Summary
Overview
Work History
Education
Skills
Websites
Accomplishments
Languages
Certification
Timeline
Generic
Ari Banerjee

Ari Banerjee

Collegeville,PA

Summary

I came to the US in 2004 as an academic immigrant. Now, I am the CEO of the one of an Inc. 5000 fastest-growing company in the country. As a student of human potential, I work hard every day to bring out the best in myself and those around me, driving results that surprise and inspire us to reach higher. I believe in servant leadership and enjoy rolling up my sleeves to get the job done. I have worked with clients and professionals around the world to produce award-winning and profitable outcomes. I am interested in this role because I believe I offer the "complete package" of executive know-how and global diversity to help your organization realize its highest potential.

Overview

12
12
years of professional experience
1
1
Certification

Work History

Founder & CEO

Consumer51
09.2017 - Current

From a zero-revenue concept to an Inc. 5000 fastest-growing company in America, I helped Consumer51 become an award-winning, global marketing and technology powerhouse. The company currently serves A-list clients such as Lexus, Kasho, City of Santa Fe, McDonald's, and more. In my role as CEO of the company, I envisioned and lead the company through the following milestones:


  • Rapid expansion from 2 to 100 clients in 2017
  • Acquisition of Visionary Web in Indiana in 2018
  • Acquisition of Xynergy, Inc. in New Mexico in 2018
  • Acquisiton of Desert Elements Design, Inc. in 2019
  • Graduate of the Goldman Sachs 10K Small Businesses Program in 2019
  • Integration of multiple teams and rapid client expansion to land multiple state government and city government clients in 2020
  • Hubspot Gold Partner in 2020
  • Inc. 5000 list in 2023


Board Member

Philadelphia100 Forum
05.2023 - Current

As a marketing board member of the Philadelphia100 Forum, I helped the non-profit organization more than double sponsorship and rapidly increase membership. In my role, I was responsible for some unprecedented success in the organization:


  • 300% + increase in LinkedIn followers
  • Use of brand videos for the organization
  • 100%+ increase in sponsorship
  • More innovative programming and stronger collaboration with sponsors

Partner & Advisor

Mirketa
01.2016 - Current

As a strategic partner and advisor to Mirketa, Inc., I helped the company rapidly expand in the cloud-based technology space. I helped the founder and CEO of Mirketa land new business in the following sectors:


  • Scientific testing in France
  • Treatment services in the US
  • Legal automation in the US

Director, Marketing & Strategy

Ascensus Retirement Services
07.2012 - 08.2017

I helped set up the creative design and UX team at Ascensus and helped the company articulate its position in the marketplace. During my five-year term at Ascensus, I led and mentored the largest team in the department, helping the team win 60 awards for design. I also provided strategic guidance to the company's executive leadership team and sales. In addition to helping over 6 million Americans save for the future, here are some of my other noteworthy accomplishments at Ascensus:

• Helped design and launch the company’s dedicated website for financial professionals.
• Led the company to many firsts, including an event-specific microsite in 2013, interactive video demos, new thought-leadership platforms.
• Spearheaded the first proactive rebranding initiative to help the company successfully rebrand and unify all lines of business.
• Conceived and developed a first-of-its-kind infographic-based trends report for the company.
• Introduced marketing standards for email marketing, web demos, and event planning.
• Consistently delivered results for the team, winning the coveted Cornerstone Award in 2014 and being a nominee for the Award two years in a row.

Education

Master of Arts - Mass Communication & Media Arts

Southern Illinois University Carbondale
Carbondale, IL
07.2007

Master of Arts - Advertising

Symbiosis International University
Pune, India
06.2001

Bachelor of Science - Electrical, Electronics And Communications Engineering

Nagpur University
Nagpur, India
06.1999

Skills

  • Organizational Leadership
  • People and Culture
  • Innovation mindset
  • Change Management
  • Digital Transformation
  • Marketing expertise
  • Profit and Loss Management
  • Change and Growth Management
  • New Business Development
  • Global perspective
  • Mergers and Acquisitions

Accomplishments

  • Named to list of Inc. 5000 CEOs in 2023
  • Graduate of the Goldman Sachs 10,000 Small Businesses Program in 2019
  • Received over 100 awards for creative excellence, including Communicator and Addy Awards

Languages

English
Full Professional
Hindi
Full Professional
Bengali
Full Professional

Certification

  • Graduate of the Goldman Sachs 10,000 Small Businesses Program
  • Graduate of the Z2D course conducted by the Flow Research Collective.

Timeline

Board Member

Philadelphia100 Forum
05.2023 - Current

Founder & CEO

Consumer51
09.2017 - Current

Partner & Advisor

Mirketa
01.2016 - Current

Director, Marketing & Strategy

Ascensus Retirement Services
07.2012 - 08.2017

Master of Arts - Mass Communication & Media Arts

Southern Illinois University Carbondale

Master of Arts - Advertising

Symbiosis International University

Bachelor of Science - Electrical, Electronics And Communications Engineering

Nagpur University
Ari Banerjee