ANNE JOYNER BROWN
Baton Rouge,La
Overview
6
6
years of professional experience
Work History
Social Media Intern
GMFS, LLC
05.2023 - 01.2024
- Shadowed social media manager to assist in developing and executing social media campaigns to increase brand awareness
- Created content including graphics, videos and written posts
- Monitored social media channels to ensure timely responses to audiences
- Collaborated with the marketing team to create visually appealing graphics and multimedia content.
- Enhanced online presence with innovative marketing strategies tailored to specific target audiences.
Strategy & Operations, Intern
THE LILLEY LINE
06.2022 - 08.2022
- Hired as Social Media Coordinator and Brand Strategist for a social-conscious handbag retail start-up whose mission is to empower El Salvador artisans by promoting their micro-businesses and connecting them to US consumers
- Planned, Organized and Executed two organic promotional Instagram campaigns with goals of driving page engagement
- Both campaigns met goals and generated a +39% increase in page follows
- Assisted Product Development team with design of new products, analyzing Consumer Trends to inform decisions
- Managed travel logistics for the CEO and CMO to attend the Atlanta roadshow; Organized and Designed company booth; assisted with securing 54 new retailers as a result of the roadshow, 3x more than company goal
Brand Ambassador
THE LILLEY LINE
01.2022 - Current
- Promote Lilley Line on social media and acquire new retailers
- Successfully developed 3 leads into sales in 2022.
- Increase brand awareness through event marketing, demonstrations, sales, and brand promotion.
Sisterhood Events Chair
TRI-DELTA SORORITY
01.2023 - Current
- Responsible for planning 5-10 events per semester within the chapter for 500+ chapter members, with a budget of $25,000
- Communicated logistics to attendees, and responsible for decorations, themes and menus
- Acted as chapter liaison with local event spaces, catering companies, transportation companies, and executed all necessary contracts
Social Events Chair, Assistant
TRI-DELTA SORORITY
01.2022 - 12.2023
- Responsible for planning 8 events per semester for 1000+ guests, with a budget of $100,000
- Communicated logistics to attendees, and responsible for decorations, themes and menus
- Acted as chapter liaison with local event spaces, catering companies, transportation companies, and executed all necessary contracts
- Responsible for mitigating liability and risk management
Sales Associate & Model
CURRIE
05.2018 - 08.2022
- Front of store associate at local boutique responsible for assisting customers find inventory and check out
- Managed mark-downs; responsible for stocking and buying inventory as well as fulfilling online orders
- Responsible for creating engaging social media content and modeling new inventory
- Built relationships with customers to encourage repeat business.
- Managed returns, exchanges and refunds in accordance with store policy.
NANNY
Edith Brossett
01.2018 - 12.2021
- Responsible for after-school supervision for three children under five, three days per week
- Played with, entertained, and tutored children, assisted with speech therapy, chauffeured home after school, and prepared nightly meals.
- Handled challenging behavioral issues using appropriate discipline strategies and proactive communication with parents.
NANNY
Colleen Waguespack
06.2019 - 08.2019
- Responsible for daily supervision and care of one child with special needs (12) and sibling (9)
- Tutored children in reading and math, chauffeured to and from activities, taught hygiene habits.
- Assisted with light housekeeping duties as well as running errands.
- Developed strong communication with parents to provide updates on children''s progress, needs, and achievements.
Education
Bachelor of Science - Integrated Marketing Communications
UNIVERSITY OF MISSISSIPPI, MEEKS SCHOOL OF JOURNALISM
Oxford, MS05.2024
Skills
- Computer Skills: Word, PowerPoint, Excel, Google Trends
- Strategic leadership
- Delegation Abilities
- Written Communication
- Social Media and Promotions
- Production Planning
Involvement
- Tri-Delta Sorority
- Lead Abroad
- Volunteer Experience: Big Event Rebelthon, More Than A Meal, St. Jude, Sweet Dreams Battered Women's Shelter, Habitat for Humanity, ARC, First United Methodist Church
Coursework
- Capstone Project: Integrated Marketing and Communications 455
- Writing for Integrated Marketing Communications
- Communications Law
- Integrated Marketing Communication
- Creative Visual Thinking
- Advanced Writing: Integrated Marketing
- Public Relations
- Social Media Content Creation
- Entrepreneurship and Management
- Integrated Marketing Communication Research
- Social Media in Society
Hobbies and Interests
- Travel
- Sales
- Writing
- Graphic Design
Timeline
Social Media Intern
GMFS, LLC
05.2023 - 01.2024
Sisterhood Events Chair
TRI-DELTA SORORITY
01.2023 - Current
Strategy & Operations, Intern
THE LILLEY LINE
06.2022 - 08.2022
Brand Ambassador
THE LILLEY LINE
01.2022 - Current
Social Events Chair, Assistant
TRI-DELTA SORORITY
01.2022 - 12.2023
NANNY
Colleen Waguespack
06.2019 - 08.2019
Sales Associate & Model
CURRIE
05.2018 - 08.2022
NANNY
Edith Brossett
01.2018 - 12.2021
Bachelor of Science - Integrated Marketing Communications
UNIVERSITY OF MISSISSIPPI, MEEKS SCHOOL OF JOURNALISM
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