April Smith
Phenix City,AL
Summary
Experienced professional with over 15 years of versatile expertise across property management, retail, technical support, and laboratory operations. Proven success in managing resident relations, overseeing retail operations in the beer, wine, and liquor industry, and providing top-tier technical support. Strong background in merchandising and fieldwork, along with hands-on experience in chemical and optical laboratories. Adept at building client relationships, streamlining processes, and solving complex problems. Seeking a role that capitalizes on my diverse skill set, adaptability, and dedication to delivering high-quality results.
Overview
31
31
years of professional experience
Work History
Sales Merchandiser-(part Time)
Hershey's Team Crossmark/SAS Retail Services
12.2018 - 08.2025
- Maximized shelf space utilization by optimizing product displays, leading to increased product visibility.
- Increased sales by establishing strong relationships with clients and understanding their needs.
- Assisted store managers in crafting visually appealing merchandise displays that aligned with seasonal themes or promotions.
- Trained new sales merchandisers on company policies, products, and best practices to ensure consistent high-quality performance across the team.
- Improved inventory management through accurate forecasting and ordering, reducing stock-outs and overstocks.
- Consistently met or exceeded assigned monthly sales targets through diligent planning efforts coupled with exceptional interpersonal skills when interfacing with clients.
Microsoft and Sony Technical Merchandiser
Acosta Sales & Marketing
12.2017 - 10.2018
- Removed damaged, out-of-code, not-in-set and discontinued items from displays.
- Enhanced customer satisfaction by providing product knowledge and recommending suitable items based on individual needs.
- Improved customer satisfaction by providing timely and accurate technical support for various software and hardware issues.
- Provided remote assistance to customers experiencing technical difficulties, guiding them through step-by-step resolutions with patience and professionalism.
- Resolved complex technical problems through effective troubleshooting techniques, enhancing the user experience.
- Documented customer interactions in detail within the case management system, ensuring comprehensive records were maintained for future reference.
- Updated pricing and signage to complete product displays and educate customers.
Resident Relations Manager
The Scion Group, West-20
03.2016 - 11.2017
- Managed all financial and bookkeeping for the community
- Processed all FMOs and set up collections
- Prepared and utilized daily reports
- Maintained rent delinquency at target low percentage and conducted quarterly inspections to estimate property damages
- Enforced all lease violations including evictions
- Conducted regular property inspections to identify potential issues and maintain a safe living environment for residents.
- Monitored online reviews and feedback, implementing changes as needed to address areas of concern or improvement opportunities.
- Implemented conflict resolution strategies when necessary, mediating disputes between residents while maintaining professional boundaries.
- Assessed market trends and competitor offerings regularly, making recommendations for adjustments in services or amenities as needed to remain competitive in the industry.
- Ensured adherence to fair housing laws and regulations by consistently applying policies and procedures across all resident interactions.
- Enhanced resident satisfaction by promptly addressing concerns and providing personalized solutions.
- Maintained accurate records of all resident interactions, ensuring proper follow-up on outstanding issues.
Resident Relations Manager
Collier Companies The Crossing at Santa Fe
09.2014 - 03.2016
- Resident Support and Conflict Resolution
- Roommate counseling, Room Transfer and Community Compliance
- Supervised Leasing staff, security and maintenance team with regards to resident communications.
- Streamlined communication between residents and management, fostering a sense of community within the property.
- Collaborated with maintenance teams to ensure timely resolution of service requests, enhancing overall resident experience.
- Coordinated with leasing team to facilitate smooth transitions for new residents, creating a welcoming atmosphere from day one.
- Developed and implemented innovative resident retention strategies, resulting in increased lease renewals.
- Organized various community events to promote engagement and foster positive relationships among residents.
- Ensured adherence to fair housing laws and regulations by consistently applying policies and procedures across all resident interactions.
- Managed move-in and move-out processes efficiently, minimizing vacancy periods and maximizing occupancy rates.
- Conducted regular property inspections to identify potential issues and maintain a safe living environment for residents.
Beer, Wine and Liquor Manager
Lucky's Organic Market
08.2013 - 09.2014
- Established grand opening of store
- Implemented successful marketing strategies to increase store revenue and attract new customers.
- Collaborated with team members to create engaging in-store displays that showcased popular products and promotions.
- Trained new employees on company policies, liquor laws, and best practices to maintain a high level of staff competence.
- Improved customer satisfaction by providing knowledgeable recommendations and personalized service for liquor purchases.
- Resolved customer issues promptly, fostering a positive shopping experience and building brand loyalty.
- Managed daily operations including opening/closing procedures, cash handling, and overall store appearance.
- Coordinated special events such as tastings or themed promotions to drive sales growth and customer engagement.
Temporary Assignment Support
Express Professionals
01.2013 - 08.2013
- Optician's assistant
- Residential Property Manager
- Sales and Marketing campaigns
Laboratory Technician
Pinova Solutions
02.2010 - 01.2013
- Prepared, Examined, and Calculated finished product compositions
- Quality assurance and Control
- Strict conduct in regards to safety certification and ongoing weekly training
- Collected Samples from various operations on plant
- Maintained weekly laboratory instrument system calibrations
- Maintained proper housekeeping
- General maintenance mechanical skills
Guest Relations Officer
Sea Island Company
06.2006 - 08.2009
- Responsible for setting tone and image of at The Cloister Hotel on Sea Island Georgia
- 5 Star certification
- Accounts Receivable AS400
- Nightly audits
- Managed VIP guest relations, ensuring exceptional service levels were met at all times.
- Greeted guests upon arrival and offered assistance.
- Maintained a welcoming atmosphere with genuine interactions and professional communication skills.
- Resolved guest complaints diplomatically, resulting in increased loyalty and repeat business.
Opticianry Assistant, Office administration
Dr.Maxwell, Smith and Cunningham
09.1994 - 11.2000
- Assisted father with the operation of family owned Optometry office
- General operation of all medical and lab equipment in Optometry medical office and Opticianry laboratory
- Cut patterns, cut and set lenses
- Calibrated equipment in front and back laboratories
- Repaired frames
- Sold, measured and adjusted frames
- Various administrative tasks
Education
Bachelor of Arts - Psychology
Columbus State University
Columbus, GASkills
- Property Management & Resident Relations
- Retail Management & Inventory Control
- Merchandising & Field Operations
- Technical Support & Customer Assistance
- Laboratory Procedures (Chemical & Optical)
- Team Leadership & Cross-functional Collaboration
- Process Improvement & Problem-solving
- Strong Communication & Client Relations
Timeline
Sales Merchandiser-(part Time)
Hershey's Team Crossmark/SAS Retail Services
12.2018 - 08.2025
Microsoft and Sony Technical Merchandiser
Acosta Sales & Marketing
12.2017 - 10.2018
Resident Relations Manager
The Scion Group, West-20
03.2016 - 11.2017
Resident Relations Manager
Collier Companies The Crossing at Santa Fe
09.2014 - 03.2016
Beer, Wine and Liquor Manager
Lucky's Organic Market
08.2013 - 09.2014
Temporary Assignment Support
Express Professionals
01.2013 - 08.2013
Laboratory Technician
Pinova Solutions
02.2010 - 01.2013
Guest Relations Officer
Sea Island Company
06.2006 - 08.2009
Opticianry Assistant, Office administration
Dr.Maxwell, Smith and Cunningham
09.1994 - 11.2000
Bachelor of Arts - Psychology
Columbus State University
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