Summary
Overview
Work History
Education
Skills
Timeline
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Anthony Caruso

River Grove,IL

Summary

Accomplished Customer Sales and Service Expert with Lawson Products Inc, excelling in customer satisfaction and retention through exceptional service and follow-up. Leveraged CRM tools for process improvements and achieved a 95% call quality rating. Proven sales expertise and teamwork skills, driving revenue growth and enhancing customer relations.

Overview

23
23
years of professional experience

Work History

Customer Sales and Service Expert

Lawson Products Inc
06.2014 - 08.2025
  • Enhanced customer satisfaction by addressing inquiries and resolving issues promptly and professionally.
  • Assisted new and existing customer base with Lawson's PROS cost analysis software and resource program in order to drive major end user profits.
  • Upheld a 95% or higher on monthly call quality and coaching reports
  • Handled calls promptly and with courteous professionalism.
  • Maintained high levels of customer retention through exceptional service and follow-up communication.
  • Delivered excellent customer service by actively listening to concerns, empathizing with their situation, and offering practical solutions promptly.
  • Utilized CRM tools to manage and track customer interactions, ensuring accurate record-keeping and timely followups.
  • Boosted sales revenue by identifying customer needs and recommending appropriate products or services.
  • Trained new personnel regarding company operations, policies and services.
  • Educated customers about billing, payment processing and support policies and procedures.
  • Completed call documentation while speaking with customers.
  • Processed orders, service requests and applied information to customers.
  • Implemented upselling techniques to maximize revenue opportunities while delivering value-added solutions to clients.

Sales Associate

Guitar Center Inc
02.2003 - 05.2014
  • Organized racks and shelves to maintain store visual appeal, engage customers, and promote specific merchandise.
  • Facilitated revenue and continued financial growth within a 2 million dollar drums and percussion industry.
  • Spearheaded annual, local Drum Off competitions for the store's location.
  • Handled cash transactions efficiently while adhering to company cash handling policies, ensuring accuracy in all financial exchanges.
  • Built relationships with customers to encourage repeat business.
  • Managed returns, exchanges and refunds in accordance with store policy.
  • Prepared merchandise for sales floor by pricing or tagging.
  • Helped customers locate products and checked store system for merchandise at other sites.
  • Provided positive first impressions to welcome existing, new, and potential customers.
  • Engaged with customers to build rapport and loyalty.
  • Accurately processed POS transactions, returning coin, currency, payment cards, and receipts to customers.
  • Collaborated with team members to improve overall store performance, sharing best practices, and offering support as needed.
  • Engaged with customers to effectively build rapport and lasting relationships.
  • Maintained calm demeanor and professionally managed issues in busy, high-stress situations.

Education

Bachelor of Arts - Arts And Entertainment Management

Columbia College, Chicago
Chicago, IL
05-2002

Associate of Arts -

Triton College
River Grove, IL

Skills

  • Goal oriented
  • Remote office availability
  • Process improvements
  • Contact follow-up
  • Teamwork and collaboration
  • Staff education and training
  • Call documentation
  • Sales expertise
  • Customer service
  • Customer relations
  • Order processing

Timeline

Customer Sales and Service Expert

Lawson Products Inc
06.2014 - 08.2025

Sales Associate

Guitar Center Inc
02.2003 - 05.2014

Bachelor of Arts - Arts And Entertainment Management

Columbia College, Chicago

Associate of Arts -

Triton College