ANNETTE CROWLEY
Charlton,MA
Summary
Dynamic Multi-Unit Leader with a proven track record of driving exceptional results through strategic leadership and operational excellence. Expertise in diagnosing business challenges and executing effective plans that leverage team strengths, resulting in engaged teams and robust near-term performance. Notable achievements include the successful selection and development of top talent, fostering a culture of accountability, and positioning organizations for sustainable growth. Committed to continuous improvement and eager to support organizational objectives.
Overview
28
28
years of professional experience
Work History
District Team Leader
Ocean State Job Lot
02.2021 - Current
- Created and implemented training programs for district team members to ensure compliance with company policies and procedures.
- Provided guidance to store managers on operational issues such as staffing, inventory control, customer service, budgeting, and marketing.
- Analyzed sales data to identify trends, opportunities for growth, and areas requiring improvement.
- Monitored sales performance of all stores in the assigned district and identified areas for improvement.
- Trained new and existing staff on product knowledge, sales techniques, and customer service standards.
- Collaborated with the HR department to recruit, hire, and onboard new sales staff.
- Developed performance evaluations and provided feedback to district team members to improve their effectiveness in the workplace.
- Collaborated with various departments such as Human Resources, Finance, IT and Marketing to ensure smooth operations across all stores in the district.
- Set individual and team sales goals, motivating staff to meet and exceed these targets.
Sr. Regional Performance Support
Ocean State Job Lot
11.2018 - Current
- Largest closeout retailer in Northeast.
- Acts under supervision of Regional Director.
- Created and executed skill-based learning programs within budget and deadlines.
- Developed tailored solutions to complex business challenges such as merchandising, task planning, and scheduling.
- Implements train-the-trainers, champions, and SMEs to sustain program initiatives.
- Spearheaded project plans, informally led cross-functional teams for new store openings.
- Trained associates and management teams at multiple levels through regular store visits.
- Collaborated with the Regional Director to ensure training stores meet certification requirements.
- Conduct weekly initial visits to newly hired Store and District Managers.
- Fostered relationships and provided oversight to region's District Managers through face-to-face interactions and technology.
- Created strategy to ensure quarterly operations visibility at all regional stores.
- Coordinate efforts with Learning and Development and Store Support teams.
- Collaborated with HR Learning team to create technical training programs for store leadership.
- Conducted regular performance reviews and provided constructive feedback to team members.
- Led weekly team meetings to communicate business updates and review team performance.
- Planned and delivered training sessions to improve employee effectiveness and address areas of weakness.
District Leader
Destination Maternity
05.2016 - 11.2018
- Leading Maternity apparel and accessory chain encompassing brands Motherhood Maternity and Pea in the Pod.
- Reported directly to Zone Director.
- Supervised Lease Area Managers, General Managers and Store Managers.
- Supervised operations of 30 stores and 42 leased locations.
- Created comprehensive training materials for district and lease area managers.
- Led success in sales, operations, asset protection and human resources to ensure outstanding client experiences.
- Retained top talent through effective strategies.
- Leading Maternity apparel and accessory chain with brands, Motherhood Maternity and Pea in the Pod
Director of Stores Operations
Simply Fashions/Dots
Birmingham, USA
07.2014 - 05.2015
- Recognized as a retailer specializing in fast fashion ladies' apparel with 260 stores across 22 states.
- Collaborated regularly with Vice President.
- Oversaw the performance of two Regional Managers and a Regional Loss Prevention Manager.
- Oversaw eighteen district managers and 2,800 store associates.
- Defined a customer-focused selling model and enhanced field team selection.
- Built and nurtured a committed field leadership and store associate team.
- Built and executed tools and strategies to maximize profitability.
- Led and contributed to training program development initiatives, boosting Units per Transaction.
- Directed and facilitated the creation and dissemination of Visual Merchandising tools.
- Directed and executed a unified store launch process, achieving 60 successful openings on schedule and within budget.
- Enhanced inventory shrink results by updating and implementing a new physical inventory process.
Regional Manager-Northeast
Dots LLC
Glenwillow, USA
02.1999 - 03.2014
- Retailer specializing in fast fashion ladies' apparel with 410 stores across 28 states.
- Effectively leads, motivates, mentors, and guides a team of 12 District Managers overseeing 130 stores
- Guides and trains district managers for enhanced outcomes in key business areas.
- Develops and conducts training programs to elevate field leadership capabilities.
- Report directly to Chief Stores Officer.
- Secured top position in sales and unit transactions.
- Achieved an annual shrink reduction of at least 25 basis points resulting in a $400K contribution to the bottom line.
- Directed region to achieve profitability targets through training, continuous monitoring and responsibility.
- Achieved the lowest District Manager turnover rate for 5 consecutive years.
- Led the launch of 30 new stores region-wide.
- Implemented customer focus strategies enhancing Customer Service scores by 15%.
- Led development of visual tools and initiatives.
- Chosen for the regional role to on-board home office talent.
- Developed and led multiple Field Leadership training sessions.
- Received President's Elite Award six times for outstanding regional performance.
District Manager
Dots LLC
02.1997 - 02.1999
- Led business operations for New England district.
- Ensured operational consistency and maximized productivity.
- District achieved highest volume results in company.
- Recognized for exceptional shrink results.
Education
High School Graduate -
Shepherd Hill Regional High School
Dudley, MASkills
- Training and mentoring
- Team management
- Customer relations
- Delegation
- Staff development
- Team recruitment
- Employee performance management
- Decision-making
- Retail operations
- Team building
- Coaching and mentoring
Professional development and training
- Behavioral Interviewing
- Performance Management
- COACH and Interviewing and the Law
- The Principals and Qualities of Genuine Leadership
- DiSC
Timeline
District Team Leader
Ocean State Job Lot
02.2021 - Current
Sr. Regional Performance Support
Ocean State Job Lot
11.2018 - Current
District Leader
Destination Maternity
05.2016 - 11.2018
Director of Stores Operations
Simply Fashions/Dots
07.2014 - 05.2015
Regional Manager-Northeast
Dots LLC
02.1999 - 03.2014
District Manager
Dots LLC
02.1997 - 02.1999
High School Graduate -
Shepherd Hill Regional High School
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