Summary
Overview
Work History
Education
Skills
Websites
Timeline
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APRIL BEDELL

Strafford,NH

Summary

Dynamic customer success professional with over 20 years of experience in account management, client relationship development, and team leadership across diverse industries. Proven track record in delivering exceptional customer service and technical support, complemented by effective mentorship that drives high client satisfaction and retention rates. Expertise in managing programs of varying scales while cultivating strong relationships within teams and with clients enhances overall customer experiences and propels business success. Thrives in high-pressure environments, consistently meeting and exceeding challenging targets to achieve organizational goals.

Overview

2026
2026
years of professional experience

Work History

Sales Account Executive

Lodging Econometrics
- Current
  • Builds productive relationships with key clients, achieving a customer retention rate of 90%
  • Unearths promising business opportunities through targeted market research and proactive cold calling, contributing to a 20% increase in quarterly revenue.
  • Joins forces with cross-functional teams to craft tailored solutions, enhancing client satisfaction and successfully addressing the needs of over 100 clients.
  • Successfully negotiates and drafts a variety of contracts and pricing agreements with clients, resulting in a 25% increase in profit margins and enhanced client satisfaction.
  • Delivers engaging product demonstrations and presentations to prospects and clients, resulting in strengthened relationships and improved understanding of the company's value proposition.
  • Cultivated hundreds of industry connections at conferences and trade shows, enhancing market trend insights and aligning client strategies.

Logistics Development Representative

Profit Tools
  • Engaged over 200 trucking industry professionals by showcasing unique logistics offerings through targeted webinars, resulting in increased partnerships and interest in our services.
  • Conducted engaging Webex demonstrations for over 100 prospects, resulting in a 20% increase in follow-up inquiries and subsequent sales opportunities.
  • Streamlined client project processes by creating over 30 detailed Statements of Work and billing invoices, ensuring clarity and timely payments while enhancing overall client satisfaction.
  • Successfully trained, onboarded, and mentored new employees, and created multiple new hire training documents.
  • Diligently recorded and organized over 100 discussion and sales notes weekly in Salesforce, enhancing team communication and streamlining the sales process.

Channel Marketing Program Manager

eCoast Marketing
  • Successfully onboarded and trained over 1,000 new clients, achieving a 90% satisfaction rate by facilitating a thorough understanding of all product features and benefits.
  • Delivered excellent personalized customer service to clients, cultivating strong relationships and high levels of client satisfaction.
  • Managed a large client portfolio, conducted bi-weekly check-ins, assessed satisfaction levels, identified areas for improvement, and exceeded client expectations.
  • Partnered with cross-functional teams to swiftly tackle client concerns, resulting in a 20% boost in customer satisfaction ratings over six months.
  • Trained, managed, and mentored company teams working on my assigned campaigns regarding technology, approach preferences, and strategies for success, as well as daily best practices.
  • Implemented a proactive communication strategy that resulted in approximately a 25% reduction in customer escalations.

Office Manager

Tri-City Energy Services
  • Provided top-notch customer service and phone support, resolving customer inquiries with a 95% satisfaction rate and handling an average of 50 calls daily.
  • Managed daily accounting operations, including accounts payable and receivable, ensuring a 15% increase in processing efficiency and accuracy.
  • Streamlined daily office operations by expertly scheduling appointments, coordinating impactful meetings, and optimizing correspondence, while introducing innovative filing systems that reduced document retrieval time by 30%.
  • Streamlined the recruitment process by screening over 100 resumes and coordinating candidate assessments, contributing to a 20% improvement in the quality of hires.
  • Trained new employees, establishing best practices for customer satisfaction.
  • Cultivated strong, professional relationships with clients, suppliers, vendors, and contractors, leading to smoother project execution and enhanced stakeholder satisfaction.

Customer Service Specialist

Verizon
  • Assisted over 200 disabled and non-English speaking customers with dialing support, enhancing accessibility and service efficiency.
  • Efficiently managed over 200 emergency calls, ensuring rapid response for civilians and officers.
  • Streamlined call routing for 1,000+ calls per shift, achieving a 95% customer satisfaction rating.
  • Enhanced customer satisfaction by 15% through expert knowledge of company products and services, leading to a 10% increase in sales.
  • Successfully resolved 90% of customer complaints through active listening and empathetic communication, boosting satisfaction ratings by 15%.

Education

Associate's Degree - Applied Business Management

UNH-Thompson School
Durham, NH

Skills

  • Proven Account Manager
  • Skilled Program Manager
  • Excellent Verbal and Written Communication Skills
  • Training and overseeing company teams
  • Effective Client and Employee Training Specialist
  • Renewals Specialist
  • Customer Relationship Management (CRM)
  • Empathy
  • Customer Retention Strategies
  • Customer relationship building
  • Salesforce proficiency
  • Strategic thinking

Timeline

Sales Account Executive

Lodging Econometrics
- Current

Customer Service Specialist

Verizon

Logistics Development Representative

Profit Tools

Channel Marketing Program Manager

eCoast Marketing

Office Manager

Tri-City Energy Services

Associate's Degree - Applied Business Management

UNH-Thompson School