Anya Prasad
Summary
Product Manager with over five years of experience in managing teams, building strong client relationships, and developing innovative digital products. Strong interdisciplinary skills in data science, research and analysis, and cross-functional collaboration, enabling effective solutions and strategic decision-making.
Overview
4
4
years of professional experience
5
5
Certifications
Work History
Senior Associate Product Manager
Capital One
McLean, VA
08.2024 - Current
- Lead and managed product strategy for two engineering teams, owning 4 frontend web features (Download transactions, Travel Notifications, Choose Account Modal, Income Update) and 2 backend microservices (Manage Account Users MX (MAU MX), Card Web Core (CWC) Deeplink Platform).
- Authored 20+ PRDs defining user workflows, platform requirements, and cross-team dependencies for cardholder experiences.
- Drove an email campaign deeplink migration to a new routing platform, unlocking $16M+ in incremental annual revenue.
- Built a governance framework for MAU MX intent management, reducing tech debt and ensuring optimized platform behavior across various LOBs (Consumer & Small Business) and Channels (Web & Mobile).
- Close partnership with architecture, security, and backend leads on modernization of MAU MX and CWC, improving performance and scalability.
Associate Product Manager
Publicis Sapient
Arlington, VA
02.2022 - 08.2024
- Successfully managed projects across various industries/verticals including Health (Medtronic, Boston Scientific, Humana, MGB, BIO), Retail (Sunbelt Rentals, Do it Best), and Government (NIH).
- Cultivated key client relationships, securing long-term partnerships and retaining existing clients. Successfully pitched and delivered work resulting in multi-phase projects, generating over $8 million in additional revenue for PS.
- Product lead for more than 50 features and authored more than 300 user stories which touch > 50,000 end-users daily across projects.
- Facilitated design and development teams by writing acceptance criteria, removing roadblocks, and ensuring timely feature delivery. Led and collaborated in Agile stand-ups, demos, and other ceremonies to maintain project momentum and ensure alignment across teams.
- Conducted stakeholder interviews, defined product strategies, performed gap analyses and maturity assessments, identified KPIs, created BCDs, prioritized features using WSJF and MoSCoW methods.
- Partnered with executive stakeholders to formulate business strategies, identify growth initiatives, and define product requirements.
- At PS, a leading digital consulting company, I work with clients to digitally transform their business through development and delivery of innovative products to meet specific client needs.
Product Management Intern
DotDash
New York
06.2021 - 08.2021
- Collaborated with the e-commerce team to create a data categorization system for use across DotDash's various publications that contributes to over $1 billion in combined e-commerce sales to retail partners.
- Analyzed traffic data from competitors to recommend new cryptocurrency features for Investopedia's site (DotDash subsidiary), enhancing its content offering and user engagement.
- Pitched recommendations to senior leadership to improve direct and search traffic on Investopedia, which were subsequently implemented, resulting in greater site traffic.
- DotDash is a digital publishing company that owns publications such as People, All Recipes, and Investopedia, reaching over 175 million online consumers monthly.
Education
B.S. - Statistics, Psychology
University of Minnesota - Twin Cities
Twin CitiesSkills
- Google Cloud
- Product strategy
- AWS
- Jira
- Azure Devops
- Gen AI
- Adobe Experience Manager
Certification
Google Cloud - Cloud Digital Leader
Timeline
Senior Associate Product Manager
Capital One
08.2024 - Current
Associate Product Manager
Publicis Sapient
02.2022 - 08.2024
Product Management Intern
DotDash
06.2021 - 08.2021
B.S. - Statistics, Psychology
University of Minnesota - Twin Cities