Annelise A. Cacace
Summary
Strategic Communication graduate from The Ohio State University (May 2026) with hands-on experience developing communication campaigns, social media content, email marketing, and audience research. Experienced with Mailchimp and Google Analytics, AP-style writing, client-facing communication, and PESO-model strategy. Seeking an entry-level marketing or communications role in the DC/Maryland area.
Overview
7
7
years of professional experience
Work History
Childcare Provider
Cristin Kline
Woodbine, Maryland
06.2019 - Current
- Coordinated full-day and evening care for two children, aligning schedules with parents to ensure consistent support.
- Developed engaging educational programs tailored to children's interests and needs.
- Planned and organized enrichment activities, including library programs and outings, managing logistics and transportation for optimal engagement.
- Supervised children’s activities and ensured a safe environment for play.
- Communicated effectively with parents regarding children's progress and daily activities.
Communications Specialist
Eagle Van Lines
Temple Hills, MD
12.2025 - 08.2026
- Designed and scheduled customer email campaigns in Mailchimp to deliver service updates, confirmations, and important company communications.
- Developed and scheduled social media content to enhance visibility of moving services, company updates, and customer information.
- Produced flyers and informational guides to effectively communicate with customers and support marketing initiatives.
- Used Google Analytics to monitor website traffic and digital performance and support marketing decisions.
- Helped coordinate scheduling and daily operations by keeping staff and dispatch aligned.
Strategic Communication Campaign Consultant
The Braxton Miller Foundation
01.2025 - 05.2025
- Led primary and secondary research, including a Qualtrics survey with 90+ responses, competitive analysis, and SWOT analysis, to inform audience segmentation and messaging.
- Developed a PESO-model campaign plan spanning paid, earned, shared, and owned media, a $10,000 budget, and an 8-month tactical timeline.
- Created campaign hashtag #SpinIntoSTEM and co-developed corporate sponsorship tier strategy alongside an interactive fundraising event concept to enhance community involvement.
- Collaborated on a 5-person student consulting team to develop a comprehensive strategic communication campaign for a Columbus-area youth STEM/sports nonprofit, ensuring direct client engagement.
- Presented the winning proposal to foundation leadership; awarded an internship by the foundation's Executive Director.
Communication Audit Consultant
Dirty Frank's Hot Dog Palace
01.2025 - 05.2025
- Collaborated with 5 peers to conduct comprehensive communication audit for 7-location Columbus hot dog chain, assessing paid, earned, shared, and owned media effectiveness.
- Conducted interview with General Manager and performed industry, competitor, and SWOT analyses to define audience segmentation.
- Developed strategic recommendations, such as NIL athlete partnerships, geo-targeted advertising, and loyalty program strategies, to enhance engagement with Gen Z.
Lead Camp Counselor
Green Acres Camp
Bethesda, MD
06.2023 - 08.2024
- Designed and led daily lesson plans and activities, enhancing camper engagement and learning outcomes.
- Supervised 30 campers ages 5-6, promoting safety and fostering skill development.
- Coordinated schedules and addressed concerns through regular communication with parents and camp leadership.
Education
Bachelor of Arts - Strategic Communication
The Ohio State University
Columbus, OHSkills
- Child development techniques
- Creative curriculum design
- Activity planning
- Social media content creation
- Social media strategy
- Email marketing
- Mailchimp
- Google Analytics
- Audience research
- Campaign strategy
- Canva
- Google Workspace
- Microsoft Office
- AP Style writing
- Public speaking
Leadership Experience
- Co-Founder, Packages for Patriots, Co-founded a service club that collects, assembles, and delivers care packages to boost morale for deployed military personnel., Used generative AI tools to draft outreach letters, review volunteer feedback, and speed up content creation for donation drives.
- Member, Kappa Kappa Gamma - The Ohio State University, Active member participating in chapter events and community service initiatives.
- Member, Guiding Eyes for the Blind - The Ohio State University, Official raiser for a future guide dog puppy; applied prompt engineering techniques to generate club marketing copy and brainstorm volunteer recruitment strategies.
- Member, Public Relations Student Society of America (PRSSA) - The Ohio State University, Attended weekly chapter meetings to build public relations skills and connect with industry professionals.
- Member, The National Society of Collegiate Scholars (NSCS)
Timeline
Communications Specialist
Eagle Van Lines
12.2025 - 08.2026
Strategic Communication Campaign Consultant
The Braxton Miller Foundation
01.2025 - 05.2025
Communication Audit Consultant
Dirty Frank's Hot Dog Palace
01.2025 - 05.2025
Lead Camp Counselor
Green Acres Camp
06.2023 - 08.2024
Childcare Provider
Cristin Kline
06.2019 - Current
Bachelor of Arts - Strategic Communication
The Ohio State University