Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
Generic
ANITA DINUNZIO

ANITA DINUNZIO

Mount Pleasant,SC

Summary

Experienced and relationship-focused Aesthetic Sales Representative with a proven track record of driving injectable product sales within med spas, plastic surgeons, and dermatologists. Recognized for utilizing a consultative sales approach, possessing in-depth knowledge of neuromodulators, bio-regenerative fillers, and HA fillers, and effectively educating providers on clinical benefits and business strategies. Demonstrates a consistent ability to surpass sales targets while contributing to practice growth through training, in-office events, and tailored marketing solutions.

Overview

10
10
years of professional experience

Work History

Senior Injectables Territory Manager

MERZ AESTHETICS
08.2020 - Current
  • Spearheaded growth in a newly developed territory, driving rapid revenue expansion within the aesthetics market.
  • Grew territory from $1M to 2.1M YTD, and aquired 29 new accounts FY24 for total revenue increase of 275K
  • Identified, prospected, and onboarded new accounts, including plastic surgeons, dermatologists, med spas, and aesthetic clinics.
  • Delivered clinical education, product demonstrations, and hands-on injection trainings to providers and staff to drive product adoption.
  • Developed strong consultative partnerships with key accounts to understand needs, provide solutions, and increase market share.
  • Executed strategic business plans focused on new customer acquisition, market penetration, and sustained revenue growth.
  • Collaborated cross-functionally with skin care team, device team, marketing, training, and medical affairs to support customer success and loyalty.
  • Maintained deep product knowledge in dermal fillers, neuromodulators, bio-stimulators, and regenerative injectables to educate clients effectively.
  • Represented the brand at trade shows, conferences, and local aesthetic events to expand brand presence and generate leads.
  • Injectables Territory Manager - VA South 2020-2022
  • Analyzed sales data to identify areas for territory improvement and implemented strategies to maximize sales growth.
  • Established successful account relationships by building rapport and maintaining consistent communication.
  • Achieved sales goals and service targets by cultivating and securing new customer relationships.
  • Organized promotional events and interacted with community to increase sales volume.
  • Liaised with sales, marketing, and management teams to develop solutions and accomplish shared objectives.
  • Delivered recommendations to long-term accounts to promote brand awareness to key audience.
  • Collaborated with upper management to implement continuous improvements and exceed team goals.
  • Achieved established KPI for company, regional team and individual performance through teamwork and focus on customers.
  • Exceeded sales quotas and increased profitability through effective sales strategy and business planning.

Territory Manager

JOURNEY MEDICAL CORPORATION
08.2019 - 07.2020
  • .Responsible for the launch of two oral and one topical dermatological brands
  • Sales Achievements Achieved 104% to goal- 8/2019 (106% to goal for OAB Franchise)
  • Achieved 102% and 92% to goal 11/2019 (98% to goal for OAB Franchise)
  • Achieved 103% and 118% to goal 12/2019 (94% to goal for OAB Franchise)
  • Achieved 104% and 113% to goal 01/2020 (108% to goal for OAB Franchise)
  • Obtained 78 unique prescribers throughout the launch of primary brand
  • Obtained 43 additional unique prescribers for topical brand, with a baseline of 12, total of 55
  • Obtained 74 additional unique prescribers for oral antibiotic franchise, with a baseline of 170, total of 244

Dermatology Specialty Sales Representative

ORTHO DERMATOLOGICS (VALEANT)
05.2017 - 08.2019
  • Responsible for the launch of Siliq & Bryhali, and the growth of Onexton, Jublia Luzu, and Locoid
  • Sales Achievements Member of the 2019 Field Marketing Exchange Team for 'Significant Seven' corporate brands
  • Led district calls on how to detail PRC approved JAAD, NEJM, and JAMA articles pertaining to psoriasis
  • Performed as interim Field Sales Trainer throughout 2018
  • Attended AAD 2018, lead Ortho representative for SDPA, DC Derm Society & GW Lecture Series
  • First Place for Q3, 2018 Growth Contest for Onexton and Jublia
  • Won 2017 Rookie of the Year
  • Won 'One on One Connections' 2017 Contest to represent Ortho Derm at Maui Derm Conference
  • Achieved 118.54% to goal for Onexton - Ranked #2 Nationally, 103.28 to goal for Luzu - Ranked #8, and 104.95% to goal for Jublia - Ranked #15 - for Q2 2017
  • Ranked #3 overall Nationally for Q2 Immune Portfolio 2017, Total Attainment 111.58%

Dermatology Specialty Sales Representative, Bio-Medicines

ELI LILLY
10.2016 - 05.2017
  • Responsible for the launch of Taltz-IL17A biologic indicated to treat moderate to severe psoriasis
  • Sales Achievements Ranked #3 in 8x8 week growth contest, at 133% to goal
  • Gained 8 new prescribers in Q1 2017

Dermatology Specialty Sales Representative

VALEANT PHARMACEUTICALS
01.2015 - 10.2016
  • Responsible for the launch of Jublia, as well as growth of Luzu, Elidel, Locoid (Immune Portfolio) Q12016
  • Responsible for sales growth of Acanya, Carac, Zyclara, Renova (Acne Portfolio) for Q1 2015 - Q1 2016
  • Sales Achievements Received Atlantic District 'Representative of the Quarter' Award for Q12016
  • Ranked #8 overall Nationally for Immune Portfolio Q1 2016
  • Achieved 102.11% for Jublia in Q1 2016 - Ranked #7 Nationally
  • Ranked #5 overall Nationally at113.7% total attainment for Acne Portfolio Q12016
  • Achieved 104.74% for Acanya - Ranked #4, 173.30% for Carac
  • Ranked #3, 92.11% for Zyclara - Ranked #8, 96.95% for Locoid - Ranked #10 for Q1 2016
  • Achieved 149.41% for Carac - Ranked #6, as well as 109.58% for Zyclara - Ranked #8 in Q4 2015
  • Achieved 101% total portfolio attainment in Q3 2015
  • Ranked #3 at 108.8% for Acanya in Q3 2015
  • Placed #9 overall Nationally for Carac Contest in Q3 2015
  • Achieved 123% total portfolio attainment in Q2 2015 - Ranked #5 overall Nationally
  • Achieved 127.1% for Acanya, 114.9% for Carac, and 116% for Zyclara in Q2 2015

Education

B.F.A. - Interior Design, Minor Art History

Virginia Commonwealth University
Richmond, VA
01.2009

Associate of Arts - Study Abroad, School of Architecture and Design - Italy, Germany, The Netherlands & The Czech Republic

Virginia Polytechnic Institute And State University
Blacksburg, VA
01.2008

Skills

  • New Territory Expansion
  • Consultative Selling
  • Clinical Sales Training
  • Aesthetic Market Expertise
  • Customer Relationship Management
  • Cross-Functional Collaboration
  • Objection Handling & Competitive Selling
  • Product Launch Execution
  • Upselling & Cross-Selling
  • Revenue Growth & Market Penetration

Accomplishments

  • 118% to goal final YTD FY24
  • First Place for Q2, 2020 New Account Growth Contest - Opened 20 New Accounts Q2-Present
  • Winner of a Regional Device Sales contest
  • Achieved 101.7% to goal for Q3, 2021 - Grew territory sales by 71% from Q3, 2020
  • Finished #1 in the South Atlantic Region with 104.8% Filler Growth YOY for FY21
  • Finished #2 in the South Atlantic Region with 99% Neurotoxin Growth YOY for FY21

Timeline

Senior Injectables Territory Manager

MERZ AESTHETICS
08.2020 - Current

Territory Manager

JOURNEY MEDICAL CORPORATION
08.2019 - 07.2020

Dermatology Specialty Sales Representative

ORTHO DERMATOLOGICS (VALEANT)
05.2017 - 08.2019

Dermatology Specialty Sales Representative, Bio-Medicines

ELI LILLY
10.2016 - 05.2017

Dermatology Specialty Sales Representative

VALEANT PHARMACEUTICALS
01.2015 - 10.2016

B.F.A. - Interior Design, Minor Art History

Virginia Commonwealth University

Associate of Arts - Study Abroad, School of Architecture and Design - Italy, Germany, The Netherlands & The Czech Republic

Virginia Polytechnic Institute And State University