Antonio Borjas
Miami,FL
Summary
Enthusiastic, creative, and results-driven professional with a strong background in broadcast TV and entertainment for the Hispanic market. Skilled in copywriting, producing, editing, and social media strategy. Proven ability to generate engaging content that captivates viewers and drives brand awareness. Adept at leveraging industry trends and consumer insights to develop innovative campaigns that resonate with target demographics. Committed to delivering high-quality work within tight deadlines while maintaining attention to detail.
Overview
21
21
years of professional experience
Work History
Showrunner
SOHO Production / Unimas Network
01.2019 - Current
- Manage and lead part of the production team while coordinating closely with the post-production team to ensure content quality
- Oversee daily content and rundown order, ensuring smooth execution of the show's segments
- Provide real-time direction to hosts during live broadcasts to maintain narrative flow and maximize audience engagement
Senior Content Producer
NBC Universal
04.2018 - 01.2019
- Led the reality content team for NBC Universal's top-rated competition show, Exatlon
- Supervised a dynamic team to produce compelling, organic reality entertainment that captivated audiences
- Delivered high-quality, engaging content that contributed to increased viewer retention and ratings
Senior Creative Producer / Writer
Univision Network
06.2004 - 04.2017
- Wrote scripts and developed content for Univision's highest-rated specials, including Latin Grammys and Premio Lo Nuestro
- Directed fan engagement strategies for Premios Juventud, managing audience participation
- Pitched and conceptualized Univision's most successful reality competition, Nuestra Belleza Latina
Education
Bachelor's Degree - Mass Communication
Universidad Del Zulia
Maracaibo, Venezuela01.1991
Skills
- Showrunning & Content Planning
- Creative Writing & Copywriting
- Content Creation & Reality TV Production
- Post-Production Coordination
- Real-Time Decision Making
- Pitching ideas
- Post-production management
- Visual storytelling
- Creative vision
- Social media engagement
- Production oversight
- Storytelling expertise
Personal Information
Hobbies: Skateboarding & Longboarding, Photography & Kayaking, Music (DJing), Community Involvement
Languages
Spanish
Native or Bilingual
English
Full Professional
Portuguese
Native or Bilingual
Timeline
Showrunner
SOHO Production / Unimas Network
01.2019 - Current
Senior Content Producer
NBC Universal
04.2018 - 01.2019
Senior Creative Producer / Writer
Univision Network
06.2004 - 04.2017
Bachelor's Degree - Mass Communication
Universidad Del Zulia
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