Anita Ejim
Upland,CA
Summary
Enthusiastic public relations graduate, a proven leader and a tech-savvy innovator, adept in operations management and interpersonal skills, with a track record of driving team performance and increasing companies' proficiency. Excelled in developing strategies and enhancing online engagement, demonstrating significant achievements in team development and campaign success.
Overview
6
6
years of professional experience
Work History
Shift Manager
Dunkin' Brands
05.2018 - Current
- Trained and mentored 25 new employees to maximize team performance
- Promoted new products and services to attract new customers
- Managed employees to ensure employee safety, job productivity and high quality of work by completing assigned tasks
- Handled operations of the company's social media platform to maximize public outreach, reached 15% new audience
- Designed new sales strategies to reach set goals of 30% yearly sales increase
- Supervised employees and oversaw quality compliance with company standards for food and services
- Tracked company's monthly progress and sales through regular inventory and sales report
Marketing and Communications Intern
KSNN Channel
01.2024 - 05.2024
- Gained hands-on experience in various software programs, increasing proficiency and expanding technical skill set such as Asana, Airtable, Adobe
- Developed organizational skills through managing multiple tasks simultaneously while adhering to strict deadlines.
- Created and launched 6 marketing campaigns on media platforms within 4 months for the clients
- Headed the intern marketing team of 9 members
- Conducted relevant market research to analyze and properly reach target audience
- Prepared marketing and advertising strategies, plans and objectives
- Planned and organized promotional presentation and constantly updated the engagement calendars
- Utilized multiple marketing apps and tools to help reach audience
Social Media Content Coordinator
LaMarine Skincare Brands
07.2023 - 09.2023
- Organized 3 campaign launches within 4 months to promote new products
- Sold about 5+ products in the first week of campaign promotion
- Increased brand's followers count by 5% by the end of the campaign period
- Produced quality content for client's platform, increasing audience engagement by 10%
- Identified target audiences to analyze characteristics, behavior and media habits
- Conducted online market research to obtain relevant information and materials
- Tracked key performance indicators to measure success of campaigns
Education
Bachelor Of Arts - Public Relations
California State University - Fullerton
Fullerton, CA05.2024
Associates Of Arts - Public Relations
Chaffey College
Rancho Cucamonga, CA05.2022
Skills
- Team Development
- Interpersonal Skills
- Operations Management
- Tech-Savvy
- Social media expert
- Excellent communication
Accomplishments
- Dean's List 2019 Spring to 2022 Spring, Chaffey College, Rancho Cucamonga
- Dean's List 2023 Fall, California State University, Fullerton
Timeline
Marketing and Communications Intern
KSNN Channel
01.2024 - 05.2024
Social Media Content Coordinator
LaMarine Skincare Brands
07.2023 - 09.2023
Shift Manager
Dunkin' Brands
05.2018 - Current
Bachelor Of Arts - Public Relations
California State University - Fullerton
Associates Of Arts - Public Relations
Chaffey College