April Rockey
Van Nuys,CA
Summary
Dynamic leader and adept graphic artist with a proven track record at Take On The Day, LLC, enhancing team output and raising over $2.1 million for charity through strategic fundraising events. Skilled in fostering client relationships and spearheading efficient business processes for heightened customer satisfaction. Strong leader and problem-solver dedicated to streamlining operations to decrease costs and promote organizational efficiency. Creative Graphic Designer with talent for developing unique custom artwork.
Overview
18
18
years of professional experience
Work History
Promotion Manager/Graphic Artist
Take On The Day, LLC
02.2014 - Current
- Mentored junior designers and provided design guidance to improve standards of overall team output.
- Created original artwork and infographics for range of print, web and video projects.
- Participated in strategic planning sessions with leadership team members to set goals and objectives related to development and fund-raising activities.
- Assisted in organizing charity events, raising funds and awareness for important causes within the community. Resulting in over 2.1 million dollars raised for charity.
Owner
Mega Marketing Direct, LLC.
02.2010 - 02.2013
- Developed and maintained strong relationships with clients, resulting in repeat business and referrals.
- Oversaw daily operations, ensuring all tasks were completed accurately and efficiently by team members.
- Increased customer satisfaction by implementing efficient business processes and providing exceptional service.
- Managed financial aspects of the business, including budgeting, financial reporting, and tax preparation.
PI Coordinator
WnR Direct Response
08.2008 - 09.2010
- Analyzed market trends and competitor activity, utilizing data-driven insights to inform campaign decisions.
- Increased lead generation through targeted paid advertising campaigns across multiple platforms.
- Assembled reports and presentations to share insights and recommendations with stakeholders.
- Managed campaigns for various clients that consistently exceeded sales goals.
Print Coordinator
The Kern Organization
04.2006 - 04.2008
- Optimized advertising campaigns for better audience reach and engagement through targeted placements.
- Maintained a consistent brand voice throughout all communications materials, ensuring cohesive messaging across various channels.
- Monitored campaign performance, analyzed data, and provided actionable insights to improve future strategies.
- Served as a liaison between internal departments and external vendors/partners to ensure smooth communication during project execution phases.
Education
Marketing
West Valley College
Los Angeles, CACommercial And Advertising Art
Academy of Art University
San Francisco, CASkills
- Complex Problem-Solving
- Marketing media
- Adobe Creative Suite
- Fundraising Events
- Fundraising proficiency
- Image Editing
- Print and Web design
- Project Coordination and Management
Timeline
Promotion Manager/Graphic Artist
Take On The Day, LLC
02.2014 - Current
Owner
Mega Marketing Direct, LLC.
02.2010 - 02.2013
PI Coordinator
WnR Direct Response
08.2008 - 09.2010
Print Coordinator
The Kern Organization
04.2006 - 04.2008
Marketing
West Valley College
Commercial And Advertising Art
Academy of Art University