Summary
Overview
Work History
Education
Skills
Timeline
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ARIAH WILLIAMS

Houston,United States

Summary

Passionate communications/marketing candidate, driven to create effective marketing strategies and maximize company sales. Consistently delivers timely and effective marketing programs to promote awareness of products and company mission. Strategic and innovative professional well-versed in media marketing and brand promotion.

Overview

4
4
years of professional experience

Work History

Marketing Coordinator

Equator Advanced Appliances
07.2022 - Current
  • Managed workflow between staff, coordinating documents and creative material distribution.
  • Worked flexible hours across night, weekend, and holiday shifts.
  • Learned and adapted quickly to new technology and software applications.
  • Demonstrated creativity and resourcefulness through the development of innovative solutions.
  • Collaborated with cross-functional teams to establish successful execution of projects and campaigns.
  • Tracked and reported on marketing campaign responses.
  • Boosted brand awareness with target customer demographics with social, print, and email campaigns.
  • Conducted market research to identify industry trends and generate actionable insights for strategic planning purposes.
  • Developed creative presentations, trend reports, kitted assets, and product data sheets.
  • Composed daily posts for social media and helped build corporate presence on Twitter, Facebook, LinkedIn, and Instagram.
  • Devised content strategy to effectively engage target audiences.
  • Coordinated with design and media teams to develop high-quality creative assets.
  • Increased customer engagement through the creation of compelling social media content and strategies.
  • Proven ability to learn quickly and adapt to new situations.
  • Gained extensive knowledge in data entry, analysis and reporting.


Substitute Teacher

Harmony Public Schools
10.2021 - 08.2023
  • Utilized variety of instructional strategies to meet individual student needs.
  • Kept accurate and current attendance records and assignment sheets to maintain file compliance.
  • Monitored student performance and provided feedback to inform instruction.
  • Assisted in creating a safe and nurturing classroom environment that promoted emotional well-being and academic growth for all students.
  • Maintained day-to-day classroom management and discipline to promote learning initiatives.
  • Followed lesson plans designed by absent teachers.

Social Media Manager

Tending2U
07.2021 - 07.2022
  • Oversaw social media presence and aligned posts to include branding and trending ideas.
  • Managed multiple social media platforms, ensuring a consistent brand voice and message.
  • Managed editorial calendars and rescheduled PR events and meetings.
  • Created comprehensive reports on social media performance, presenting data-driven insights to stakeholders.
  • Created and implemented impactful strategies to increase company brand awareness and engagement.
  • Increased customer engagement through social media.
  • Increased brand awareness through development and implementation of successful public relations campaigns.

Content Writer

Actual SEO Media Inc.
05.2020 - 05.2022
  • Performed keyword research to optimize content for SEO.
  • Composed original written material for various types of publications and submitted for approval by supervisor, editor or publisher.
  • Wrote and edited high-quality content and visually impactful programs under deadline pressure with exciting, captivating, and authentic approach.
  • Utilized exceptional writing, editing, and proofreading skills to produce engaging and error-free content.
  • Developed content for variety of topics, ranging from technical to lifestyle, for multiple websites.
  • Collaborated with graphic designers to develop visually appealing infographics and other multimedia elements to complement written content.
  • Boosted reader engagement with carefully crafted headlines and compelling introductions.
  • Completed accurate and polished formatting in line with publishing standards prior to submission.
  • Enhanced website traffic by creating engaging and shareable blog posts, articles, and social media content.
  • Created content for websites and online publications.

Education

Bachelor of Arts - Communications

Texas Southern University
12.2019

Skills

  • Microsoft PowerPoint
  • Microsoft Excel
  • Leadership
  • Customer Service
  • Microsoft Office
  • Digital Marketing
  • Social and New Media
  • Proofreading
  • Marketing
  • Photography
  • Editing and Proofreading
  • Social Media Management
  • Project Management
  • Search Engine Optimization

Timeline

Marketing Coordinator

Equator Advanced Appliances
07.2022 - Current

Substitute Teacher

Harmony Public Schools
10.2021 - 08.2023

Social Media Manager

Tending2U
07.2021 - 07.2022

Content Writer

Actual SEO Media Inc.
05.2020 - 05.2022

Bachelor of Arts - Communications

Texas Southern University

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ARIAH WILLIAMS