ANTHONY MORALES
Williamstown,NJ
Summary
Highly motivated and detail-oriented professional with a Bachelor's degree in Biology, enriched by substantial experience in CRM, data analysis, and administrative support. Proficient in managing and analyzing data to identify trends and opportunities for improvement. Currently pursuing a Mechanical Engineering degree with a concentration in Bioengineering, aiming to fuse biological insights with engineering solutions. Eager to apply interdisciplinary expertise, strong organizational skills, and data-driven approach in a role that supports research, innovation, and strategic decision-making through biological or environmental initiatives.
Overview
11
11
years of professional experience
Work History
Administrative Assistant
Virtua Health
8 2023 - 6 2024
- Worked with marketing team to research and overhaul online framework of online database of doctors within Virtua health network as well as its partners
- Conducted comprehensive research on ew thousand healthcare professionals including doctors, nurses, and PAs within Virtua's online network and website, as well as their Google pages and other online partners
- Analyzed extensive datasets to identify patterns and trends in healthcare data available online
- Compiled and interpreted data to provide actionable insights for Virtua, helping them identify missed opportunities and areas for improvement
- Developed a detailed report summarizing findings and recommendations, contributing to strategic decision-making for enhancing Virtua's online presence and outreach
- Pinpointed critical areas where Virtua was missing out on opportunities, enabling targeted improvements in their online presence and engagement strategies
- Ensured the accuracy and integrity of all collected data, implementing robust data management practices and maintaining comprehensive records
- Identified inefficiencies in current data collection and analysis processes, proposing and implementing improvements to enhance overall productivity and effectiveness
- Authored detailed technical documentation outlining research methodologies, data analysis techniques, and key findings, serving as a reference for future projects.
Salesforce Administrator / Marketing Consultant
The Heart of Camden
08.2018 - 06.2024
- Set up multiple websites for the Heart of Camden including their primary website and event websites for Golf tournaments and Holiday drives
- Automated the email marketing which created over 150 new potential customers for the Heart of Camden
- Created landing pages that helped capture new customers, donors, and volunteers
- Proficient in Salesforce Lightning, with hands-on experience in implementing and customizing Salesforce Lightning components
- Experience in building Lightning page layouts, record pages, and app builder configurations to optimize user experience
- Conducted user training sessions to educate users on Salesforce Lightning features and functionalities
- Monitored and resolved Salesforce Lightning-related issues, ensuring system stability
- Led end-to-end data migration efforts during Salesforce Lightning implementations, ensuring seamless transition and data integrity
- Completed a mass data migration (over 15,000 records) of an outdated database into Salesforce
- Utilized data migration tools and technologies (including Microsoft Excel) to efficiently extract and transform data from legacy systems into Salesforce Lightning
- Provided post-migration support, resolving data-related issues, and assisting end-users in navigating and utilizing the migrated data in Salesforce Lightning
- Developed customized Salesforce Lightning dashboards and reports to provide real-time insights into donor engagement and fundraising performance
- Managed donor relationships utilizing Salesforce Lightning, effectively tracking and analyzing donor interactions, contributions, and campaigns
- Collaborated with fundraising teams to develop personalized donor strategies, leveraging Salesforce Lightning to identify donor prospects and cultivate relationships
- Utilized Salesforce Lightning's Nonprofit Success Pack (NPSP) to manage donor data, grant management, and fundraising initiatives
- Helped migrate websites and data between Salesforce and Arreva during data overhaul.
Sales Associate/Cashier/Customer Service/Stock
Staples
02.2015 - 03.2016
- Executed company policies, procedures, and safety standards to ensure the proper cleanliness and safety of the building and equipment
- Offered strong customer service skills, and keeping customers satisfied
- Kept products in stock using pull lists systems
- Provided assistance in multiple departments including electronics (phone repairs), photo and printing, and office supplies
- Made sales on warranties for several types of items including office supplies, electronics and office furniture
- Signed up hundreds of customers to the Staples customer rewards program.
Sales Associate/Stocker/Cashier
Walmart
12.2013 - 02.2015
- Built rapport with clients by providing quality customer service and problem solving
- Established personal connections with customers, exceeding customer service expectations
- Provided availability to multiple departments including: hardware, electronics, lawn and garden, houseware, and loading area
- Accurately tracked customer orders, identified, and resolved any issues during order fulfillment.
Salesforce Trainee/Administrator
Hopeworks 'N Camden
06.2013 - 02.2014
- Helped manage systems within the framework of the Hopeworks 'N Camden's Salesforce system
- Created workflows, managed profiles, and managed permissions
- Created automated boilerplate templates for clients through the use of the app 'Conga'
- Developed relationships through calls and email with clients in order to fulfill their Salesforce needs
- Managed and presented a project in which over 20 organizations were given a presentation on the benefits and uses of Salesforce in order to garner new clients
- Attended weekly Sales meetings in which details were presented on current and future projects
- Represented Hopeworks 'N Camden at the annual Dreamforce conference in which I spoke with potential clients and attended a multitude of different conferences.
Education
Liberal Arts -
Camden County College
Computer Science - undefined
Rutgers University
Biological Sciences - undefined
Arizona State University
08.2024 - undefined
Mechanical Engineering - undefined
Arizona State University
09.2024 - undefined
Skills
Data Analysis
Data Management
Data Entry
CRM Software
Salesforce
Critical Thinking
Researching Skills
Computer literacy
Communication skills
Time management
Microsoft Office
Website Management
Marketing Automation
Marketing Communications
Email Marketing
Real Estate
Timeline
Mechanical Engineering - undefined
Arizona State University
09.2024 - undefined
Biological Sciences - undefined
Arizona State University
08.2024 - undefined
Salesforce Administrator / Marketing Consultant
The Heart of Camden
08.2018 - 06.2024
Sales Associate/Cashier/Customer Service/Stock
Staples
02.2015 - 03.2016
Sales Associate/Stocker/Cashier
Walmart
12.2013 - 02.2015
Salesforce Trainee/Administrator
Hopeworks 'N Camden
06.2013 - 02.2014
Administrative Assistant
Virtua Health
8 2023 - 6 2024
Liberal Arts -
Camden County College
Computer Science - undefined
Rutgers University
Similar Profiles
Samantha GreenbaumSamantha Greenbaum
Nurse Director - Pediatric Service Line at Virtua HealthNurse Director - Pediatric Service Line at Virtua Health
Kara Cornaglia, PMPKara Cornaglia, PMP
Senior Facilities Project Manager at Virtua HealthSenior Facilities Project Manager at Virtua Health
Cynthia MartinezCynthia Martinez
Patient Care Technician at Virtua HealthPatient Care Technician at Virtua Health