Anthony Scott
New Orleans,LA
Summary
Expert On-Premise Sales Lead at RNDC. Proficient in sales planning, selling, upselling and cross-selling. Highly skilled in leveraging social media for brand promotion, consistently surpassing sales targets contributing significantly to market share growth.
Sales professional keenly experienced in driving revenue growth and developing strong client relationships. Proven success in sales strategy implementation, team leadership, and fostering collaborative environments. Strong negotiation skills, adaptability, and focus on delivering impactful results. Known for reliability, effective communication, and ability to thrive in dynamic markets.
Overview
36
36
years of professional experience
1
1
Certificate
Work History
On-Premise Sales Lead Spirits Division
RNDC
05.1995 - Current
- Up-sold and cross-sold products effectively, driving sales and increasing revenue.
- Cultivated a high-performance culture within the team by setting clear expectations, providing regular feedback, and recognizing achievements.
- Exceeded sales targets consistently through proactive prospecting, relationship-building, and closing deals.
- Boosted sales performance by implementing strategic sales plans and effective team management.
- Enhanced client relationships through consistent communication and personalized solutions.
- Increased market share by identifying new business opportunities and executing targeted marketing initiatives.
- Leveraged social media platforms to increase brand awareness and generate leads.
- Set and achieved company defined sales goals.
On-Premise Sales Lead, (Wine & Spirits)
RNDC
06.1992 - 04.1995
- Developed comprehensive training programs for new hires to enhance team capabilities and performance.
- Coordinated cross-functional teams for product launches, ensuring alignment with sales goals.
- Informed customers of promotions to increase sales productivity and volume.
- Contributed to event marketing, sales and brand promotion.
- Built relationships with customers and community to promote long term business growth.
On and Off Premise Lead, (Wine & Spirits)
RNDC
07.1989 - 05.1992
- Organized successful promotional events to showcase a diverse range of wines and spirits, resulting in increased sales opportunities.
- Conducted product training sessions for retail staff members to improve overall team selling abilities.
- Navigated challenges related to state laws and regulations for alcohol distribution to ensure compliance with all relevant rules.
- Opened, shelved and merchandised new products in visually appealing and organized displays for optimal sales promotions.
Education
Bachelor of Science - Business Administration And Management
Mississippi College
Clinton, MSSkills
- Cross-selling techniques
- Sales planning
- Upselling strategies
- Territory management
- Sales analytics
- Sales presentations
- Account management
- Cold calling
- Product knowledge
- Social media marketing
- Professionalism
Certification
WSET 2
Pernod-Ricard Barsmarts Professional
Pernod-Ricard Barsmarts Basic
Guild of Sommelier
Seagram's School of Service and Hospitality
Accomplishments
Premium liquor Sales to on-premise accounts in New Orleans, LA with 2024 sales at $2.3 million up 5.4% from 2023.
Sales of 2022 - 2023 up 3.3%
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Timeline
On-Premise Sales Lead Spirits Division
RNDC
05.1995 - Current
On-Premise Sales Lead, (Wine & Spirits)
RNDC
06.1992 - 04.1995
On and Off Premise Lead, (Wine & Spirits)
RNDC
07.1989 - 05.1992
Bachelor of Science - Business Administration And Management
Mississippi College