Summary
Overview
Work History
Education
Skills
Timeline
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April Black

Summary

Highly accomplished sales professional with a proven track record of closing sales, acquiring new customers, and expanding existing accounts. Demonstrates exceptional sales abilities and a quick learning aptitude. Consistently ranks among top performers by accurately identifying and anticipating customer needs. Results-oriented with a focus on driving client satisfaction and revenue growth. Achieves significant business outcomes through strategic account management and relationship-building. Collaborative leadership style and adaptability in dynamic markets make for a valuable team member. Strong skills in client communication and sales strategy contribute to delivering exceptional results.

Overview

31
31
years of professional experience

Work History

Adjunct Professor of Marketing

Brigham Young University-Idaho
01.2019 - Current
  • Subject-matter expert for 7 or 14-week marketing courses
  • Engages students through discussion posts, emails and announcements
  • Grading assigned papers, quizzes, and projects using rubric guidelines in a timely manner while providing encouraging, accurate feedback
  • Weekly announcement to engage students and offer personal perspective on weekly discussion topics
  • Reporting student learning outcomes, class reviews, and analyzing student data

Business Owner

Backyard Swim School
01.2013 - Current
  • Grew the business from a few students to over 600 families in less than 2 years
  • Managed all marketing for the school including advertising, social media and website
  • Built a database to streamline enrollments
  • Coordinated and managed pool operations
  • Successfully managed family/student registration and class scheduling

Marketing and Student Services Director

Dental Assisting School of Utah
01.2009 - 01.2016
  • Personally responsible for the recruitment of all incoming new students
  • Built relationships with local dentists to promote school and increase placement opportunities for graduating students
  • Personally increased student recruits 80% the first year and had positive growth year after year
  • Built relationships with government agencies which resulted in 30% of new student recruits
  • Managed all marketing for the school including advertising, social media, website and trade shows
  • Hired and managed dental assisting instructors
  • Created new course curriculum to incorporate online learning

Advertising Sales Manager

Utah Family Magazine
01.2005 - 01.2009
  • Monitored and provided constructive suggestions for increasing magazine's circulation and standing in the market
  • Built lasting relationships with important community advertisers
  • Personally increased magazine advertising revenue by 40% within in first year
  • Consistently achieved bonus level 90% of the time
  • Received numerous accolades from advertisers pleased with exceptional customer service
  • Earned loyalty of advertisers resulting in new contracts and multi-issue runs

Senior Corporate/Medical Account Executive

Verizon Wireless
01.1997 - 01.2005
  • Provided exemplary service to existing major corporate and all healthcare accounts throughout Utah
  • Specialized customer service and sales to hospitals, clinics and doctors' offices
  • 4 year President's Club winner for outstanding sales performance
  • Successfully had 97% of account base under contract
  • Consistently performed at 200% of combined sales targets
  • Other job titles within the company have included customer service, inside sales, and account representative supervisor
  • Received scores of accolades and letters of appreciation from customers and co-workers

Marketing Coordinator / Sales Support

KJZZ Television
01.1994 - 01.1995
  • Supported team of 10 sales associates
  • Assisted account executives in the monitoring of their accounts
  • Prepared all sales presentations and proposals
  • Worked directly with advertising agencies to ensure advertising success
  • Ensured accuracy in all sales representatives' contracts and orders
  • Compiled competitive information and designed marketing materials used by the sales staff
  • Participated in the planning of major sales events, dinners, parties, etc

Education

Master of Business Administration - Entrepreneurship

INDEPENDENCE UNIVERSITY
Salt Lake City, Utah
01.2016

Bachelor of Science - Business Marketing

UNIVERSITY OF PHOENIX
Salt Lake City, Utah
01.2001

Skills

  • Solutions Selling
  • Account Development
  • Problem Solving
  • Professional Networking
  • Leader
  • Caring Instructor
  • High Impact Sales Presentations
  • Key Account Management
  • Customer Needs Assessment
  • Visionary Leadership
  • Responsive
  • Compassionate
  • Relationship Building
  • Recruitment
  • Customer Retention
  • Marketing
  • Facilitator
  • Mentor
  • Online teaching
  • Driven and determined

Timeline

Adjunct Professor of Marketing

Brigham Young University-Idaho
01.2019 - Current

Business Owner

Backyard Swim School
01.2013 - Current

Marketing and Student Services Director

Dental Assisting School of Utah
01.2009 - 01.2016

Advertising Sales Manager

Utah Family Magazine
01.2005 - 01.2009

Senior Corporate/Medical Account Executive

Verizon Wireless
01.1997 - 01.2005

Marketing Coordinator / Sales Support

KJZZ Television
01.1994 - 01.1995

Bachelor of Science - Business Marketing

UNIVERSITY OF PHOENIX

Master of Business Administration - Entrepreneurship

INDEPENDENCE UNIVERSITY
April Black