April Howard
Gainesville,GA
Summary
Skilled Business Development leader offering 20+ years of experience in leading operations and enhancing revenue. Bringing expertise in client acquisition and contract negotiation, along with excellent interpersonal communication, relationship-building, and team leadership abilities. Results-driven and proactive with demonstrated record of accomplishment in meeting and exceeding sales and revenue objectives.
Overview
23
23
years of professional experience
Work History
Sales Manager
ADA Supply, Inc
05.2024 - Current
- Handled customer relations issues, enabling quick resolution, and client satisfaction.
- Increased sales revenue by developing and implementing effective sales strategies.
- Built long-lasting client relationships through excellent customer service and consistent followups.
- Led a successful sales team by providing motivational coaching and performance-based incentives.
- Organized regular sales meetings to review progress, share best practices, and set achievable targets for continued success.
- Maintained relationships with customers and found new ones by identifying needs and offering appropriate services.
- Managed key accounts with strategic planning and relationship building, resulting in increased customer loyalty and repeat business.
- Consistently met or exceeded quarterly sales targets through diligent effort and persistence in closing deals.
- Negotiated contracts with vendors and suppliers, ensuring the best pricing and terms for company profitability.
- Developed comprehensive product knowledge, enabling tailored solutions for clients'' specific needs.
- Provided ongoing training and mentorship for junior sales staff, fostering professional development and career growth.
Strategic Account Manager/Business Development
KIPPER TOOL COMAPANY
04.2018 - 09.2023
- Generated new business with marketing industries and strategic plans
- Established relationships with key decision makers, within customers organization to promote growth and retention
- Performed client research and identified opportunities for account growth, account penetration & market expansion
- Negotiated & closed long term agreements with new clients in assigned territory
- Identified and pursued valued business opportunities to generate new company revenue and improve bottom line profit
- Represented company and promoted products at conference & Industry events
Sales Manger / Executive Assistant
GRAYSTONE INDUSTRIES
06.2016 - 07.2017
- Maintained primary relationship accountability for clients, overall servicing responsibility & client satisfaction to maximize profitability of client relationships
- Optimized organizational systems for payment collections, AP/AR, deposits, and record keeping
- Developed internal requirements and standards to minimize regulatory risks & liability across programs
- Built highly efficient administrative team through ongoing coaching and professional development opportunities
Territory Sales Manager
NATIONWIDE MARKETING GROUP - EAST DIVISION
06.2008 - 03.2016
- Coached sales associates in product specifications, sales incentives and selling techniques, increasing customer satisfaction ratings
- Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales growth
- Motivated, mentored sales employees to enhance presentation, negotiation, and customer relation abilities
- Exceeded targets by building, directing, and motivating high performing sales team
- Worked diligently to resolve unique and recurring complaints, promoting loyalty, and enhancing operations
- Communicated regularly with territory, regional and strategic managers for daily support and strategic planning for accounts
Branch Manager
LABOR READY
04.2002 - 03.2008
- Interviewed and hired talented individuals with top level strengths, improving organization talent, and skill sets
- Created strategies to develop and expand existing customer sales, resulting in an increase in annual sales
- Assessed employee performance and developed improvement plans
- Met deadlines by proactively managing individual and team tasks and streaming processes
- Increased sales growth and bottom-line profit by 5% year over year
- Strategically planned with District Manager and other branch managers to penetrate the market and reach national accounts
- Complied with regulatory guidelines and requirements
Education
High School Diploma -
White County
Cleveland, GA05-1996
Skills
- Management
- Relationship-Building
- Contract Negotiation
- Excellent communication
- Organized
- Relationship building
- Sales team training
- Staff management
- Goals and performance
- Motivational skills
- Verbal and written communication
- Product knowledge
Timeline
Sales Manager
ADA Supply, Inc
05.2024 - Current
Strategic Account Manager/Business Development
KIPPER TOOL COMAPANY
04.2018 - 09.2023
Sales Manger / Executive Assistant
GRAYSTONE INDUSTRIES
06.2016 - 07.2017
Territory Sales Manager
NATIONWIDE MARKETING GROUP - EAST DIVISION
06.2008 - 03.2016
Branch Manager
LABOR READY
04.2002 - 03.2008
High School Diploma -
White County