Summary
Overview
Work History
Education
Skills
Timeline
Hi, I’m

Apriel Jessup-Searcy

Business Strategy Director
Conyers,GA
Apriel Jessup-Searcy

Summary

Seasoned Business Plan Strategy Director and Executive Leader with over 20 years of experience providing program leadership in the healthcare industry with a focus on developing and executing strategic plans to achieve rigorous, sustainable growth. Extensive experience in all aspects of organizational and program strategies including strategic planning, partner relationships, budgets and forecasting, resource allocations, digital product development, change management, and cross-functional team leadership. Seasoned in driving strategic alignment and directing transformative initiatives, performing root cause analysis, and devising automation strategies. Continually exceeds expectations by building valuable relationships and works well with people at all levels of an organization including stakeholders, management, team members, and clients.

Personal & Professional Motto- Decide and Do!

Overview

22
years of professional experience

Work History

Elevance Health
Atlanta, GA

Business Strategy Director
07.2022 - Current

Job overview

  • Overseeing project delivery and analysis and driving digital transformation for customer adoption as well as user experience.
    • Applying Agile method expertise and leading new solutions to advance the organizational digital go-to-market strategy.
    • Analyzing current and projected product lines and developing recommendations to support strategic business plans.
    • Driving business initiatives that will improve performance and operations and align with company mission and values.
    • Developing and implementing project plans and overseeing resources while leading team members in project activities.
    • Driving business unit strategic planning and partnering with executive leadership to define strategy and success criteria.
    • Leading cross-organizational projects and presenting complex cost-benefit analyses to obtain buy-in from senior leaders.
    • Collaborating with cross-functional teams to pinpoint process enhancement opportunities and create effective strategies.
    • Building and leveraging relationships to provide innovative solutions to complex business problems to turn strategy into reality.
    • Proposing opportunities to improve results based on continuous needs assessment and ongoing customer insight research.
    • Solving high-priority operational issues by actively overseeing strategy development, implementation, and execution.

Elevance

Business Change Director/Manager/Quality-Training Specialist/Case Management/Utilization Review
01.2002 - 01.2022

Job overview

  • Developed and implemented business plans to ensure care center efficiency while overseeing clinical operations staff.
    • Monitored compliance, implemented corrective actions, and provided training on processes, procedures, and workflows.
    • Developed and implemented policies and procedures as well as assisted with revisions to improve efficiency/compliance.
    • Partnered with management to develop short- and long-range business plans, objectives, strategies, and goals.
    • Hired, trained, coached, counseled, and regularly evaluated performance of direct reports and Identified success metrics.
    • Built cohesive messaging and executed plans with consistent voice, processes, and tools to achieve or exceed targets.
    • Leveraged prescribed change management tools such as impact analyses, enablement plans, and readiness assessments.
    • Developed successful change management plans to minimize employee resistance and accelerate complete adoption.

Education

Project Management Professional
Atlanta, GA

PMP from Project Management
07.2024

Keller Graduate School of Management
Atlanta, GA

MBA from Health Information Technology
12.2005

University of Louisville
Louisville, KY

Bachelor of Science from Nursing
05.1997

Skills

Digital Transformation Leadership: Spearheaded digital transformation at Elevance Health, enhancing customer adoption and user experience through innovative labs and targeted marketing campaigns, significantly advancing the company's digital go-to-market strategy

Strategic Business Planning: Authored comprehensive business plans, synthesizing complex analyses to guide senior leadership decisions, leading to the successful reorientation of product lines and competitive strategies that aligned with evolving market demands

Operational Excellence & Team Leadership: Elevated operational efficiency at Anthem by developing and executing strategic business plans, ensuring seamless integration of new policies and streamlining care center operations, thereby enhancing overall service delivery

Change Management Expertise: Orchestrated company-wide change management initiatives, minimizing resistance and expediting the adoption of new processes, which resulted in improved operational efficiencies

Stakeholder Engagement & Collaboration: Mastered stakeholder management and cultivated a culture of change, fostering collaborative environments that encouraged innovative thinking and operational readiness across teams and departments

Analytical Proficiency & Impactful Decision-Making: Demonstrated exceptional analytical skills, conducting in-depth cost benefit analyses that informed strategic decisions, leading to improved digital adoption and operational efficiencies across the organization

Timeline

Business Strategy Director

Elevance Health
07.2022 - Current

Business Change Director/Manager/Quality-Training Specialist/Case Management/Utilization Review

Elevance
01.2002 - 01.2022

Project Management Professional

PMP from Project Management

Keller Graduate School of Management

MBA from Health Information Technology

University of Louisville

Bachelor of Science from Nursing
Apriel Jessup-SearcyBusiness Strategy Director