Summary
Overview
Work History
Education
Skills
Timeline
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Anthony Whalen

Enfield,CT

Summary

Dynamic ticket sales professional with a 10 year proven track record of generating new business and hitting sales goals. Achieved a $100,000 increase in group ticket revenue at UMass Amherst while expanding the overall fan experience. Excel at building strong rapport with clients and providing an exceptional experience.

Overview

10
10
years of professional experience

Work History

Director of Ticket Sales & Service-UMass Amherst

Oak View Group
06.2023 - Current
  • Mentor and lead a team of ticket sales executives to achieve department targets.
  • Increased overall group ticket revenue by $100,000, and overall group tickets sold by over 6,000 year-over-year.
  • Increased overall season ticket revenue by $44,000 year over year.
  • Increased season ticket retention by over 10% across all ticketed sports.
  • Developing and implementing comprehensive ticket sales and service strategies to achieve revenue and retention goals.
  • Implementing effective sales practices to improve overall ticket sales operations.
  • Developing new ideas to improve the overall fan experience.

Account Executive, Integrated Sales & Service

Hartford Athletic Soccer Club
01.2023 - 06.2023
  • Generated new revenue through the sale of full-season memberships, group ticket packages, and premium hospitality spaces.
  • Cultivated a book of business through prospecting, cold calling, and networking.
  • Developed and implemented group ticket strategies geared toward businesses and youth soccer organizations.
  • Oversaw the execution of the guest services activation, which enhanced the overall fan experience on match day.
  • Oversaw and provided mentorship for the internship program.

Group Sales Account Executive

Nashville Soccer Club
09.2021 - 01.2023
  • Generated over $256,000 in total revenue through the sale of a full menu of ticket options, such as new group ticket packages, full season ticket memberships, and premium hospitality spaces.
  • Built and expanded an organized book of business through cold calling, networking, and referrals.
  • Utilized Salesforce CRM and Microsoft Excel to maintain and organize prospect lists and pipelines.
  • Developed new and enhanced previously established group experiences and programs to drive revenue.
  • Developed sales training, and provided mentorship for the Internship Program.
  • Cultivated relationships and effectively communicated across departments to create a positive overall fan experience.
  • Executed a variety of match day responsibilities, such as servicing, rapport building with clients, and fan experience package fulfillments.

Group Sales Coordinator

Worcester Red Sox
06.2021 - 08.2021
  • Generated over $20,000 in revenue and booked 75 groups through cold calling, emailing, social media outreach, and networking.
  • Maintained and continuously updated an organized book of business and prospecting pipelines.
  • Implemented a client-oriented approach to provide a high level of customer service.
  • Collaborated and built rapport with group leaders to create memorable group experiences, and gain referrals.
  • Assisted in the execution of specific group theme nights such as Military Appreciation and Pride.
  • Fulfilled certain game day responsibilities, such as servicing season ticket members, executing group experiences, and organizing hospitality spaces.

Group Sales Representative

Bridgeport Sound Tigers
06.2019 - 11.2020
  • Generated new business revenue through the sale of a full menu of ticket packages that include season tickets, group packages, and premium spaces.
  • Developed and cultivated an organized book of business through prospecting, cold calling, and networking opportunities.
  • Collaborated and cultivated relationships with church and school leaders to create exciting group experiences.
  • Established rapport within the LGBTQ+ community to promote inclusivity and to create new business opportunities.
  • Executed a variety of game day responsibilities, such as game promotions, group asset support, and rapport building with clients.

Membership Sales Advisor

Healthtrax Fitness & Wellness
08.2015 - 02.2019
  • Generated over $1 million in career revenue through the sale of 12-month membership plans.
  • Top 6 in the company, with 332 memberships sold in 2018.
  • Utilized cold calling, emails, and face-to-face appointments to generate new business leads.
  • Effectively serviced and developed rapport with club members.
  • Maintained accuracy records through the use of the Twin Oaks CRM system.

Education

Bachelor of Science - Sport Management

West Virginia University
Morgantown, WV
05-2014

Skills

  • Ticketmaster Archtics experience
  • Salesforce CRM proficiency
  • Microsoft Office proficiency
  • Strategic planning
  • Rapport building
  • Analytical thinker & problem solver
  • Strong time management skills
  • Organizational skills
  • Effective communicator

Timeline

Director of Ticket Sales & Service-UMass Amherst

Oak View Group
06.2023 - Current

Account Executive, Integrated Sales & Service

Hartford Athletic Soccer Club
01.2023 - 06.2023

Group Sales Account Executive

Nashville Soccer Club
09.2021 - 01.2023

Group Sales Coordinator

Worcester Red Sox
06.2021 - 08.2021

Group Sales Representative

Bridgeport Sound Tigers
06.2019 - 11.2020

Membership Sales Advisor

Healthtrax Fitness & Wellness
08.2015 - 02.2019

Bachelor of Science - Sport Management

West Virginia University
Anthony Whalen