiology
08.2014 - 10.2016
- Spearheaded national membership campaign for students, increasing student membership by 15%
- Managed certification scholarship program and implemented group membership category
- Led AMS migration and managed data migration and testing
- Supervised frontline staff and processed membership inquiries and dues payments
- Managed membership recruitment and reclamation campaigns
- Deployed membership surveys and managed volunteer programs
- Provided ongoing customer service.
Sr. Membership Processor
District of Columbia Bar
07.2012 - 07.2014
- Developed a streamlined payment processing system, maintaining membership retention at 98%
- Processed membership dues and payments, reconciled transactions, and managed new member applications
- Produced batch detail reports and invoicing schedules for the Accounting team
- Managed distribution of new member packets on a monthly basis
- Fulfilled membership reinstatement requests and resignations
- Collaborated with IT to create renewal series and benefit marketing campaigns
- Managed the Membership Resource Center during events such as the Judicial Bar Conference annually.
Education
Associates Degree -
Theology & Biblical Studies
Baltimore, MD01.2016
Leadership & Management Essentials Certification -
Rockhurst University Continuing Education
Washington, DC01.2015
Skills
Membership Data Management
Engagement, Recruitment & Retention Strategic Planning
Lead list procurement
AMS, CRM and LMS Systems
Project Management
Team Leadership
Online Community Administration
Membership Marketing Communications
Online Store Management
Multi-lingual (English, French, Italian, Somali, Spanish & Swahili)
Software
Higher Logic, HubSpot, Informz, MailChimp, Survey Monkey, WordPress
Agile, PowerBI
IMis, Impexium, NetForum, NetSuite, Personify
IMis, Impexium, NetForum, NetSuite, Personify
Blue Sky, Crowd Wisdom
Timeline
Data Strategist
National Association of Secondary School Principals
01.2023 - 01.2024
Membership & Data Manager
American College of Nurse-Midwives
10.2016 - 12.2022
Senior Coordinator, Membership
Association for Professionals in Infection Control & Epidemiology
08.2014 - 10.2016
Sr. Membership Processor
District of Columbia Bar
07.2012 - 07.2014
Associates Degree -
Theology & Biblical Studies
Leadership & Management Essentials Certification -
Rockhurst University Continuing Education
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