Annessa Shively
Birmingham
Summary
Multimedia storyteller with experience in video production, digital content creation and working in front of the camera. Strong collaboration skills, adaptability, proficient with industry-standard software, adept at multimedia editing, and skilled in engaging diverse audiences. Reliable team player with strategic mindset focused on achieving high standards.
Overview
2
2
years of professional experience
Work History
Video Marketing Intern
Concordia Publishing House
05.2024 - 07.2024
- Assisted in creating written, video, and image content for marketing channels.
- Researched competitor trends in order to better plan marketing tactics and strategies
- Enhanced social media engagement through regular posting and audience interaction.
- Contributed to the creation of compelling content for company blog, newsletter, and website.
- Assisted in the planning and execution of successful product launch events.
Bulldog Blitz Team Member
Samford University
08.2022 - 05.2023
- Pitched stories to editorial staff in content areas of news, sports and entertainment.
- Edited photos and created graphics for publication.
- Applied understanding of public opinion, social media and traditional media use to create engaging and attention-grabbing stories.
- Wrote, edited and produced stories for Internet and digital channels.
- Organized material, determined area of emphasis, and wrote stories according to prescribed editorial style and format standards.
- Utilized industry standard software to produce professional pieces.
- Drafted news headlines for broadcasting to capture listeners with clear and condensed writing.
- Collaborated with producers and management to develop newscasts, promotions and teases.
- Disseminated news content through social media for better engagement with audiences and faster reporting.
Education
Bachelor of Arts - Journalism, Public Relations
Samford University
Birmingham, AL05-2025
Bachelor of Arts - Commercial Music Minor
Samford University
Birmingham, AL05-2025
Skills
- News Anchoring
- Studio Camera operation: 4k
- Social media expertise
- Videography: DSLR, UHD, 4k (live and studio)
- Content creation
- Video editing: Adobe Premier Pro, Final Cut Pro
- Product marketing
- Content management system (CMS): Facebook insights, IG analytics, Twitter Analytics
- Live reporting
- MMJ, reporting
- Play-by-play
- Teamwork
- Communication: interpersonal, written, verbal
- Writing: AP style, print, digital, broadcast
- Editing: AP styles
- Social media content creation: list specialties (IG, Facebook, Twitter, etc)
- Beat Reporting
- Sports Reporting
- Public and Media Relations
- Knowledge and experience reporting on and playing multiple sports
- Knowledgeable about the music industry
Accomplishments
- Samford University Dean's List (Spring 2024)
- Member of Samford University's Division 1 women's soccer team (2022-present)
Timeline
Video Marketing Intern
Concordia Publishing House
05.2024 - 07.2024
Bulldog Blitz Team Member
Samford University
08.2022 - 05.2023
Bachelor of Arts - Journalism, Public Relations
Samford University
Bachelor of Arts - Commercial Music Minor
Samford University
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