Anthony Koterba
Scottsdale,AZ
Summary
Executed high-impact sales strategies as a development representative, establishing outbound systems to secure high-value meetings to increase overall revenue.
Overview
10
10
years of professional experience
Work History
Senior Manager
Prodigy Artists
01.2023 - Current
- Prospected festival promoters, booking agents, sponsors, and global partners.
- Maintained multi-stakeholder pipelines and negotiated six-figure deals.
- Developed outbound frameworks to secure touring opportunities.
Global Business Development (Contract)
Solbasium
06.2024 - 12.2024
- Built outbound automation using Clay + AI to target health clubs, medical centers, and pro sports teams.
- Handled qualification calls, discovery, and structured handoff to founders.
- Drove pipeline expansion through AI-driven personalization.
Senior Account Executive
Therabody
01.2021 - 01.2022
- Generated multimillion-dollar outbound pipeline in wellness, retail, and corporate verticals.
- Exceeded quota by 300% in year one; 150%+ ongoing.
- Designed multi-touch sequences using email, phone, LinkedIn, and event triggers.
- Booked high-level demos with sports orgs, gyms, and enterprise partners globally.
- Led contract negotiations and long-cycle outbound deals.
Inside Sales Specialist
Therabody
01.2019 - 01.2021
- Managed 80–120 outbound touches/day with top 5% conversion rate.
- Prospected gyms, spas, physical therapists, performance clinics, and recovery centers.
- Built messaging frameworks that improved inbound/outbound alignment.
- Collaborated with marketing to refine outreach scripts and automation flows.
Business Development Manager
func.media
01.2017 - 01.2018
- Booked 300+ meetings for creative/marketing services using multi-channel outbound.
- Built targeting lists and outbound scripts used across the company.
- Closed partnerships with brands and agencies.
Executive Business Specialist
Lincoln
01.2016 - 01.2017
- Targeted corporate clients and high-net-worth buyers with personalized outreach.
- Delivered strong consultative sales performance in the luxury automotive sector.
Education
B.A. - Business Administration & Management
Madonna University
Pre-Dentistry Studies
Adrian College
Skills
- Optimized AI-driven sales workflows using tools like ChatGPT, Clay, and Apollo
- Conducted multi-channel outreach via email, phone, and LinkedIn ( 350 plus calls per day)
- Assisted in identifying target customer profiles and conducting lead research
- Crafted personalized communication sequences
- Managed CRM systems, including HubSpot and Salesforce
- Facilitated executive-level communication
- Supported pipeline generation and meeting scheduling
- Contributed to building enterprise B2B relationships
- Aided in discovery, qualification, and handoff processes
- Assisted in developing data-driven sales strategies and reporting
AI & AUTOMATION STACK
- ChatGPT — Writes email sequences, call scripts, personalization, objection handling.
- Clay — Lead scraping, enrichment, custom research automations.
- Apollo — Sequencing, targeting, outbound analytics.
- Sales Navigator — Precision ICP filtering, list building.
- HubSpot / Salesforce — Deal flow, automation, reporting.
- Zapier — Workflow integration + AI chaining for outbound efficiency.
Timeline
Global Business Development (Contract)
Solbasium
06.2024 - 12.2024
Senior Manager
Prodigy Artists
01.2023 - Current
Senior Account Executive
Therabody
01.2021 - 01.2022
Inside Sales Specialist
Therabody
01.2019 - 01.2021
Business Development Manager
func.media
01.2017 - 01.2018
Executive Business Specialist
Lincoln
01.2016 - 01.2017
B.A. - Business Administration & Management
Madonna University
Pre-Dentistry Studies
Adrian College