- Graphic Design
- Photography
- Music
- Playing Baseball, Softball & Hockey
- Learning new cooking techniques and expanding my culinary skills
- Getting involved in local advocacy groups to promote positive change in the community
Dynamic marketing leader with a proven track record at Fords Outdoor Power Equipment, excelling in creative direction and digital marketing. Spearheaded innovative campaigns, enhancing brand visibility and engagement. Skilled in Adobe Photoshop & Illustrator, coupled with exceptional storytelling abilities. Achieved significant audience growth through strategic social media and content marketing initiatives. Demonstrates strong analytical skills and a customer-centric approach.
As the Head of Marketing, I oversee and execute all marketing strategies, content creation, and digital engagement for the brand. I manage and grow our social media presence across multiple platforms, leveraging data-driven strategies to maximize audience reach and engagement. I lead video production efforts, including filming, editing, and optimizing content for YouTube and other digital platforms, ensuring high-quality storytelling and brand consistency.
Creative direction
Graphic design
Intermediate in Adobe Premier Pro & After Effects
Advanced proficiency in Adobe Photoshop & Illustrator
Branding
Social media expert
Marketing plan development
Influencer partnerships
Product marketing
Mobile marketing
Customer segmentation
Creative direction
Adobe Creative Cloud Certified
Adobe Creative Cloud Certified