Summary
Overview
Work History
Education
Skills
CONTACT
Certification
Timeline
Generic

Antonio DeHerrera

Riverton,UT

Summary

Dynamic and accomplished professional with a strong background in strategic project management and team leadership. Demonstrated success in overseeing multiple projects and implementing advanced management software. Proficient in orchestrating creative workflows and maintaining effective partnerships. Skilled in cross-functional workflow creation, long-term planning, and resource optimization. Comfortable with being challenged to meet deadlines while continuing to facilitate quality work. Well-versed in balancing multiple projects while continuing to ensure high caliber results. Eager to find a new role that will challenge me and learn from industry leaders.

Overview

6
6
years of professional experience
1
1
Certification

Work History

Vice President of Business Development

Cottonwood Hockey Shop
12.2024 - Current
  • Led and created on ice programs to promote the hockey shop. Programs consisted of hockey camps, adult skills clinics, and new player scrimmage series.
  • Optimized sales processes to boost store revenue and grew business by over 75%.
  • Enhanced customer retention by providing exceptional service and support throughout the client lifecycle.
  • Expanded market share by identifying and securing new business opportunities.
  • Strengthened company brand through targeted marketing campaigns and public relations initiatives.
  • Directed social media strategy, increasing viewesrship and engagement across all channels.
  • Coordinated sponsorship opportunities that provided additional revenue streams while enhancing brand exposure at events.

Ice Hockey Coach

Park City Ice Miners
04.2024 - Current
  • Enhanced player skills through targeted on-ice drills and off-ice conditioning programs.
  • Created a positive environment that attracted prospective players and retained existing talent by emphasizing personal growth, skill development, and team success.
  • Prioritized injury prevention through proper warm-up routines and enforcing strict adherence to safety guidelines during practices and games.
  • Expanded knowledge of coaching strategies by attending professional development workshops and conferences regularly.
  • Streamlined practice sessions by designing efficient training schedules that maximized ice time utilization.
  • Contributed to fundraising efforts for the program by organizing events such as charity games or auctions that garnered support from local businesses.
  • Educated novice hockey players in gameplay and skating.

Sr Project Manager

Zagg
01.2022 - 08.2024
  • Managed a team of three project managers overseeing 3,000-4,500 simultaneous projects within a three-month period.
  • Led the implementation of project management and digital asset management software (Smartsheet, Monday.com, Lytho, Brandfolder, WebDAM) for efficient processes and organization of marketing assets.
  • Orchestrated creative asset workflows for product launches, resulting in ~$17 million in web sales and $40 million in sales on Amazon.
  • Oversaw video and photography production, and packaging projects, and maintained relationships with partner channel companies.
  • Created cross-functional workflows to strengthen interdepartmental processes at ZAGG.
  • Assisted in the development of long-term marketing plans and utilized resource management software for team staffing.
  • Documented and analyzed creative marketing statistics to track team success month over month and year over year.

Sr Project Manager

BGZ Brands
01.2021 - 01.2022
  • Led a team of 12 employees in generating creative marketing assets.
  • Oversaw new employee training and was responsible for onboarding.
  • Managed anywhere between 50-100 marketing projects simultaneously.
  • Analyzed company spending and maintained brand budgeting through various departments.
  • Produced digital ad videos and contributed direction and shotlist ideas.
  • Collaborated with partner companies in the creation of large campaigns.
  • Created seamless processes between departments to maximize efficiency.
  • Increased company morale by planning events to bring camaraderie and influence teamwork.
  • Effectively understood company goals and strategies to create an appropriate work structure for the Creative Marketing Team.

Project Manager

Aero-Graphic Inc.
01.2020 - 01.2021
  • Managed end-to-end project execution for existing customer accounts, ensuring satisfaction.
  • Collaborated on flight plans and coordinated with air traffic control for geospatial data collection.
  • Conducted B2B sales through proposal creation and quoting for potential clients.
  • Led geospatial processing teams, delivering analytics for customers.
  • Boosted sales by 10% through a deep understanding of client needs and efficient product recommendations.

Education

Geospatial Engineer and Geospatial Intelligence Analyst

US Army
01.2018

Skills

  • Software Implementation
  • Strategic Multitasking
  • Organized
  • Leadership
  • Microsoft Suite
  • Google Suite
  • Budgeting
  • Data Analytics
  • Mondaycom
  • Customer engagement
  • Data-driven decision making
  • Partnership development

CONTACT

  • (801) 706-5455
  • Ajdeherrera19@gmail.com
  • West Jordan, Utah

Certification

  • USA Hockey Coaches Training - Level 4
  • SafeSport Certified



Timeline

Vice President of Business Development

Cottonwood Hockey Shop
12.2024 - Current

Ice Hockey Coach

Park City Ice Miners
04.2024 - Current

Sr Project Manager

Zagg
01.2022 - 08.2024

Sr Project Manager

BGZ Brands
01.2021 - 01.2022

Project Manager

Aero-Graphic Inc.
01.2020 - 01.2021

Geospatial Engineer and Geospatial Intelligence Analyst

US Army

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