Anthony Martin
Orlando
Summary
Delivering substantial revenue growth, cultural transformation, and market expansion have been key outcomes of a successful career in operations and sales leadership. Known for developing effective solutions to operational challenges and generating a lasting impact on business growth and success. Passionate about driving profitability through best-in-class sales and service delivery models, leveraging technology and people empowerment practices. Expertise in customer requirements and processes, internal capabilities and competencies, and competitor offerings. Working in Enterprise, Global, Nonprofit, Private and Public Companies. Exceptional design of forming and leading high-performance teams. Recognized for building four divisions from scratch and opening markets for four large-scale organizations. Developing Branch networks and National sales teams.
Overview
24
24
years of professional experience
Work History
Owner, Principal Consultant
Talenuity, LLC
03.2023 - 02.2025
- Built the consulting company from the ground up to provide comprehensive action plans to address complex challenges, delivering tailored solutions to meet client’s business and career objectives.
- Improved call handling and response time for Smart Contact by creating a tailored training solution offering in-person coaching and facilitating training for 50 team members, reducing call times to under two minutes with 98% call resolution and 98% client satisfaction.
- Strengthening sales performance for PRIDE Industries by forming a sales division, hiring a new team, and developing sales and delivery processes, successfully selling $60M in new business.
- Provided Coaching to teams in local staffing and RPO companies
Executive Vice President
Integrity Staffing Solutions
07.2020 - 05.2023
- Launched and scaled a Shared Service Center and integrated new technology solutions to sell to clients while overseeing all operations for the company. Led the Delivery team of 60 nationally, implementing technology and creating processes to improve customer service.
- Achieved 15% revenue growth in the first year by securing four new RPO accounts valued at $10M+ in gross profit annually.
- Led the successful turnaround of a business group, shifting a $500K annual loss into $1M+ in profit within six months.
- Implemented standardized processes, improving operational efficiency for 18 branches and reducing overhead by 20%.
Senior Vice President/ Head of Sales
Cross Country Healthcare
04.2019 - 01.2020
- Strategically guided 15 direct reports while leading all sales activities and delivering talent acquisition solutions, boosting effectiveness across nursing, allied health, and locum tenens roles nationwide.
- Spearheaded cultural turnaround efforts, revitalizing business development and strengthening account management.
- Restructured the sales organization, improving sales and prospecting by 13% while achieving top-line growth of 16% and bottom-line growth of 42%, growing annual revenue to $2.1M.
- Established strategic partnerships with key clients, securing long-term contracts and driving a 30% increase in market share.
- Encouraged collaboration and cross-functional cohesion between the Sales and Account Management teams, increasing the speed of client onboarding by 25%.
Executive Vice President/ Head of Sales
Hudson RPO
09.2013 - 04.2019
- Directed comprehensive sales strategies while leading the Americas region for all Sales and Delivery. Cultivated loyal client relationships with Fortune 500 companies, generating multimillion-dollar contracts.
- Managed 16 direct and 100+ indirect virtual reports, introducing team productivity quotas and KPIs to drive continuous improvement.
- Introduced innovative training programs that improved closing rates by 20%.
- Trained, mentored, and coached a high-performing team, resulting in five members earning promotions to senior leadership positions within the first year.
- Led business expansion operations into Canada, Latin America, Europe, and Australia, increasing revenues by 40%.
- Executed a strategic turnaround in Sales, Delivery, and daily Operations, tripling gross profits to over $25M within 48 months.
- Managed a team of 100 on-site and virtual Resources, Leading sales and delivery for RPO team in Americas.
Vice President
The Adecco Group
04.2011 - 05.2013
- Company Overview: The Adecco Group is a leading global workforce solutions provider.
- Sold and oversight of $300M+ P&L in RPO of contingent and professional labor services across more than 100 clients globally.
- Drove continued growth as a key player in establishing a new SOW division within Adecco, bringing innovative account management solutions and technologies to optimize client operations.
- Designed, hired and managed Vendor Management and Account Delivery teams supporting 100+ clients across the United States, LATAM, APAC, and EMEA regions.
- Designed and launched a new service line, selling 12 new accounts and achieving $2B in new sales.
- Championed initiatives in account operations, contributing to 40% growth in total client spend through tailored, scalable talent solutions.
- Led the development of KPI and SLA for Division.
- Created Statement of Work (SOW) service line for company.
- The Adecco Group is a leading global workforce solutions provider.
Many Including Global Director/VP Managed Services
The Randstad Group
07.2001 - 04.2013
- Company Overview: The Randstad Group is a leading global workforce solutions provider.
- Managed Randstad’s global managed service programs utilizing C-Suite level communication to report measurable updates to President and Executive management departments.
- Held P&L responsibility for $400M global MSP total solution program placing over 10,000 resources annually across six countries, on four continents.
- Designed and launched a company global division, selling 12 new accounts and achieving $2B in new sales.
- Championed entire process from delivery to billing and operations, implementing teams in each region and training staff.
- The Randstad Group is a leading global workforce solutions provider.
Education
Bachelor of Science (BS) Degree - Business Administration
Lynn University
Executive Development Programs -
MIT Executive Program
Skills
- Business Strategy
- Relationship Management
- Account Management
- Training and Development
- Program Design & Delivery
- Product Startup
- Business Start Up
- Turnarounds
- Sales Administration
- Corporate Partnerships
- Business Development
- Budgets
- P&L
- B2B
- B2C
- SaaS
- Business Acumen
- Challenger Sales
- SPIN Selling
- Sandler Selling
- GAP Selling
- Sold Assessments and Coaching
- HRIS
- Workday
- ADP
- Bamboo HR
- SAP
- UKG
- JazzHR
- Bullhorn
- Workn
- Claro Analytics
- HootSuite
- Peopenet
- Provade
- Hubspot
- Salesforce
- Ring Central
- TextUs
- Zapier
Global Business Cultures
- Australia
- Japan
- England
- India
- Ireland
- Costa Rica
- Canada
Methodologies
- Challenger Sales
- SPIN Selling
- Sandler Selling
- GAP Selling
- Sold Assessments and Coaching
Industry Experience
- Startups
- HR & Staffing
- Call Centers
- Business Centers
- Management Consulting
- Executive Search
- IT
- FMCG
- Finance
- Healthcare
Accomplishments
- Achieved Result through effectively helping with Task.
Timeline
Owner, Principal Consultant
Talenuity, LLC
03.2023 - 02.2025
Executive Vice President
Integrity Staffing Solutions
07.2020 - 05.2023
Senior Vice President/ Head of Sales
Cross Country Healthcare
04.2019 - 01.2020
Executive Vice President/ Head of Sales
Hudson RPO
09.2013 - 04.2019
Vice President
The Adecco Group
04.2011 - 05.2013
Many Including Global Director/VP Managed Services
The Randstad Group
07.2001 - 04.2013
Bachelor of Science (BS) Degree - Business Administration
Lynn University
Executive Development Programs -
MIT Executive Program
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