Ariana Madrigal
New York
Summary
Detail-oriented and results-driven marketing professional with over 5 years of experience in brand strategy, digital marketing, and social media management. Proven track record of developing and implementing effective marketing campaigns to optimize engagement and brand visibility. Demonstrates a proactive attitude and thrives in collaborative settings to deliver impactful marketing solutions. Passionate about health and wellness, with strong organizational and problem-solving skills.
Overview
4
4
years of professional experience
Work History
Hostess
American Bar
02.2024 - Current
- Developed strong interpersonal skills while managing guest relations and seating arrangements.
- Assisted in daily operations, including reservations, menu changes, and customer inquiries.
Social Media Manager
MD Consulting
11.2021 - Current
- Developed and implemented comprehensive social media strategies across Facebook, Instagram, and TikTok, resulting in a 25% increase in overall engagement and a 15% growth in follower base.
- Managed media budgets and monthly content calendars, optimizing resource allocation.
- Created compelling and visually appealing content, coordinating with photographers and videographers to enhance brand presence.
- Prepared and presented weekly marketing activity reports to track progress and inform strategic decisions.
Marketing Coordinator
Memorial Plastic Surgery
11.2020 - 01.2022
- Increased customer engagement through strategic social media content and campaigns.
- Analyzed performance metrics to optimize content strategy and improve overall reach.
- Developed strong interpersonal skills while collaborating with cross-functional teams and managing brand experiences and innovations.
Marketing/Recruiting Assistant
McCorvey Sheet Metal
03.2020 - 10.2020
- Streamlined recruitment processes for increased efficiency and reduced time-to-fill ratios.
- Analyzed and optimized job postings for improved visibility and engagement on job boards and social media platforms.
- Contributed to the growth of combined social media platforms through engaging content and strategic interaction.
Education
Bachelor of Science - Marketing
University of Houston
Houston, TXSkills
- Social Media Management
- Adobe Creative Suite
- Digital Marketing
- Canva
- Problem-solving
- Content Creation
- Communication
- Detail Oriented
Timeline
Hostess
American Bar
02.2024 - Current
Social Media Manager
MD Consulting
11.2021 - Current
Marketing Coordinator
Memorial Plastic Surgery
11.2020 - 01.2022
Marketing/Recruiting Assistant
McCorvey Sheet Metal
03.2020 - 10.2020
Bachelor of Science - Marketing
University of Houston
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